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BET Awards, World Cup Top Week’s Twitter TV Top 10s

By | Tuesday July 1, 2014 @ 8:00am PDT

BET Awards, World Cup Top Week’s Twitter TV Top 10sThe BET Awards, the capper to the cable channel’s annual BET Experience that annually overwhelms the L.A. Live entertainment district in downtown Los Angeles, grabbed lots of online attention in this week’s Twitter TV ratings, reaching an unduplicated audience of 9.3 million Twitter users with nearly 10.9 million tweets, far and away the biggest Twitter-borne conversation about any non-sports show. On the sports side of Nielsen’s weekly rundown of TV-related Twitter conversations, it was all FIFA World Cup soccer games, led by matches featuring the teams from the United States and Mexico.

Nielsen’s Twitter TV ratings attempt to measure the unduplicated audience of Twitter users who saw posts about a given broadcast during its first broadcast or within three hours before or after. In this case, the BET Awards overcame an unpromising early summer Sunday schedule to rock it out online, with a staggering number of tweets about the show. I can’t remember any other program in recent months with that many tweets (we’ve only been writing about this stuff since April or so, so mega events such as the Super Bowl and Oscars likely do much better, but then again, not much else has come close here since Deadline began tracking these numbers). There have been other shows that have reached a large audience, given the large followings of those talking about a show. But this show, from a relatively small basic-cable channel, is definitely an online overachiever.

Also of note in this week’s Series and Specials data: the shows that ended up Nos. … Read More »

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BET Awards Draw 7.9 Million Viewers

By | Monday June 30, 2014 @ 5:13pm PDT

BET Awards Draw 7.9 Million ViewersIt looks like taking over downtown LA for the weekend has paid of for BET. The BET Awards drew 7.9 million total viewers last night, dwarfing this year’s cable-aired awards shows like the MTV Movie Awards (those drew 3.2 million viewers April 13) and heating up social media with 11 million tweets about the event. The viewership number is up from the 7.8 million who tuned in last year, when Samuel L Jackson hosted. Chris Rock hosted this year and was spot on (why isn’t he on TV more?). The weekend’s BET Experience at L.A. Live drew 112,488 attendees for film screenings, 106 & Park live tapings, interviews and concerts featuring the likes of Outkast, Maxwell, Jill Scott, Mary J. Blige, Future, The Roots and Trey Songz.

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Quentin Tarantino, Jamie Foxx, Tyler Perry Join BET Awards

By | Wednesday June 27, 2012 @ 10:17am PDT

Quentin Tarantino Jamie Foxx Django UnchainedStraight off Django Unchained, Quentin Tarantino and Jamie Foxx were announced today as presenters for Sunday’s BET Awards. The director and the star join Tyler Perry and Laz Alonzo, who also were announced today. Tarantino and Foxx’s presence is also a bit of a Django reunion as Sunday’s show is hosted by The Avengers star Samuel L. Jackson, who also appears in Django. Kevin Hart, Taraji P. Henson, Meagan Good and Cedric the Entertainer have previously been announced as presenters. Django, which also stars Leonardo DiCaprio, Jonah Hill and Christoph Waltz, is scheduled to be released December 22. The BET Awards air live Sunday night from the Shrine Auditorium.

Related: Samuel L. Jackson To Host BET Awards

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Samuel L. Jackson To Host BET Awards

By | Tuesday May 22, 2012 @ 4:56pm PDT

Samuel L. Jackson has been tapped to host the BET Awards, which will air live July 1 on BET from the Shrine Auditorium in Los Angeles. He currently is riding the wave of starring in Disney/Marvel’s box office biggie The Avengers.

Related: Samuel L. Jackson Launches Twitter War Over NYT’s Negative ‘Avengers’ Review

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