MTV said today it was “not appropriate” to continue with a second season of Buckwild after the death of star Shain Gandee, though the network will air a special, Buckwild: WV To NYC, on April 14. n Tuesday, a week after the 21-year-old reality TV star was discovered dead in West Virginia, the network decided to permanently pull the plug on the series,
which MTV had renewed for a second season in February. The network says the special was shot before production had started on the show’s now-scrapped second season and has the blessing of Gandee’s parents. Buckwild: WV To NYC will feature a short tribute to Gandee, network sources say. MTV halted filming on Season 2 of the show called “the Jersey Shore Of Appalachia” on April 1 after Gandee’s body and two others were found dead in a car near Sissonville, WVa. Here’s the statement MTV released today: READ MORE »
MTV Says “Not An Easy Decision” To Cancel ‘Buckwild’; Special To Air Sunday
MTV Cancels ‘Buckwild’; Production Shuttered On Season 2 Following Cast Member’s Death
MTV has decided not to resume production on Buckwild, a network source confirmed tonight. The final decision comes just more than a week after the sudden death of castmember Shain Gandee. Despite having enough footage for several new episodes, MTV … Read More »
Viacom Shares Hit All-Time High After Analysts Cite Improved Ratings Trends
Here’s more proof that Wall Street has freed Viacom from the penalty box following last year’s steep ratings declines at Nickelodeon and MTV. The stock’s up 2.5% in late morning trading — and touched a record $65.25 — after Nomura Equity Research’s Michael Nathanson and RBC Capital Markets’ David Bank said that trends are improving for the entertainment giant. Nickelodeon’s ratings rose 1% in Q1 and with new shows including Teenage Mutant Ninja Turtles establishing themselves “we expect that the ratings momentum at Nick should continue,” Nathanson says. That could pay off if, as the analyst expects, studios boost spending to promote new movies later this year. If that happens and Nick’s ratings continue to improve then it “can likely take back some [advertising] market share from Cartoon Network,” he says. Bank’s upbeat case for Viacom goes beyond Nickelodeon. He says that ratings momentum “accelerated in roughly half of Viacom’s ad revenue portfolio” including Nick At Nite, BET, and Comedy Central. What’s more, he says MTV should look a lot better when year-over-year comparisons no longer include Jersey Shore, which ended its run late last year. Read More »
UPDATE: ‘Buckwild’ Shuts Down Production In Wake Of Shain Gandee’s Death
UPDATE, 12:53 PM: Filming has been halted on the second season of MTV’s Buckwild today due to the death of the show’s Shain Gandee, a network spokesperson told me. MTV will not say if the production shutdown is permanent, nor is it clear whether the reality show will go forward or whether Gandee will be featured in upcoming episodes if Buckwild Season 2 does air. Gandee, who was found dead on Monday in West Virginia, was one of nine cast members on the hit show. MTV renewed Buckwild for a second season on February 6.
PREVIOUSLY, 10:45 AM: Buckwild’s Shain Gandee has died, MTV has confirmed, after sheriff’s deputies discovered the 21-year-old reality TV star and two others dead in a car today near Sissonville, WVa. He had not been seen since earlier in the weekend. “We are shocked and saddened by the terrible news about Shain Gandee, and those involved in this tragic incident. We are waiting for more information but at this time, our main concern is for the Gandee family and their friends. Our thoughts and prayers are with them. Shain had a magnetic personality, with a passion for life that touched everyone he met and we will miss him dearly,” the network said in a statement today. Read More »
MTV Renews ‘Buckwild’ For Season 2
Well, that was no surprise. MTV said today that it has picked up raunchy freshman series Buckwild for a second season. The announcement comes just one day before Thursday’s season finale of the hit reality series about a group … Read More »
Pre-Launch Controversy Helped ‘Jersey Shore’; Will It Do The Same For ‘Buckwild’?

Here we go again. In December 2009, MTV’s launch of Jersey Shore, about a group of party-loving young Italian Americans, drew the ire of Italian American organizations and legislators who mounted a campaign … Read More »


