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Publicist Cari Ross Hangs New Shingle

Mike Fleming

Cari Ross, the New York-based publicist who just left ID-PR after eight years as senior vice president, has established her new company. It will be called Balance Public Relations, and her clients include Jennifer Connelly, Alyson Hannigan, Salma Hayek, Julianna Margulies, Dylan McDermott, Arian Moayed, Sarah Paulson, Paul Schneider and Save the Children.

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Cari Ross Resigns From ID PR To Go Solo

By | Tuesday November 15, 2011 @ 6:54pm PST

EXCLUSIVE: After 8 years, Cari Ross is leaving ID and is expected to continue to represent her longtime clients who include Salma Hayek, Jennifer Connelly, Julianna Margulies, Cynthia Nixon, Dylan McDermott and Kyra Sedgwick. Ross will also be doing philathropic work. Here’s what ID-PR CEO Kelly Bush told Deadline: “All of us at ID wish Cari Ross the best, and fully support her as she starts this new endeavor and next chapter in her life.” Below is Cari Ross’ email to the staff from this evening:

“After much contemplation over the last few months, I have decided to leave ID.  As you all know, I have enjoyed this career for sixteen years, and it has come time for me to make some life changes.  I have enjoyed working with all of you and wish everyone much happiness. My last day will be Friday.  I will be out of the office tomorrow at meetings, but will be back in the office on Thursday and Friday. I look forward to saying goodbye to everyone.  Sending all my love. Xo Cari “

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