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ABC Picks Up 3 More Episodes Of ‘Celebrity Wife Swap’ For Six-Episode Summer Run

By NELLIE ANDREEVA | Friday March 8, 2013 @ 2:54pm PSTTags: ABC, Celebrity Wife Swap, Splash
Nellie Andreeva

Celebrity Wife SwapEXCLUSIVE: ABC has ordered three more episodes of Celebrity Wife Swap. That brings the total episode count for this cycle to nine. Three have been scheduled and have been airing Tuesdays 8 PM until new reality series Splash premieres March 19. The three additional episodes, along with the three remaining ones from the current order, will make for a six-episode cycle that is expected to air over the summer. Additionally, seven episodes of the original, non-celebrity Wife Swap, will start airing on Thursdays at 8 PM beginning March 21. The current Celebrity Wife Swap mini-cycle started off strong with the February 26 episode featuring reality/tabloid stars Kate Gosselin and Kendra Wilkinson, which nabbed a 2.4 rating in adults 18-49. The second episode, featuring singers Coolio and Mark McGrath, didn’t fare as well. Still, Celebrity Wife Swap is improving ABC’s time period by 25% vs. last year in 18-49. The next and final installment in this run, headlined by comedian Gilbert Gottfried and actor Alan Thicke, airs next Tuesday. Celebrity Wife Swap is produced by Bruce Toms for Zodiak USA. Natalka Znak, Claire O’Donohoe and Bruce Toms serve as executive producers.

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RATINGS RAT RACE: ‘Golden Boy’ Debuts Soft, ‘Celebrity Wife Swap’ Returns With Series High, ‘Smash’, ‘Body Of Proof’ & ‘Go On’ Tie Lows

By DOMINIC PATTEN | Wednesday February 27, 2013 @ 9:25am PSTTags: Celebrity Wife Swap, Golden Boy, Smash, TV Ratings

After having been previewed online for a week, CBS’ Golden Boy (1.8/5) premiered on TV last night. It won its 10 PM slot, but the news was not all good. The midseason cop drama was up 20% in the slot from last week’s Vegas, which had tied a season low, but it was also down 28% from the Vegas premiere in the same time slot September 25. Watched by 10.46 million last night, Golden Boy did debut stronger than the 1.3/4 garnered by ABC’s new conspiracy drama Zero Hour when it premiered on Valentine’s Day, but it fell short of the 2.0/5 NBC’s Deception received for its January 7 debut. Golden Boy’s 10 PM Tuesday slot is just temporary; after one more Tuesday airing next week, it moves to Fridays at 9 PM.

Of course, part of Golden Boy‘s scheduling arrangement is to give it a boost from Tuesday heavyweights NCIS (3.4/10) and NCIS: LA (2.9/8). Last night’s most-watched show with 20.48 million viewers, the former slipped 3% from last week, while the latter was up 7% and drew 16.81 million viewers. With 15.917 million watching and a 2.7/8, CBS won the night in total viewers and in the adults 18-49 demographic.

Related: CBS Poised To Win First February Sweep Since 1998
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RATINGS RAT RACE: ‘Glee’ Gets MJ Bump

By NELLIE ANDREEVA | Wednesday February 1, 2012 @ 9:33am PSTTags: Celebrity Wife Swap, Glee, Ratings, Ringer, The Biggest Loser
Nellie Andreeva

Fox topped a quiet pre-February sweep night where it was the only network, along with the CW, to air an all-original lineup. The heavily promoted Michael Jackson-themed episode of Glee (3.6/10) was up 16% from the dramedy’s last original two … Read More »

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Ratings Rat Race: ‘Work It’ & ‘Biggest Loser’ Off To Soft Starts, CBS Dramas Hot In Return

By NELLIE ANDREEVA | Wednesday January 4, 2012 @ 9:48am PSTTags: Celebrity Wife Swap, NCIS, The Biggest Loser, Work It
Nellie Andreeva

ABC’s new series Work It didn’t set the world on fire in its premiere last night, but it didn’t crash and burn either. The cross-dressing comedy opened with a 2.0/5 among adults 18-49 and 6.1 million viewers. That was down 17% in 18-49 from the premiere in the time slot of the now defunct Man Up!, but in terms of retaining the Last Man Standing lead-in, Work It! did actually a little better than Man Up! with 83% vs. 80%. Of course, matching the performance of a swiftly canceled series is not that reassuring. Last Man Standing (2.4/6) was up 9% in 18-49 from the series low it posted with its most recent original three weeks ago. In its regular slot premiere, Celebrity Wife Swap (2.2/5) was down 8% from its preview behind The Bachelor on Monday, while Body Of Proof (1.5/4) tied the series low rating it posted with its last original four weeks ago. Read More »

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RATINGS RAT RACE: ‘The Bachelor’ Down In Return, ‘Celebrity Wife Swap’ OK In Preview

By NELLIE ANDREEVA | Tuesday January 3, 2012 @ 9:58am PSTTags: 2 Broke Girls, Celebrity Wife Swap, The Bachelor
Nellie Andreeva

The broadcast lights started to turn on last night with three out of five English-language networks — ABC, CBS and NBC — airing all-original lineups. ABC’s The Bachelor opened its new cycle with a 2.4/6 in adults 18-49 and 7.7 … Read More »

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