ABC has pulled the plug on midseason drama Mind Games after five low-rated airings. For the next two weeks, the network will use the Tuesday 10 PM slot for extra sampling of its promising midseason Sunday drama Resurrection, which will air repeats in the slot. Beginning April 15, ABC will launch Season 3 of utility player Celebrity Wife Swap in the q0 PM hour. The writing has been on the wall since Mind Games debuted to a 1.1 demo rating only two days after ABC’s Oscar telecast, where the procedural starring Christian Slater and Steve Zahn was promoted. It dived to a 0.6 in its second week, matching that rating again this Tuesday when it was hampered by the the lack of original lead-in. Mind Games became the third ABC drama casualty in the Tuesday 10 PM slot this season, joining cancelled freshmen Lucky 7 and Killer Women.
TCA: ‘Mind Games’ Challenges TV Critics
2014 ABC Pilots
EXCLUSIVE: ABC has ordered a 13-episode third season of Celebrity Wife Swap, from Zodiak USA. Season 2 of the reality series, an offshoot of Wife Swap, featured switcheroos that included reality TV stars Kate Gosselin and Kendra Wilkinson; 1990s music stars Gerardo Mejia and Sisqo; as well as TV mother-daughter duo Joan and Melissa Rivers swapping lives with Bristol and Willow Palin, daughters of former Alaska Gov. Sarah Palin. The season averaged more than 4.1 million total viewers. “The format is timeless,” said Bruce Toms, executive producer for Zodiak USA. “Each celebrity brings their own fun and comedic approach to this classic fish-out-of–water experience.” In the series, two mothers of celebrity families, each with opposing values, trade households, lifestyles and children for a week. Toms executive produces for Zodiak USA with Tony Yates. The Wife Swap franchise has been successful, producing more than 120 episodes combined for the civilian and celebrity versions. The future of the original Wife Swap series on ABC is unclear.
EXCLUSIVE: ABC has ordered three more episodes of Celebrity Wife Swap. That brings the total episode count for this cycle to nine. Three have been scheduled and have been airing Tuesdays 8 PM until new reality series Splash premieres March 19. The three additional episodes, along with the three remaining ones from the current order, will make for a six-episode cycle that is expected to air over the summer. Additionally, seven episodes of the original, non-celebrity Wife Swap, will start airing on Thursdays at 8 PM beginning March 21. The current Celebrity Wife Swap mini-cycle started off strong with the February 26 episode featuring reality/tabloid stars Kate Gosselin and Kendra Wilkinson, which nabbed a 2.4 rating in adults 18-49. The second episode, featuring singers Coolio and Mark McGrath, didn’t fare as well. Still, Celebrity Wife Swap is improving ABC’s time period by 25% vs. last year in 18-49. The next and final installment in this run, headlined by comedian Gilbert Gottfried and actor Alan Thicke, airs next Tuesday. Celebrity Wife Swap is produced by Bruce Toms for Zodiak USA. Natalka Znak, Claire O’Donohoe and Bruce Toms serve as executive producers.
ABC’s new series Work It didn’t set the world on fire in its premiere last night, but it didn’t crash and burn either. The cross-dressing comedy opened with a 2.0/5 among adults 18-49 and 6.1 million viewers. That was down 17% in 18-49 from the premiere in the time slot of the now defunct Man Up!, but in terms of retaining the Last Man Standing lead-in, Work It! did actually a little better than Man Up! with 83% vs. 80%. Of course, matching the performance of a swiftly canceled series is not that reassuring. Last Man Standing (2.4/6) was up 9% in 18-49 from the series low it posted with its most recent original three weeks ago. In its regular slot premiere, Celebrity Wife Swap (2.2/5) was down 8% from its preview behind The Bachelor on Monday, while Body Of Proof (1.5/4) tied the series low rating it posted with its last original four weeks ago. Read More »
The broadcast lights started to turn on last night with three out of five English-language networks — ABC, CBS and NBC — airing all-original lineups. ABC’s The Bachelor opened its new cycle with a 2.4/6 in adults 18-49 and 7.7 million total viewers. It was down 17% from the January premiere last year. The preview of Celebrity Wife Swap (2.4/6, 6.2 million) received solid sampling ahead of its premiere tonight, holding 100% of the Bachelor demo lead-in.
The broadcast networks faced the Fiesta Bowl, which aired in primetime on the East Coast and may have affected the more male-skewing CBS and NBC lineups. CBS’ How I Met Your Mother (3.9/9, 10.2 million) was down 13% from its most recent original three weeks ago. 2 Broke Girls (4.3/10, 12 million) appears well underway to become the new top-rated Monday program among adults 18-49. The rookie was up a tenth from its last original and finished only a tenth behind CBS’ flagship Monday series Two And A Half Men (4.4/10, 13.8 million), which was down 6%. Mike & Molly (3.8/9, 11.9 million) was down 5% in 18-49, while Hawaii Five-0 (2.9/7, 11.7 million) was up a tenth. CBS swept every half-hour of primetime for a dominating nightly victory in 18-49 (3.7/9) and total viewers (11.9 million). NBC’s Who’s Still Standing? (1.5/3, 5.6 million) was even with last week, while Fear Factor (2.4/5, 5.9 million) was down a tenth. Rock Center With Brian Williams (1.2/3, … Read More »