I don’t know why Current avoided calling itself a politically progressive channel with its new ad campaign and slogan: “We Are Politically Direct.” If you’re direct, then why not just say what you are? In any event, here’s the campaign’s first spot for Current’s primetime lineup with Keith Olbermann, Cenk Uygur, and Jennifer Granholm. It’s voiced by actor, activist, and rapper Common, and was created and produced by LA-based Stun Creative Agency:
Jennifer Granholm Joins Current TV For Weeknight Talk Show
UPDATE, 12:45 PM: Former Michigan Gov. Jennifer Granholm will anchor The War Room from San Francisco so she and her husband can continue with their temporary appointments teaching at the University of California at Berkeley. She’ll also continue to appear on Meet The Press. Granholm says her show will focus primarily on politics and public policy with a special focus on “solutions to the most pressing problems out there.” But she hopes to leven the mix by regularly featuring contributions from satirist Brett Erlich as well as viewer-generated content such as videos from the campaign trail. Granholm describes herself as being “on the left end of the spectrum” but with views that were shaped by her experience as “a pragmatic governor.” Current co-founder Al Gore says that he’ll appear from time to time on the network’s shows, including Granholm’s — and may participate in coverage of election news events. Although Granholm has no experience as a talk show host, the former vice president says he’s confident that she’ll be a fast learner: “If she had not been born in Canada, she’d be a leading candidate for president,” he says.
Here’s Current’s release: Read More »
Cenk Uygur Joins Current TV As It Revamps Into “A New News Network”
The addition of The Young Turks is part of a larger plan to turn Current TV into an all-news network — described by CEO Joel Hyatt as “a new news network for a new kind of news viewer.” The channel’s chairman, former Vice President Al Gore, added in a brief press conference that “you won’t have to wait that long” for an announcement about another on-air hire. It would likely be for a show to follow Countdown With Keith Olbermann, which airs at 8 PM ET. Uygur says that he will continue to host his two-hour daily show on YouTube in addition to his new one on Current, which he descibes as “a gathering place for progressives to meet and discuss the issues of the day.” The network says it has no ratings target for the show, which will be broadcast from Los Angeles. Here’s the release about Uygur’s new show: Read More »
Al Sharpton Officially Joins MSNBC As Host
MSNBC today named Al Sharpton as host of PoliticsNation, a new hourlong program topped by the civil rights activist and minister that will air weeknights at 6 PM ET, kicking off the network’s evening schedule. MSNBC president Phil Griffin made … Read More »
Cenk Uygur: Current TV Has “Reached Out,” But No Discussions Yet With Former MSNBC Host
The politically progressive radio talk show host doesn’t have specific plans to return to TV now that he has been dumped from MSNBC Live. But Uygur says he “would work on another cable news channel — I’d work at MSNBC … Read More »
Cenk Uygur Rails Against MSNBC: Was Told To ‘Tone It Down’ & Invite More GOP Guests
‘Young Turks’ Cenk Uygur Out At MSNBC
Cenk Uygur
‘Young Turks’ Cenk Uygur Out At MSNBC
UPDATE: Cenk Uygur Rails Against MSNBC: Was Told To ‘Tone It Down’ & Invite More GOP Guests
Cenk Uygur’s run at MSNBC … Read More »
Report: Al Sharpton Considered For MSNBC Show
Is the Rev. Al Sharpton about to land his own show on MSNBC? The network isn’t commenting about the possibility, raised today by TVNewser. But the web site says it’s being considered after the controversial civil rights activist generated … Read More »


