UPDATE, 11:40 AM: One of CNBC‘s new series Restaurant Kickstart adds to the business network’s roster of reality-competition fare. Debuting in July, it follows wannabe restaurateurs launching pop-up establishments with $7,500 in seed money, on Melrose Avenue. Start-ups, chef and co-star Tim Love said today at the network’s NBC Press Day panel, are getting to be “more and more focused,” he said, citing The Meatball Shops that have opened up around New York, and one of this show’s would-be restaurateurs who wanted to serve all her meals in waffle cones — “she thinks that’s the next big thing,” he said. In this new program, competitors must create and open a pop-up restaurant almost overnight. Love and show host Joe Bastianich then decide, based on the results, whether to invest more heavily in the entrepreneur. Unlike the pantheon of food competition series on TV these days, “it’s not a restaurant show — it’s an investment show,” Love insisted. “It really looks under the hood,” chimed in exec producer Eden Gaha.
PREVIOUS, 8:51 AM: Coming off its best quarter among adults 25-54 in more than a decade, CNBC today announced an extended order of episodes for Season 2 of The Profit. The series, which airs Tuesdays at 10 PM, follows serial entrepreneur Marcus Lemonis who saves struggling businesses while investing his own cash in the process. Last Tuesday’s episode of The Profit was the most-watched original series telecast ever for the network among P25-54 and total viewers. And among P25-54, season two is up +115% from last year’s first season. CNBC added eight additional episodes to season two for a total of 16 one-hour episodes. The additional episodes, which have yet to be shot, will air in October. The Profit is produced by Machete Productions with Amber Mazzola as executive producer. The network also greenlit two new primetime summer series, Restaurant Kickstart with restaurateur Joe Bastianich, and celebrity chef, Tim Love set for July; and Filthy Rich Guide to debut in August. In addition, CNBC unveiled three series in development: Restaurant Confidential: New York (working title), Hard Money (working title) and More Money More Problems (working title). The announcements were made today by Jim Ackerman, SVP, Primetime Alternative, CNBC. Here are descriptions of the new greenlit series and projects in development: Read More »
Larry Kudlow‘s 7 PM ET CNBC program, The Kudlow Report will end its run at the end of this month, with Kudlow staying on as a senior contributor to the business network’s business-day programs. No word yet as to a replacement program. Kudlow, who has been a part of CNBC for its 25-year history, had headlined The Kudlow Report since January of ’09, after hosting Kudlow & Company from ’05 to 0’8., and partnering with Jim Cramer in Kudlow & Cramer before that. “In my career, I have encountered few television hosts with Larry’s range,” CNBC president Mark Hoffman said in a memo to staff, a copy of which was obtained by TVNewser. “As an interviewer, he is unfailingly polite and energetic, skillfully grilling guests but always ending a segment graciously. Larry has always brought great enthusiasm to every program and appearance.”
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CNBC announced today its New Year’s Day marathon of off-net Shark Tank repeats drew its largest average audience in the news demo in six years — something you’d think CNBC would scarcely admit unless it knew it could be provided against it. And yet, there CNBC was, boasting its New Year’s Day marathon had drawn more than 4.2 million unique viewers, averaging more than 540,000 total viewers and 240,000 adults 25-54 from 8PM-2AM ET. During its peak hours, CNBC said with pride, it averaged nearly 700,000 total viewers and 300,000 adults 25-54, ranking No. 1 during the 10 PM hour among all cable news networks in 18-49, 25-54 and 35-64 demos. The 10 PM telecast was CNBC’s most-watched program in three years, while the 9 PM telecast was CNBC’s highest-rated among adults 25-54 in three years, the network bragged. Read More »
Maria Bartiromo, whose contract with CNBC expires this month, is jumping to Fox Business Network.
“After twenty great years of having a front row seat to some of the most important economic stories in the world, it’s hard to … Read More »
UPDATED: John Malone’s company will give Wall Street a lot to talk about today. Shares in Liberty-controlled Sirius XM are already up about 2% in pre-market trading after it said that it will add … Read More »
CNBC’s Washington correspondent John Harwood has scored a sit-down today with President Obama to discuss the government shutdown. The NBCU cable net has scheduled the interview for today at 4 PM on Closing Bell With Maria Bartiromo. Congress pushed the nation into a partial government shutdown Tuesday over the GOP’s … Read More »
CNBC has licensed off-network cable rights to ABC’s primetime series Shark Tank. CNBC will begin telecasting the reality series repeats in January of ’14 with an expanded schedule in fall of ’14. Also under the … Read More »
Amelia Pulsford Tapped As Director Of Content at Sharp UK
Amelia Pulsford has been named director of content for the newly formed London branch of Core Media‘s Sharp Entertainment. Reality producer Sharp, whose credits include Man V. Food, Extreme Couponing, Bad Ink and Doomsday Preppers, is launching Sharp UK to expand into the competitive European space. Pulsford previously worked for Sharp Entertainment in the U.S. as a producer on Fortune Diggers and Punkin Chunkin, among others. She has also been a producer on Bear Grylls: Escape From Hell and Car Vs. Wild for Discovery International. She will work closely with American Idol parent CORE Media’s UK-based international team.
CNBC’s ‘The Edge’ Focuses On Long-Term Tech Investments
CNBC is launching a new half-hour series looking at long-term investment opportunities created by today’s technological innovations. The Edge will be fronted by network reporters including Ross Westgate, Martin Song, Karen Tso and Carolin Roth, who will travel to various locales to find “the next big thing”. The monthly show debuts September 25 across CNBC in Europe, the Middle East, Africa, Asia-Pacific and the U.S. It will be produced and edited from CNBC’s London regional HQ and be complemented by special reports on CNBC.com. Read More »
The actor spoke to CNBC as part of the run-up to the opening of Jobs, where he plays late Apple CEO Steve Jobs. Ashton Kutcher discussed his philosophy as an investor, with $100M in tech start-ups. But the interesting part comes about 4:20 in, where he says that neither hedge … Read More »
CNBC looked like a sore loser this week when it told YouTube to take down on “copyright grounds” videos from a Squawk Box interview with Sen. Elizabeth Warren (D-Mass.). She was on to defend the 21st Century Glass-Steagall Act, which would tighten regulations on banks, that she’s co-sponsoring with Sen. John McCain (R-Ariz.) and others. She forcefully, and gleefully, swatted away challenges from CNBC’s Brian Sullivan, Joe Kernan, and Amanda Drury. A clip went viral — with more than 700,000 views — after it was posted by video aggregator Upworthy as well as on Warren’s YouTube site. “It’s maybe the best example of the sort of matter-anti-matter reaction that happens when someone who actually knows some history and policy makes first contact with a gaggle of ignorant CNBC yakkers,” Talking Point Memo‘s Josh Marshall wrote. Columbia Journalism Review‘s Ryan Chittum called it “a TKO for Warren.” No wonder NBCUniversal’s copyright order smelled fishy. Read More »
The first woman to report live from the floor of the New York Stock Exchange is now with Creative Artists Agency. CNBC anchor Maria Bartiromo will be represented by the agency in all areas. Presently the … Read More »
Diane Haithman is a Deadline contributor.
The new CNBC competition show Crowd Rules was inspired by crowd funding and a desire to bring that Internet phenomenon to reality television, said the show’s executive producer Michael Davies and CNBC’s VP Alternative Programming Jim Ackerman at today’s NBC Press Day panel. Crowd Rules, which premieres May 14 at 9 PM with eight episodes, pits three small businesses against each other for a $50,000 prize. A studio audience of 100 will vote the winner. Appearing onstage with show panelists Pat Kiernan and Kendra Scott, producer Davies said he was inspired by recent statistics that show the importance of small and family-owned businesses in the American economy. Read More »
Now that he has resigned as CEO of Sirius XM, Mel Karmazin says he’d like a new gig — either running an entrepreneurial company with an independent board, or helping New Jersey Gov. Chris Christie’s efforts to rebuild areas hit by Hurricane Sandy. “I would be the … Read More »
Diane Haithman is contributing to Deadline’s TCA coverage.
CNBC announced today that it has greenlighted two new reality series that will be part of its primetime rebrand, CNBC Prime. The series, announced today at TCA by president and CEO Michael Hoffman and SVP Primetime Alternative Programming Jim Ackerman, are the untitled Family Business Project and The Big Fix (working title). Both series will premiere in the spring. Hoffman said CNBC is moving into reality TV to beef up CNBC’s primetime lineup. “Not too long ago, CNBC’s primetime was the land of misfit toys, it really bore no connection to the core brand, which was a daytime brand,” he said. “That has all changed.” Read More »
Treasure Detectives and The Car Chasers will premiere March 5 at 9 PM and 10 PM, respectively, when the new programming block CNBC Prime kicks off. They will be the first reality series on CNBC, which recently said it was developing a primetime slate featuring reality programming, existing series including American Greed and Crime Inc, and in-house documentaries. “The conflict between fear and greed and buy and sell plays out on our air everyday so there is great opportunity to extend those themes into primetime,” CNBC president and CEO Mark Hoffman said. “Reality is ever-expanding and with our unique content focused on money, CNBC is well-positioned to influence the genre.”
Treasure Detectives is a one-hour series featuring fakes and forgeries detective Curtis Dowling, whose team will meet collectors and verify the authenticity of collectibles, artwork and antiquities using innovative technology and street smarts. The Car Chasers, from ITV Studios America in association with Leepson Bounds Entertainment, follows classic car dealers Jeff Allen and Perry Barndt as they travel the country playing the high-stakes game of buying and selling exotic cars — including dealing with Allen’s father Tom Souter, who runs a competing dealership.
The business network also has added four unscripted projects to its development slate. Here are their descriptions: Read More »
The folks at CNBC’s Squawk Box didn’t even try to challenge Viacom CEO Philippe Dauman’s talking points in his appearance on the show this morning. He acknowledged that the company has “a few ratings issues” — a euphemism for the situation at Nickelodeon where the audience is down 28.5% so far this … Read More »
The wide-ranging pact means that, effective today, CNBC becomes the premier content provider for Yahoo Finance, and the two will collaborate on original video content that will roll … Read More »