A second trailer for Universal’s summer tentpole Cowboys & Aliens came out today. The Jon Favreau-directed sci-fi Western, starring Daniel Craig and Harrison Ford, opens July 29.
Universal Pictures has teased its Jon Favreau-directed Daniel Craig/Harrison Ford starrer Cowboys & Aliens all over the place, but the studio just announced it will reveal the first full-length trailer during the April 14 telecast of American Idol. The studio’s buying commercial time for the trailer. After that, Universal will put the trailer online through Apple to be gobbled up by every website. Networks get paid by studios to advertise their films, while websites treat every trailer as a news story.
This is the first trailer for the film Cowboys & Aliens from Universal Pictures and DreamWorks Pictures. Directed by Jon Favreau, it stars Daniel Craig and Harrison Ford. Joined by an arsenal of top moviemakers — Steven Spielberg, Ron Howard, Brian Grazer, Alex Kurtzman and Roberto Orci, Favreau takes audiences into the Old West, where a lone cowboy leads an uprising against a “terror from beyond our world”. The release date is July 29, 2011.