The owner of the Hallmark Channel says that its original movies are still working — and advertisers like the network’s daytime programming plans which include a two-hour daily show Home And Family and Marie Osmond’s Marie. Crown generated net income of $13.5M, – 38% vs the period last year, on revenues of $86.7M, +13.9%. Much of the decline in earnings is due to interest and tax expenses, partly due to its debt restructuring. For common stockholders, earnings per share increased a penny to four cents. The company is thinly traded and not closely followed by analysts. Crown says that ad sales were up 15% in Q2 to $66.5M, which it attributes to the growth in its audience. Subscriber fees from pay TV providers were up 10% to $19.9M. Crown says that that advertiser CPMs for Home And Family — which will feature former Entertainment Tonight host Mark Steines and TV personality Paige Davis — were as much as 100% better than what Hallmark had been collecting for its off-network daytime shows. It also says that Marie is attracting first-time advertisers including KitchenAir, Electrolux, Visa, and General Motors. “During second quarter, the casting developments for Hallmark Channel were significant,” says Crown Media Family Networks CEO Bill Abbott. Although Crown shares closed yesterday at a modest $1.73, the price is up nearly 43% in 2012, recovering somewhat from a steep decline in 2011.
Crown Media Q2 Revenues Up As Hallmark Channel Ad Sales Improve
Media Stocks Up On Strong Holiday Sales And Hope Of European Debt Solution
Shoppers spent a record $52.4B over the four-day Thanksgiving weekend, up 16% from last year, the National Retail Federation says. Add that to reports that European leaders are getting serious about resolving their debt crisis, and it’s easy … Read More »
Crown Media Says Hallmark Movie Channel Contributes To Strong 3Q
The owner of The Hallmark Channel had a happy story of its own to tell in 3Q as ad sales improved, marketing expenses dropped — and it recorded a big gain from a deferred tax asset. With that … Read More »
Media Stocks Suffer As Investors Fear Ad Sales Will Weaken
The Dow Jones U.S. Media Index was down 3.5% today while the DJ Industrial Average was off 2.4% — and Goldman Sachs may have contributed to the imbalance: It downgraded the entertainment sector today to “neutral” from “attractive” … Read More »
Crown Media Names New Programming Directors For Hallmark Channel And Hallmark Movie Channel
Crown Media Family Networks (CMFN), a division of parent company Crown Media Holdings Inc. and home of Hallmark Channel and Hallmark Movie Channel, has named Alexandra Smith and Ayn Prince as directors of programming for Hallmark Channel and Hallmark Movie Channel, respectively. Smith and Prince are both located in Studio City, CA and will report into Darren Melameth, vice president of programming, planning and scheduling.
Crown Media Rebrands Hallmark Channels

Crown Media Holdings, the corporate parent of Hallmark Channels, is renaming its cable holdings Crown Media Networks. The new umbrella name includes Hallmark Channel and Hallmark Movie Channel, as well as their HD and online complements. The news was part … Read More »
AT&T U-Verse Drops Hallmark Channels

The impasse in the negotiations between AT&T U-Verse and Crown Media, the parent company of the Hallmark Channel and the Hallmark Movie Channel, over a new carriage agreement resulted in the two channels gong dark for 2.3 million … Read More »


