Stephen Bruno, who began his career at The Weinstein Co before moving to direct consumer marketing at HBO, has been tapped as president of marketing at The Weinstein Co. He will oversee the strategy for all theatrical titles and report to co-chairman Harvey Weinstein and chief operating officer David Glasser. At HBO, Bruno worked on campaigns for Curb Your Enthusiasm, Eastbound & Down, Game of Thrones and the upcoming Luck. During his first stint with Weinstein, he worked on Inglourious Basterds, A Single Man, Vicky Cristina Barcelona and The Reader. The rest of the TWC marketing team remains in place: EVP Marketing Operations & Sales Francois Martin, EVP Creative Advertising Jeff Elefterion and VP Marketing Bladimiar Norman.
The Weinstein Company has confirmed Deadline’s scoop about it forming a VOD venture and naming Tom Quinn and Jason Janego to run it. The deal will certainly focus attention on the emergence of VOD as a lifeline to movies that either don’t have the commercial premise or the starpower for a wide theatrical release. Here’s the announcement from TWC:
New York (September 6, 2011) – The Weinstein Company (TWC) announced today that Tom Quinn and Jason Janego have joined forces with TWC Co-Chairmen Harvey and Bob Weinstein to create a new TWC label to bring new films and other specialty entertainment to audiences simultaneously across multiple digital and traditional platforms. Quinn and Janego will serve as Co-Presidents of the yet-to-be named label, which will be based in New York. The announcement was made by TWC COO David Glasser.
Here’s the official release detailing what Nikki reported back on October 11:
London/New York (November 01, 2010) – The Icon UK Group, owned by Access Industries, and The Weinstein Company (TWC) today announced a major new film finance/production fund. To be administered by Icon, the fund will focus on
Earlier tonight I received a call from The Weinstein Co’s David Glasser claiming that the cash-strapped indie film company will emerge from its restructuring next week “debt-free”. Do I believe this? About as much as I believe any of the phony baloney spin coming out of …