‘Grimm’ Producers Consider What Makes A “Breakout Hit” And The Friday Night Curse: TCA

By THE DEADLINE TEAM | Sunday January 6, 2013 @ 3:10pm PST

Diane Haithman is contributing to Deadline’s TCA coverage.

Jim Kouf and David Greenwalt, executive producers of NBC‘s supernatural drama Grimm, were asked a backhanded question today at the show’s TCA panel: What would it take to make Grimm “a true breakout hit?”

“First of all, I thought it was a true breakout hit,” Greenwalt replied. “By God if we’re not a true breakout hit, we’ll become one soon.” The second part of the question was whether the producers are satisfied with the show’s 9 p.m. Friday time slot since there is a perceived TV industry curse that Friday night shows are doomed to fail.

Greenwalt said he “loves the time slot, it’s the old X-Files time slot” and said fans are managing to find the show. Added Kouf: “I don’t believe in curses so much. If they don’t watch it Friday night, they seem to watch it next Saturday.”

‘Revolution’s J.J. Abrams & Eric Kripke On Making “Adjustments”

The group was also asked how the show manages to stand out in the glut of supernatural TV fare, and how it plans to distinguish itself going forward. Said Greenwalt: “It’s a hybrid police procedural but has this whole ‘otherworld’ going on that givers us the ability to explain, in this odd and bizarre way, crime.” He added that in upcoming episodes the supernatural otherworld will “go to a macro level” and be tapped to explain “evil in the world, what is wrong with the entire world. We are seeking ways to explain it.”

Related: NBC May Take Another Stab At ‘The Munsters’ Reboot Series

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NBC’s ‘Grimm’ Gets Order For 2 Scripts

By NELLIE ANDREEVA | Wednesday November 16, 2011 @ 1:50pm PST
Nellie Andreeva

I have learned that NBC has ordered two additional scripts from freshman drama Grimm. The fairytale-themed drama procedural, created by Jim Kouf and David Greenwalt, got off to a great ratings start on Friday, October 28 against Game 7 of … Read More »

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NBC Pilot ‘Grimm’ Finds Its Lead

By NELLIE ANDREEVA | Thursday February 17, 2011 @ 7:16pm PST
Nellie Andreeva

EXCLUSIVE: David Giuntoli (MTV’s Turn the Beat Around) has landed the lead in NBC’s drama pilot Grimm. Created by David Greenwalt and Jim Kouf and to be directed by Marc Buckland, it is described as a dark but fantastical … Read More »

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NBC Picks Up Brothers Grimm-Themed Cop Drama Pilot

By NELLIE ANDREEVA | Friday January 28, 2011 @ 1:10pm PST
Nellie Andreeva

New broadcast entertainment chiefs Bob Greenblatt and Paul Lee are shaking things up this pilot season with some out-of-the-box pilot pickup choices. The latest is an order just made by Greenblatt at NBC for Grimm, described as a dark but … Read More »

Comments 30