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RATINGS RAT RACE UPDATE: Massive Audiences For ‘Deadliest Catch,’ ‘Covert Affairs’ Solid In Debut, ‘White Collar’ Down

Nellie Andreeva

phil-harris-deadliest-catchIt was an extraordinary night on cable last night, with a high-profile series debut (USA Network’s Covert Affairs), a high-profile series finale (MTV’s The Hills) and an extraordinary event episode on Discovery Channel’s Deadliest Catch. After weeks of ratings build-up, the late Capt. Phil Harris’ final episode on Deadliest Catch last night drew a record 8.55 million viewers at 9 PM, with 6.8 million staying on for After the Catch at 10PM. This was an all-time high for Deadliest Catch in total viewers as well as adults 18-49 (5.2 million) and adults 25-54 (5.7 million), shattering the series’ previous all-time record posted just last week (5.3 million total viewers, 2.6 million in 18-49 and 3.1 million in 25-54).

Covert_AffairsAiring against the huge Catch and the series finale of The Hills (3.0 million viewers at 10 PM, 2.3 million of them in the 18-49 demo) were the debuts USA’s freshman Covert Affairs and sophomore White Collar, which did respectable business under the circumstances. It was another solid premiere for a new original cable series this summer as Covert Affairs drew 4.9 million viewers for its opener at 10 PM. It performed well in the younger demos: its adults 18-49 average, 2.104 million, makes Covert Affairs the highest-rated scripted cable premiere this year in the demographic, edging out the 2.079 million 18-49 tally for TNT’s new drama Rizzoli & Isles (Rizzoli easily tops all cable newcomers in … Read More »

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RATINGS RAT RACE: ‘Tosh.0′ & ‘Deadliest Catch’ Set Ratings Records

Nellie Andreeva

Comedy Central’s Tosh.0 continues to grow, surging to a new series high on Wednesday night when it drew 2.4 million viewers, eclipsing its previous all-time high by more than 20%. This was Comedy Central’s highest-rated telecast in the post-South Park Wednesday 10:30 PM time slot since the heyday of Chapelle’s Show in 2004.

Discovery Channel’s Deadliest Catch also continues to break records with the final episodes of the late Captain Phil Harris. The Tuesday night episode averaged 5.3 million viewers, 2.6 million of the in the 18-49 demographic. That was the largest 18-49 audience ever for a Discovery series.

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