Effective this month, Hollywood studios will package digital film and television content under the standard “Digital” or “Digital HD” brand, trade org Digital Entertainment Group announced today. The distinction applies to non-physical filmed media with the “Digital” or “Digital HD” branding to appear on DVD and Blu-ray packaging, digital downloads, advertising, social media and publicity campaigns, and merchandising as well as in the UltraViolet brand for participating studios. “Digital HD (or Digital) is a dynamic and direct approach aimed at consumers who want movies and television shows that they can access on their favorite devices,” said DEG President Amy Jo Smith in a statement. “Whether they access the DIGITAL HD version as part of a Blu-ray purchase or as transaction through a digital store, we believe this terminology will help them understand they are getting an exciting, versatile product that heightens their home entertainment experience.” Anchor Bay Entertainment, HBO Home Entertainment, Lionsgate, Paramount Home Media Distribution, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment, Universal Studios Home Entertainment, Walt Disney Studios and Warner Bros. Home Entertainment have agreed to participate in the initiative.
BitTorrent seems an unlikely ally for content creators given its past association with online piracy. But the file sharing site today unveiled yet another tool designed to help media makers to connect with fans – and …
NEW YORK / BURBANK, Calif., June 23, 2010 – DC Comics, publisher of Superman, Batman, Green Lantern and Fables, is partnering with comiXology and PlayStation®Network for two separate digital comics distribution deals launching today, Wednesday, June 23. In addition, a DC Comics App for the iPhone®, iPad® and iPod® Touch is available allowing consumers an easy way to access DC Comics’ content. The announcement was made jointly today by DC Entertainment and Warner Bros. Digital Distribution.
“At DC Comics, it has been a top priority that DC forges a meaningful, forward-looking digital strategy,” said Jim Lee, Co-Publisher, DC Comics. “As both a comic book creator and Co-Publisher, it was incredibly important that our plan includes not only creator incentive payments, but also an innovative component that supports comic shop owners. We see digital as an opportunity to grow our entire business.”
Both the comiXology and the PlayStation Network Digital Comics launch offerings will include classic titles from DC Comics, Vertigo and WildStorm, such as Batman: Hush, Green Lantern: Rebirth, Fables: Legends in Exiles and Planetary: All Over the World and Other Stories. Both programs will share a tiered pricing format, with digital comics priced from $.99 to $2.99 per issue. The Justice League: Generation Lost mini-series will be available through both platforms day and date with each issue’s print edition on-sale date, with both the digital and print editions priced at $2.99. Several comics will be available for free at launch, including the first installment of the ZUDA series Bayou and select stories from Batman: Black & White.
To further promote today’s announcement, DC Comics is offering a free 10-page preview of the 700th issue of Superman available through both platforms, day and date with the issue going on sale in comic book stores. The 10 page story is a prelude to writer J. Michael Straczynski and artist Eddy Barrows’ highly anticipated “Grounded” storyline that will be published in Superman which will examine how Superman sees America, and how America sees Superman.
“Grounded is a major turning point in the history of Superman,” said Dan DiDio, Co-Publisher of DC Comics. “This storyline has the potential to generate national headlines and bring new readers the series.”