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Lifetime’s Promos Beginning Of The End For ‘Drop Dead Diva’: Video

By | Saturday March 8, 2014 @ 7:49pm PST

Lifetime tonight unveiled promo for sixth and final season of Drop Dead Diva, beginning Sunday, March 23 at 9 PM ET/PT. After a brief cancellation a year ago, Lifetime‘s Drop Dead Diva was resurrected with a fifth-season pickup and in September received a 13-episode Season 6 renewal. Then, last month, the network announced that the upcoming sixth season would be the series’ last. Since resurrecting Diva last March, Lifetime saw both of its freshman series, Devious Maids and The Witches Of East End, perform well and earn second-season renewals.

Watch the Drop Dead Diva final-season trailer here:

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Lifetime’s ‘Drop Dead Diva’ To End Run (Again) After Six Seasons

By | Thursday February 13, 2014 @ 9:32am PST
Nellie Andreeva

After a brief cancellation a year ago, Lifetime‘s Drop Dead Diva was resurrected dropdeaddiva__130116003510with a fifth-season pickup and in September received a 13-episode Season 6 renewal. Now the network has announced that the upcoming sixth season will be the series’ last. It will launch on March 23 with a two-hour premiere. Since resurrecting Diva last March, Lifetime saw both of its freshman series, Devious Maids and The Witches Of East End, perform well and earn second-season renewals. Additionally, the network just picked up two new hourlong series, Un-Real and The Lottery.

Related:
Lifetime Picks Up Drama Pilot ‘Lottery’ To Series
Lifetime Picks Up Dark Comedy Pilot ‘Un-Real’ To Series

Produced by Sony Pictures TV, the one-hour comedic drama Diva stars Brooke Elliott, Margaret Cho, Jackson Hurst, Kate Levering, April Bowlby, Lex Medlin and Justin Deeley. It follows the story of shallow model Deb who suddenly dies in an accident only to find her soul resurfacing in the body of a brilliant, plus-sized attorney, Jane (Elliot). For those following the show, at the close of last season, Jane (Elliott) thought she would finally have her happy ending with Grayson (Hurst), until Brittany (Old Jane) revealed to Grayson that Jane isn’t who he thinks she is. In the Season 6 premiere, Jane is forced to finally tell the truth to Grayson, but his reaction leaves her more lost than ever. Read More »

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Lifetime’s ‘Drop Dead Diva’ Renewed For Sixth Season

By | Friday October 25, 2013 @ 4:06pm PDT
Nellie Andreeva

She keeps going! Lifetime’s comedic drama Drop Dead Diva has been picked up for a sixth season, and second post-cancellation with a 13-episode order. The pickup comes as Drop Dead Diva heads towards its fifth season finale on November 3. The renewal comes on the heels of Lifetime ending its longest-running drama Army Wives. Its other returning drama, The Client List, is yet to learn its fate but appears unlikely to continue. Freshman Devious Maids was renewed, with fellow newbie The Witches Of East End looking promising. Produced by Sony Pictures TV, Drop Dead Diva was created by Josh Berman who exec produces with Craig Zadan & Neil Meron and Robert J. Wilson. The series was briefly cancelled at the beginning of the year before receiving a fifth season pickup in March.

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Hot TV Promo: Lifetime’s ‘Drop Dead Diva’

By | Tuesday June 4, 2013 @ 1:50pm PDT

Drop Dead Diva was cancelled then brought back to life with a fifth season pick-up and now Lifetime has dropped the first promo for the June 23 premiere. The dramedy series, starring Brooke Elliott, is executive produced by creator Josh Berman, Neil Meron and Craig Zadan. Check out the clip:

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Lifetime’s ‘Drop Dead Diva’ Season 5 Premiere Set For June 23

By | Thursday May 2, 2013 @ 12:57pm PDT

Drop Dead Diva begins its fifth season with the first of 13 new episodes on Sunday, June 23 at 9 PM. The fifth-season opener is aptly titled “Back From The Dead” after the dramedy series was cancelled at the end of Season 4, but Lifetime and Sony Pictures TV made a deal to bring the show back. Brooke Elliott, Margaret Cho, Jackson Hurst, Kate Levering. April Bowlby and Lex Medlin star. The season opener picks ups from last season’s cliffhanger finale with Jane (Elliott) frantically searching for her missing fiancé Owen (Medlin), who disappeared after witnessing her kiss Grayson (Hurst) moments before their wedding. While both Jane and Owen nurse their broken hearts, Jane’s friends and co-workers also are confronted with their own life dilemmas. Newcomer Justin Deely (90210) joins Drop Dead Diva as Jane’s new heavenly guide Paul. Josh Berman is creator and executive producer. Craig Zadan and Neil Meron of Storyline Entertainment and Robert J. Wilson are exec producers. Lifetime’s new drama Devious Maids will debut immediately following Drop Dead Diva at 10 PM.

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Lifetime’s ‘Drop Dead Diva’ Gets Resurrected With Fifth Season Order

By | Friday March 1, 2013 @ 2:46pm PST
Nellie Andreeva

Drop Dead Diva Returns Season 5EXCLUSIVE UPDATED: Drop Dead Diva lives! A month and a half after Lifetime cancelled the dramedy series, I’ve learned that the cable network has inked a deal with producer Sony Pictures TV to bring the show back for a fifth season. At the time of the cancellation, Lifetime insiders noted that that they were open to reconsidering the decision if Sony TV came up with a new financial model. After weeks of talks, I hear the two sides found a framework that made continuing Drop Dead Diva feasible for both of them.

The fifth-season pickup comes almost six months after Drop Dead Diva‘s fourth season wrapped its run on Lifetime. The dramedy, starring Brooke Elliott as a dead aspiring model trapped in the body of an intelligent, curvy lawyer, was one of two scripted series Nancy Dubuc inherited when she took over Lifetime in 2010, along with veteran drama Army Wives, which is underwent casting and creative changes heading into its seventh season. There had been speculation that Lifetime brass felt Drop Dead Diva did not quite fit into the network’s shift toward edgier fare with shows like The Client List, but ratings-wise Drop Dead Diva has been a solid performer since its July 2009 premiere, which drew 2.8 million viewers. Its most recent season averaged consistently over 2 million viewers in Live+Same Day. Additionally, Drop Dead Diva has … Read More »

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Lifetime’s ‘Drop Dead Diva’ Cancelled After Four Seasons

By | Tuesday January 15, 2013 @ 5:43pm PST
Nellie Andreeva

Drop Dead Diva Cancelled LifetimeEXCLUSIVE: Lifetime is closing the book on dramedy Drop Dead Diva after four seasons. I’ve learned that the cable network has opted not to order a fifth season of the show starring Brooke Elliott as a dead aspiring model trapped in the body of an intelligent, curvy lawyer. The decision comes three months after Season 4 of Drop Dead Diva wrapped its run on Lifetime. I hear the series producer Sony Pictures TV may shop it elsewhere.

Drop Dead Diva was one of two scripted series Nancy Dubuc inherited when she took over Lifetime in 2010, along with veteran drama Army Wives, which is undergoing casting and creative changes as it heads into a seventh season. There had been speculation that Lifetime brass felt Drop Dead Diva did not fit into the network’s shift toward edgier fare. The network tried to shake things up last season with the casting of Kim Kardashian in a recurring role. Ratings-wise, Drop Dead Diva has been a solid performer since its July 2009 premiere, which drew 2.8 million viewers. Its most recent season averaged consistently over 2 million viewers an episode in Live+Same Day. Read More »

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GLAAD Media Awards Honor Chaz Bono, Josh Hutcherson, ‘Modern Family’, ‘Drop Dead Diva’, ‘Hot In Cleveland’, ‘Beginners’

GLAAD, the Gay & Lesbian Alliance Against Defamation organization awarded its honors in Los Angeles tonight for most outstanding images of the lesbian, gay, bisexual, and transgender community in the media. AP is reporting that the 23rd Annual GLAAD Media Awards went to ABC’s Modern Family for TV comedy series, the indie Beginners for wide-release film, and Lifetime’s Drop Dead Diva and TV Land’s Hot in Cleveland in a tie for individual TV episode. The Hunger Games star Josh Hutcherson won the Vanguard Award. But it was Chaz Bono who picked up a pair of trophies: the 43-year-old transgender activist won the outstanding documentary prize for Becoming Chaz as well as the Stephen F. Kolzak Award.

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Kim Kardashian To Recur On Lifetime Series ‘Drop Dead Diva’

By | Thursday January 26, 2012 @ 4:02pm PST
Nellie Andreeva

Lifetime is certainly looking to make noise with some questionable casting choices. After pursuing Lindsay Lohan to portray Elizabeth Taylor in a movie, the network has cast another tabloid fixture, Kim Kardashian — this time on the series side. Kardashian has been tapped for a multi-episode arc on the upcoming fourth season of Lifetime’s Drop Dead Diva, beginning with the season premiere. She will play Nikki, the new love interest of Fred (Ben Feldman) who partners with his ex Stacy (April Bowlby) in a new business venture.

Tyler Perry recently found himself in hot water, forced to defend his decision to cast Kardashian — who has virtually no acting experience — in his movie The Marriage Counselor. Here is what Drop Dead Diva creator-executive producer Josh Berman had to say about Kardashian’s casting on the show: “I’m ecstatic to welcome Kim to the Diva family. In discussing the role of Nikki with her, I’m blown away by her smarts, sense of humor, and passion. This series is all about reinvention, and I’m so excited to see Kim ‘reinvented’ in the world of Drop Dead Diva.” Drop Dead Diva tells the story of a shallow, aspiring model who dies in a sudden accident, only to find her soul resurfacing in the body of a brilliant, thoughtful and plus-size attorney (Brooke Elliott).

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Lifetime Renews ‘Drop Dead Diva’ For Fourth Season

By | Thursday September 22, 2011 @ 2:23pm PDT
Nellie Andreeva

UPDATED: Lifetime has picked up a fourth season of dramedy Drop Dead Diva with a 13-episode order. Along with Army Wives, the Sony TV-produced Diva has been a solid ratings performer for the network, most recently averaging 2.2 million viewers and a 0.7 in 18-49 this past Sunday.The third-season finale airs on Sunday. “Drop Dead Diva is a signature series for Lifetime that continues to resonate with audiences with its heart and humor,” Lifetime’s president and general manger Nancy Dubuc said. The series, starring Brooke Elliott as a plus-size attorney carrying the soul of a shallow model who died in an accident, was created by Josh Berman, who is executive producing with Craig Zadan, Neil Meron and Alex Taub.

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‘The Killing’ Inches Up In Season 1 Finale; ‘Diva’ Dips Slightly In Viewers, Up In Demos

Nellie Andreeva

UPDATE, 1 PM: AMC’s The Killing closed out its freshman season with 2.3 million viewers tuning in for the finale last night. That was up from the two most recent episodes, which averaged 2 million and 1.8 million, respectively, but down from the series’ premiere, which drew 2.7 million. The critically praised mystery drama was renewed for a second season last week.

PREVIOUS: Lifetime’s comedic drama Drop Dead Diva opened its third season with 2.9 million viewers last night, down slightly from the 3.1 million viewership average for its second-season debut. In both adults 18-49 (1.3 million) and adults 25-54 (1.6 million), this was the show’s most-watched season premiere. In 25-54, it was up 7% from the Season 2 debut.

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Lifetime Renews ‘Army Wives’ And ‘Diva’

Nellie Andreeva

EXCLUSIVE: Lifetime has renewed its flagship series, Army Wives and Drop Dead Diva. Army Wives has been picked up for a fifth season, while Drop Dead Diva has been renewed for a third season. Both series have received 13-episode orders for a 2011 premiere. “Army Wives and Drop Dead Diva have lead Lifetime’s charge in scripted programming and are key components to our success,” said Nancy Dubuc, president and GM of Lifetime and History, adding that series’ renewal “allows us to launch our next generation of scripted series.” Under Dubuc, who took over Lifetime in the spring, the cable network has ordered 3 pilots, Against the Wall, Exit 13 and an untitled cop drama from Drop Dead Diva creator Josh Berman. The network will certainly use Army Wives and Drop Dead Diva as launching pads for any of the 3 that are picked up to series.

While it has slipped from the blockbuster ratings of its first couple of seasons, Army Wives still remains Lifetime’s highest-rated series ever. Its most recent fourth season averaged 3.2 million viewers, with its finale  (3.9 million) hitting season highs in total viewers and all key demographics. Season 4 also included a planted spinoff episode, but the network recently passed on it. Army Wives is produced by ABC Studios, with Mark Gordon, Deborah Spera, Jeff Melvoin, Marshall Persinger and Harry Bring executive producing. Its cast … Read More »

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