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Tent City Twi-Hards: Up Close & Personal

By | Thursday June 24, 2010 @ 4:27pm PDT

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‘Eclipse’ Top Advance Ticket Seller Of Year

eclipse tent city6EXCLUSIVE: So many Twi-hards stood in line since Monday in advance of tonight’s Eclipse premiere that Summit Entertainment had to set up a 2nd tent city on Chick Hearn Boulevard to accommodate them all outside the Nokia Theater and L.A. live plaza. Trust me, any Hollywood studio would love to have this problem. Right now Eclipse is both Fandango’s and MovieTickets.com’s top advance ticket-seller of the year. And the third movie in the Twilight saga still has another week of ticket sales before its release date. Eclipse leads the Fandango Five with over 52% of daily ticket sales, even with strong daily sales for Toy Story 3 and Karate Kid. MovieTickets.com is also reporting Eclipse online ticketing represent over 50% of daily sales. On Fandango, Eclipse was voted “The Most Anticipated Movie Of The Summer” by the majority (32%) of Fandango moviegoers in a May 2010 poll. Now it’s been among Fandango’s Top 5 ticket-sellers on a daily basis ever since tickets first went on sale five weeks ago.

eclipse tent city5The studio isn’t playing the lowering expectations game this time around; execs know this 3rd film in the Twilight Saga is going to be huge. The only question is whether it’ll surpass the sequel New Moon which was the biggest yet. ”New Moon set the bar so high as a cultural phenomenon that Eclipse can only try to reach that number,” a … Read More »

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