Starz has made changes to its Encore pack of channels citing the nation’s evolving demographics and focusing on groups who over-index in viewing within the premium pay TV category. That translates to shuffling some of the eight Encore-branded channels to target baby boomers, Black and Latino audiences and the company acquiring older TV series to serve them, something rarely done on premium cable which is traditionally built on movies and original series. Starz also is launching a horror block on Encore Suspense.
Beginning December 2, Encore Drama will be replaced by Encore Black, a channel catering to the African-American community, traditionally over-indexed on premium channel viewership. The channel’s programming lineup will include Martin Lawrence’s 1st Amendment Stand Up and off-network series What’s Happening!!, Diff’rent Strokes, 227, and Amen. The December launch will spotlight actor Samuel L. Jackson with films such as Unbreakable, Losing Isaiah, Freedomland and One Eight Seven.
Another HD channel, Encore Classic, will replace Encore Love. It will focus on the Baby Boomer set, with a mix of movies and classic TV series such as Murphy Brown, Magnum, P.I., and Night Court, Kramer vs. Kramer, American Graffiti, Independence Day, Breaking Away, Stand By Me, Austin Powers: International Man Of Mystery, Good Will Hunting, Tootsie, Basic Instinct and The Notebook. Read More »
BBC Two’s star-studded five-part period drama Dancing On The Edge centers on a black jazz band in early 1930s London and debuts Monday in the UK. We’ve learned that Encore is in negotiations for the U.S. … Read More »
Starz’s new period drama Magic City, set at a Miami Beach hotel in 1959, will premiere on Friday, April 6, the network announced at TCA today. It stars Jeffrey Dean Morgan as the hotel’s owner.
Meanwhile, sibling Encore will air the … Read More »
UPDATE, 12: 00 PM: No word from Starz execs about when they might announce a digital streaming deal to replace the one with Netflix, which expires in February. “There are a lot of conversations going on,” Starz CEO Chris Albrecht told analysts today. “It’s a road that needs to be evaluated almost on a weekly basis.” The company hopes to license programs from its premium channel to a premium-priced streaming service – meaning, one that charges more than Netflix. As more companies enter the online video market “they’ll begin to segment and differentiate,” says Liberty Media CEO Greg Maffei. “That’s something we would embrace.” Albrecht said that “we didn’t believe it was appropriate to have our products included in a low-cost service.” Do they really expect lots of consumers to pay high prices in this weak economy — especially with the anemic numbers cable and satellite companies are posting for premium channels? At Starz the 3Q sub figure was Read More »
The odd collection of stocks controlled by John Malone’s Liberty Media are enjoying a nice pop today after the company reported generally upbeat 2Q data. Shares of Liberty Starz are up 5.2% at mid-day. The company says that … Read More »
Ray Richmond is contributing to Deadline’s TCA coverage.
Eighty-five-year-old Jerry Lewis took over the room this afternoon during an Encore session at the TCA tour to promote the original feature-length documentary Method to the Madness of Jerry Lewis, slated to premiere this fall. Outfitted with a platform and a microphone, the comedy legend didn’t disappoint, holding court and sparing no opinion about an industry that he believes has lost its way. He refused to confirm that his forthcoming Labor Day Telethon in September would be his last, noting that he’d have a press conference Sept. 5 to discuss not the past but the future (presumably both his and the telethon’s).
Earlier, Lewis rolled off on a tangent about why Hollywood needs fixing. ”This business is scrounging around for what to do,” he said. “The medium is busy knocking its brand out to display the fat lady at 375 pounds (who) in two months is gonna be 240. Who gives a shit?” He continued, “The industry has destroyed themselves. It’s no longer relevant because it puts out all of its product on a stupid phone. You’re going to put ‘Lawrence of Arabia’ on that goddamned stupid sonofabitch?” (Speaking of Twitter and Facebook) “They’re wonderful technical advances. But once people see how much it’s cluttering their life, they’ll figure it out for themselves. … We’re not going to have human beings in 20 years. People won’t be talking to other human beings. Read More »
Starz Entertainment’s Encore is taking aim at original programming, unveiling today plans to air the novel adaptation Moby Dick that stars William Hurt, Ethan Hawke and Gillian Anderson as well as a Tom Hardy-starring mini The Take based on Martina … Read More »
Starz Entertainment announced today that its Encore premium network will add Encore Espanol to its lineup, making it the eighth channel in the family. There also will be name changes for existing channels (Encore WAM becomes Encore Family, and Encore … Read More »
Jerry Lewis, who turns 85 today, is the subject of a feature-length original documentary, which is currently in production for a premiere on Encore in late summer.
The documentary, from director-producer Gregg Barson, will focus on the influence that Lewis has had on the entertainment industry and his relevance today via … Read More »