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DVR Owners Don’t Zap TV Ads For Upcoming Movies: Study

By DAVID LIEBERMAN, Executive Editor | Tuesday April 16, 2013 @ 7:44am PDTTags: Film Marketing, Hollywood movie marketing, Marketing, Movies

TV advertisers become depressed when the conversation turns to DVRs, which give viewers the power to record shows and then speed through the commercials. But movie theaters and studios have less to fear than just about everyone else according to a new online survey of 1,500 moviegoers by Worldwide Motion Picture Group. READ MORE »

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Sony Pictures Worldwide Marketing Unit Promotes Angela Galgani To SVP Publicity

By THE DEADLINE TEAM | Tuesday November 29, 2011 @ 12:00pm PSTTags: Columbia Pictures, Film Marketing, Sony Pictures, Sony Pictures Animation

Sony Pictures Worldwide Marketing & Distribution has upped Angela Galgani to SVP Publicity. She will take over day-to-day duties running the New York publicity office, a role previously held by Gigi Semone, who departed in September. The new tasks include … Read More »

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Anne Globe Re-Ups As DreamWorks Animation Marketing Boss

By THE DEADLINE TEAM | Friday October 28, 2011 @ 8:35am PDTTags: DreamWorks Animation, Film Marketing

GLENDALE, Calif., Oct. 28, 2011 /PRNewswire/ — DreamWorks Animation SKG, Inc. (Nasdaq: DWA) today announced the extension of Anne Globe’s employment agreement. As the Company’s Chief Marketing Officer, Globe will continue to have responsibility for overseeing all global marketing

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Stephen Bruno New Marketing Boss At Weinstein Co

By THE DEADLINE TEAM | Monday September 26, 2011 @ 1:11pm PDTTags: David Glasser, Film Marketing, Harvey Weinstein, The Weinstein Co

Stephen Bruno, who began his career at The Weinstein Co before moving to direct consumer marketing at HBO, has been tapped as president of marketing at The Weinstein Co. He will oversee the strategy for all theatrical titles and report … Read More »

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Doug Finberg Joins MGM As EVP Marketing

By THE DEADLINE TEAM | Tuesday September 6, 2011 @ 9:19am PDTTags: Film Marketing, MGM

Doug Finberg, who as EVP International Marketing at Marvel Studios oversaw the rollout of the studio’s Iron Man 2 for Paramount, has been tapped as EVP Marketing at MGM, where he will oversee marketing-related matters. He will also supervise all … Read More »

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