Three months after her BFF Gayle King started on CBS This Morning, Oprah Winfrey will make an appearance on the revamped morning program. She will sit down with King and her co-hosts Charlie Rose and Erica Hill on Monday. Topics listed by CBS include the latest developments at OWN and life after her daytime talk show. Because of the close ties between Winfrey and King, speculation about a Winfrey visit to CBS This Morning started at the very launch of the show. At the show’s TCA session in January, executive producer Chris Licht confirmed that the plan was to get the former talk-show queen as a guest. Added King, “Yes, “We’re not stoopid with two o’s. We will have Oprah on when it makes sense to have her on.”
Diane Haithman is contributing to Deadline’s TCA coverage.
Change in the weather at CBS: At today’s CBS This Morning TCA panel, executive producer Chris Licht talked about why the new morning competitor has eliminated that longtime staple of morning TV: national weather reports. While the show builds four local weather segments into each program, Licht, also VP of news programming, said local audiences identify with their local news personalities. He said the show does not want to introduce a “cliché weather guy.” However, “when weather is news on a national level, we will absolutely cover it,” the executive said, Appearing via satellite with the program’s co-hosts — Charlie Rose, Erica Hill and Gayle King — Licht also fielded questions about why CBS continues to try to compete in the morning talk program arena when the network has found little success against NBC’s behemoth Today and ABC’s Good Morning America. “It is the daypart that has the most upside, the most opportunity to make a lot of money,” Licht said. “To not try would be very foolish.” The question was asked: How much money? “A lot. I mean, not ’60 Minutes’ money, but a lot,” Licht replied.
Those with long memories will recall that this was the name the network used for its morning show in 1987, when it featured Harry Smith, Kathleen Sullivan, and Mark McEwan. That moniker lasted until 1999. Interesting that there’s no mention of the name’s heritage in CBS’ announcement regarding the program that will replace The Early Show:
CBS News has named its new morning broadcast CBS THIS MORNING. The broadcast, hosted by Charlie Rose, Gayle King and Erica Hill, will premiere on Monday, Jan. 9 (7:00-9:00AM, ET/PT) on the CBS Television Network. Chris Licht, Vice President, Programming, CBS News, is the Executive Producer of CBS THIS MORNING.
John Miller will join the broadcast as Senior Correspondent; Rebecca Jarvis will serve as Business and Economics Correspondent; and Jeff Glor will serve as Special Correspondent
CBS made it official today that it will launch a new morning program hosted by Charlie Rose, Gayle King and current Early Show co-host Erica Hill. It will debut January 9, 2012 and run weekdays from 7-9 AM. CBS News’ VP Programming Chris Licht will executive produce. There’s still no word on whether it is keeping its The Early Show name, but the new incarnation is departing its current digs at the General Motors Building for a new studio on the ground floor of the CBS Broadcast Center in Manhattan.
CBS News will redefine the morning landscape with the debut of a new morning program, announced CBS News Chairman and 60 MINUTES Executive Producer Jeff Fager and David Rhodes, President, CBS News. The broadcast, which will launch on Monday, Jan. 9, 2012, will air from 7:00-9:00 AM and will be hosted by Charlie Rose, Gayle King and Erica Hill. Chris Licht has been named Executive Producer of the new broadcast. He will continue as Vice President, Programming, overseeing CBS News broadcasts and the development of new opportunities across all platforms. John Miller will join the broadcast as Senior Correspondent, Rebecca Jarvis will serve as Business and Economics Correspondent and Jeff Glor will serve as Special Correspondent.
Folks at ABC are “doing a happy dance” over word that CBS is about to remake The Early Show into a Morning Joe-like ensemble gabfest with Charlie Rose and Gayle King joining current co-hosts Erica Hill and Jeff Glor, The New York Times says. The plan indicates that the network is abandoning any hope of overtaking ABC’s Good Morning America or NBC’s Today in the ratings, and are settling instead for the cachet of being a hard-news alternative — which appeals to CBS’ older demo. CBS hasn’t decided whether to stick with the Early Show name, and it seems there’s no role for another co-host, Chris Wragge. The revamped show would have a regular group of contributors with Rose guiding things at 7 AM, and King taking charge at 8. CBS execs can’t be pleased with the way The Times framed their plans: The paper says that the industry’s view ranges “from skeptical to downright dismissive” and describes Rose as “a mainstay on the Manhattan cocktail party circuit.”