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F**k! Expletives Take Over Show Titles

By | Wednesday November 7, 2012 @ 6:42pm PST
Nellie Andreeva

Remember when in 2009 CBS put in development a comedy series based on the blog Shit My Dad Says? The racy title raised a lot of eyebrows throughout the project’s development process. The network toned it down to $#*! My Dad Says when it picked up the comedy to series, but still drew the wrath of watchdog Parents Television Council, which urged a boycott of the show. Read More »

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UPDATE: ABC’s ‘Scandal’ Renewed, ‘GCB’, ‘The River’, ‘Missing’ & ‘Pan Am’ Canceled

By | Friday May 11, 2012 @ 4:02pm PDT
Nellie Andreeva

ABC‘s two bubble midseason drama series are heading in opposite directions. Shonda Rhimes’ Scandal, which just inched up in the ratings last night, is being renewed for a second season, while GCB is being canceled. ABC’s two other midseason dramas The River and Missing, had no chance of returning and are indeed officially dead. Ditto for the long-forgotten Pan Am.

Veteran Private Practice also is expected to get a renewal for what will likely be the series’ final season though that is not official yet. (UPDATE: Private Practice has been renewed.) I hear complicating the negotiations is the fact that Mark Gordon, who produces the series, is also behind the drama pilot Americana, which is at the center of heated talks after word got out that ABC was passing on it. Yesterday, NBC renewed the Dick Wolf-produced veteran crime drama Law & Order: SVU along with a series pickup of the producer’s pilot Chicago Fire.

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Ratings Rat Race: Slow Start For ‘NYC 22′

By | Monday April 16, 2012 @ 9:36am PDT
Nellie Andreeva

NYC 22 TV RatingsThe last new series of the 2011-12 broadcast season, CBS’ NYC 22, made a quiet entrance onto the schedule last night. The rookie cop drama debuted with a 1.5/4 among adults 18-49 and 8.9 million total viewers at 10 PM. That was down from the 1.7 demo rating in the time slot last week for the season finale of CSI: Miami, which started almost an hour later. NYC 22 was also down a tenth from the premiere of CBS’ lowest-rated new series this season, drama A Gifted Man, which is unlikely to return next season. Leading into NYC 22 was The Good Wife (1.8/4), flat with its last original three weeks ago. 60 Minutes (1.4/5) was down 36% from last week when it followed The Masters overrun. The Amazing Race (2.5/7) was even with last week. CBS (1.8/5, 9.7 million) won the night in 18-49 and total viewers.

The hourlong conclusion of the low-rated four-part Titanic mini-series (0.9/2), which followed a Once Upon A Time repeat (1.1/3), disrupted the flow of ABC’s Sunday lineup. It pushed GCB (1.5/4) down 21% from last week’s 10 PM episode (1.9/5), which followed another GCB original (1.7/4) and a Once rerun (1.0/3). On NBC, Harry’s Law (0.9/3) as down a tenth despite its lead-in, Dateline (1.3/4), shooting up 30%. The Celebrity Apprentice (2.1/5) was flat. Fox veteran The Simpsons (2.2/7) returned to originals down 8% from its last fresh … Read More »

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ABC To Try Out ‘GCB’ At 9 PM On Sunday

By | Friday March 30, 2012 @ 12:38am PDT
Nellie Andreeva

IGCB TV Schedule ABCt was hailed as a potential successor to Desperate Housewives and was launched behind the departing veteran dramedy. Now ABC’s midseason dramedy GCB will test drive Housewives‘ Sunday 9 PM time slot. On April 8, ABC will air two back-to-back originals of GCB, one at 9 PM and one at 10 PM, instead of the originally scheduled one in the show’s regular 10 PM slot. The tryout won’t be in a realistic environment as it will follow a Once Upon A Time rerun, but it will probably still inform ABC’s decision whether GCB would be a viable contender to replace Housewives next season. The network originally planned to have an original Housewives and GCB swap places for a night, but the idea didn’t come to pass because Housewives‘ recent episodes have dealt with a major plot development: the death of Mike Delfino (James Denton). The networks use the down spring time to experiment with scheduling moves. CBS is testing a two-hour comedy block on Thursday and The Mentalist on Friday.

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RATINGS RAT RACE: ‘Harry’s Law’ Hits Low, ‘GCB’ Rises

By | Monday March 26, 2012 @ 8:46am PDT
Nellie Andreeva

Harry's Law TV RatingsCBS appears poised to win Sunday night in adults 18-49 and total viewers with an NCAA basketball overrun that scrambled its fast-national averages. ABC’s Once Upon A Time (2.8/8) was down a tenth from last week to a new series low. Desperate Housewives (2.6/7) was up a tenth from last week’s fast national, flat with the final. GCB (2.2/6) rebounded from its third-week slip last Sunday, up 10%. In 18-49, ABC (2.2/6, 7.5 million) finished a hair behind CBS (2.3/6, 10.2 million) in the non-time-zone adjusted fast nationals. NBC’s Harry’s Law (0.8/2) does not feel comfortable in the new Sunday time slot, dropping 20% and posting a second 18-49 series low in as many weeks. The Celebrity Apprentice (1.8/5) was even with last week and tied as its season low. Fox aired a mix of reruns and originals. At 7:30 PM, The Cleveland Show (1.5/5) was flat. Following a Simpsons rerun, a new Bob’s Burgers (2.0/5) was down just a tenth from last week when it followed an original. At 9:30 PM, American Dad (2.0/5) was down 9%.

Related: ‘Mad Men’s Season Five Premiere Becomes AMC Series’ Highest-Rated Episode Ever

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RATINGS RAT RACE: ‘Bob’s Burgers’ Rises, ‘GCB’ & ‘Celebrity Apprentice’ Drop

By | Monday March 19, 2012 @ 9:54am PDT
Nellie Andreeva

Bob's Burgers TV RatingsCBS is expected to win Sunday night in total viewers and adults 18-49. Its fast nationals are scrambled due to a 44-minute NCAA basketball overrun that boosted the otherwise sleepy Sunday 7-8 PM hour.

ABC’s Once Upon A Time (2.9/8 in adults 18-49, 8.6 million total viewers) was up a tenth from its 18-49 fast national last week, even with the final, which was a series low. Desperate Housewives (2.8/7, 9 million) was even with its fast national, down a tenth from the final, and posted its largest audience in four months. After a promising second-week bump, newbie GCB (2.0/5, 6.3 million) fell 13% in Week 3 to a series low.

On the flip side, after a disappointing second-season premiere, Fox’s animated comedy Bob’s Burgers (2.1/5) was up 11% in its second airing last night. Its lead-in, The Simpsons (2.4/7), was up 4%, while from 9-10 PM Family Guy (2.8/7) and American Dad (2.2/5) were flat.

NBC’s Celebrity Apprentice (1.8/4) was down 10% from last week to match the celebrity reality series franchise’s lowest demo rating ever. Harry’s Law held steady at a 1.1/3.

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Ratings Rat Race: ‘Once Upon A Time’ Drops With Clock Change, ‘Bob’s Burgers’ Off To Soft Start, ‘Wife’ Hits Low, ‘GCB’ Inches Up

By | Monday March 12, 2012 @ 9:46am PDT
Nellie Andreeva

GCB TV RatingsOn the first night of daylight savings time, usage levels from 7-10 PM were down 7.3% from last week. ABC’s family-friendly 7 PM and 8 PM programs were the worst hit — America’s Funniest Home Videos (1.3/4 among adults 18-49) was down 41% from last week, while Once Upon A Time (2.8/8) was down 18% to a series low. With extra publicity for last night’s episode of Desperate Housewives (2.5/6), whose major plot twist was revealed at the Nicollette Sheridan-Marc Cherry jury trial on Thursday, the dramedy kept steady with last week. Encouraging news for midseason entry GCB (2.3/6) at 10 PM: after a so-so premiere, it avoided the dreaded second week-slump, instead going up a tenth last night. ABC (2.3/6, 7.8 million) won the night in 18-49. CBS (2.1/6, 10.1 million) was tops in total viewers. Read More »

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RATINGS RAT RACE: Modest Start For ‘GCB’

By | Monday March 5, 2012 @ 9:14am PST
Nellie Andreeva

ABC’s new soapy dramedy GCB launched last night with a modest 2.2/6 among adults 18-49 and 7.6 million total viewers. That was down 29% in the demo from the debut of Pan Am in the Sunday 10 PM slot in September. Lead-in retention-wise, GCB held onto 88% of the demo number for Desperate Housewives, to which it is hailed as a successor. (For Pan Am, retention was 100%). As for Desperate Housewives (2.5/6), the veteran seems to be picking up momentum as it heads to its series finale in May, up 14% from last week. At 8 PM, freshman hit Once Upon A Time (3.4/9) was up 10% as was America’s Funniest Home Videos (2.2/6). With no football or awards specials, Once Upon A Time ranked as the top program of the night in 18-49. ABC (2.6/7, 8.6 million) won the night in 18-49, matching its best Sunday demo finish in a year. Read More »

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‘GCB’ Title Star Of The Show During Panel:TCA

By | Tuesday January 10, 2012 @ 3:45pm PST

Ray Richmond is contributing to Deadline’s TCA coverage.

TCA remained a Bitch-Free Zone during the GCB session today. And it became something of a Christian-Free Zone as well. Following up on entertainment chief Paul Lee’s comment earlier in the day that “bitch” “was really not a word you want to use in the title” — ABC also is promoting the sitcom Don’t Trust The B— In Apartment 23 on its midseason schedule — yet another “bitch” question opened the panel for GCB, which premieres March 4 at 10 PM. The letters in this case stand for Good Christian Belles, but it originally was short for Good Christian Bitches, the title of the book on which the series is based. And as GCB writer/executive producer Robert Harling said, he was never comfortable with the “Belles” part of the title given that his series is set in Texas. “That’s more Georgia or South Carolina, you know, the Deep South,” he said. The show title was changed to GCB after Harling saw the logo everywhere he turned while shooting the show in Dallas. “We all thought it was kind of cool in the era of LOL and FYI … GCB was this term that the women around us all seemed to refer to themselves as. … It just kind of stuck.” Read More »

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