UPDATE, 7:52 PM: Reddit is looking a little red-faced today. After alleging Wednesday that someone at Warner Bros was trying to game comments and postings about the about-to-open driving thriller Getaway on the social news and entertainment site, Reddit is now changing its tune. The site said tonight that neither Warners nor anyone working for it actually had anything to do with the supposed under-handed marketing move. After looking into the matter more and likely fielding some calls from WB lawyers, Reddit updated its original post with the following statement late Thursday:
After further investigation, we have found that neither Warner Bros. nor any of their employees was involved in this activity. To be perfectly clear, the posts that we detected came from a third party who had no affiliation with Warner Bros. This third party was not part of the marketing efforts of Warner Bros for the film. We regret confusion about the source of these posts, and appreciate the cooperation and understanding of Warner Bros who has taken this as seriously as we do and has very strict policies on these matters.