This is a big addition for the Fox initiative designed to promote sales of digital downloads of home videos, which kicks off today. The studio is making more than 600 movies available under its new Digital HD-branded program. Today’s top attraction is Prometheus, being offered for less than $15 and three weeks before it’ll be out on DVD or Blu-ray. Fox‘s early release date for electronic sales is the change that’s generated the most industry buzz. Google had been the most glaring missing piece in Fox’s distribution network that includes Apple’s iTunes, Amazon, Best Buy’s CinemaNow, PlayStation, Walmart’s VUDU, and Xbox Live. But Fox says today that its Digital HD films will be available through Google Play and YouTube. Consumers who buy home videos through any of the online retailers will also have streaming rights, although the exact method varies depending on the seller’s business arrangements. READ MORE »
Vice and Fuse made big gains — and Tasted cooked up strong results — in the week that ended September 12, according to our latest tally of Google-funded YouTube channels. Vice gained 3.2M views, for a total of 5.4M, helped by a video about Tardigrades — microscopic animals that were the first to survive the vacuum conditions of space. And Fuse had 1.9M more views than the previous week, for a total of 3.9M, based in part on Insane Clown Posse’s Violent J and Shaggy 2 Dope riffing on Carly Rae Jepsen’s video for her tune “Call Me Maybe”. We had trouble securing numbers for Tasted last week, and we were off the previous two weeks. But the channel came in this week at No. 44 with 323,997 views, far higher than we’ve seen since May when we started monitoring YouTube channels. For the entire chart, total views this week were -5.4% to 78.2M; the top 10 channels accounted for nearly 53%. Fuse joined the top 10 (+10 spots to No. 3) as did Mondo Media (+6 spots to No. 10), as Redbull slipped 2 spots to No. 11 and Awesomeness TV fell 6 spots to No. 12.
We’re back, with apologies for missing the last two weeks of data. A lot of people are involved in assembling our weekly rankings of the Google-funded YouTube channels, and too many of us were away at the end of August. We’re working to streamline things so it doesn’t happen again. But the lost weeks mean I can only analyze the change in channel rank, not in views, for the week that ended last Wednesday.
Overall, Thnkr is the week’s big winner measured by rank. It jumped 34 spots to No. 40 — based in part on the site’s intriguing videos tied to the political conventions and speeches. Other gainers include: The Chopra Well (+24 to No. 52), CafeMom Studios (+21 to No. 54), Kin Community (+19 to No. 50), and Awesomeness TV (+18 to No. 6). Decliners include Fawn Inc (-32 to No. 53), Comedy Shaq (-22 to No. 81), H+ Digital Series (-17 to No. 45), NOC (-16 to No. 38), and U Look Haute (-15 to No. 73). There were 82.6M views, the highest number we’ve seen since May when we began tracking the YouTube channels. The top 10 channels accounted for 55% of all views. Awesomeness TV joined that group, and DanceOn made room by falling three places to No. 12.
Machinima Prime, an entertainment channel that targets young men, hasn’t formally launched yet. But the audience it attracted just by uploading content to prepare for the official introduction made it the standout in Deadline.com’s YouTube rankings for the week ending July 18. It gained 3.3M views for a total of nearly 3.4M, which rocketed it 69 slots to No. 4. My Damn Channel also stood out. It leaped 49 slots to No. 15 – with nearly 1M views, +884,648 – helped by the premiere during Comic-Con of its original series Save The Supers. With the holiday week over, the number of total views for the Google-funded channels that we track was up 19% to 57.2M. The top 10 channels accounted for 56% of all the views. All but one of last week’s top performers remained in the pack. Awesomeness TV dropped to No. 11 from No. 4, making room for Machinima Prime.
So much for all the talk last week about interim CEO Ross Levinsohn landing the top job on a more secure basis. Mayer, 37, was the 20th employee at Google — and emerged as one of the company’s most prominent representatives. An engineer, she was credited with developing the look and feel of its most popular products including Google Maps. But her path to the top seemed blocked by the presence of Google’s co-founders Sergey Brin and Larry Page. The news of her appointment sent Yahoo shares up about 2% in after-market trading. Investors shouldn’t expect miracles: Yahoo has been struggling to find its place in the Internet advertising universe against Google and Facebook and other content providers. The company has been seen as a jack of all trades, with several compelling services — but no clear mission. The company’s stock has lost about 41% of its value over the last five years and has been stagnant lately. Last year the company ousted Carol Bartz from the top job. Her successor, Scott Thompson, was forced out in May after a dissident shareholder disclosed that he had exaggerated his college credentials. Third Point CEO Daniel Loeb, who led the attacks on Yahoo’s management, was added to the board along with two colleagues after he threatened to wage a proxy fight. Here’s today’s release:
Google‘s cozying up with the entertainment industry, making movies, TV shows and other content key attractions for its new Nexus 7 tablet and a cloud-based home entertainment device, the Nexus Q. The search giant told developers today that its Google Play service has deals with Disney, NBCUniversal, Sony, and Paramount enabling consumers to download as well as rent movies and shows, available by episode or season. The company also will add magazines from Hearst, Conde Nast, and Meredith. The content will be optimized for the Nexus 7 tablet made by Asus and running a new version of Android. Shipping in mid-July, the device — with a base price of $199 — will have a 1280 X 800 pixel HD screen, a Tegra 3 quad core processor, front-facing camera, Wi-Fi, and Bluetooth. The battery can show video for nine hours, and lasts 300 hours in standby. It weighs 340 grams — about the weight of a paperback book, Google says. Although most of its features require Internet access, users can download content for times when they can’t connect with the cloud. Execs also say that they’ve enhanced the recommendations engine making it more accurate the more its used. It also has a feature similar to Shazam that can identify songs that users don’t recognize. The Nexus 7 integrates with another new device, Nexus Q — an Android-powered computer with an audiophile-grade amplifier that connects to a TV and speakers. The device, which costs $299 and will ship in July, accesses the owner’s video and audio content from Google Play. Visitors with a Nexus 7 tablet also can port their content through someone else’s Nexus Q.
The YOMYOMF Network is the big story on YouTube for the week ending June 6. The channel from the Asian-American pop culture blog You Offend Me You Offend My Family soared to No. 9 from 95 as viewers checked out videos it posted ahead of its official June 12 launch. Vice made room for it in the top 10 by dropping five slots to No. 15. Meanwhile, music video site The Warner Sound continued its assent, rising to No. 3 from No. 8. Aside from that just minor shifts among the top 10 this week, with ENTV (from Deadline parent Penske Media), DanceOn, and Motor Trend each down two slots and Redbull up one.
Some interesting changes in Deadline’s second weekly rankings of YouTube‘s original channels, covering the week ending May 30. Music video channel The Warner Sound joined the top 10, rising 25 spots to No. 8 in weekly views — and The Pet Collective is knocking at the door, jumping 29 to No. 11. ENTV, from our parent company Penske Media, was up five to No. 3. Meanwhile, Motor Trend fell three spots to No. 6 and Wigs dropped out of the top 10, down seven to No. 13. Among other channels, we saw impressive jumps from The Thrash Lab (No. 50, +26), I Am Other (No. 37, +23), and Pop Spot (No. 54, +23). The biggest decliners include Hello Style Channel (No 45, -29), American Hipster (No. 79, -29), Be Fit (No. 57, -25), U Look Haute (No. 41, -24), and Kick (No. 44, -21).
Those following this closely should know that all of this week’s data comes from VidStatsX. We’ve also refined the way we define the channels represented on the list, and corrected some of the information we had about the start dates. This stuff is far more complicated than you can imagine. Channels highlighted in beige were launched after Google introduced its original channels program in November.
Ari Emanuel this week started a battle — or, to put it more politely, a debate — with Google over the piracy issue. The WME chief complained about Google at the AllThingsD conference on Wednesday, then Google bitchslapped him …
It didn’t take long for YouTube‘s original content channels to come of age. Google started funding them in late 2011 — and just this month execs presented YouTube’s channels to advertisers as an alternative to conventional television in the 2012-13 upfront market. Now that they’re starting to become a force in media and entertainment, we decided it’s time to help you keep track of them. And we begin today. Each week, Deadline will rank channels by their weekly views. The data will come from VidStatsX; for this week we used its numbers for the top 50 with information for the rest compiled by our parent company, PMC. Channels highlighted in beige were launched after Google introduced its original channels program in November. Others were already up and running. Full disclosure: PMC owns ENTV, which is represented on the list of new services. Here’s the list for the week ending May 23:
UPDATE, 6:15 PM: YouTube will earmark about $200M worth of ad time to promote its channels, Global Head of Content Robert Kyncl told advertisers today at the company’s first ever upfront presentation in New York. The messages will appear on YouTube and on the Google Display Network. “We will fish where the fish are,” he said urging advertisers to “find something you love” among the company’s many channels. Execs added that viewing patterns have changed: YouTube attracts its biggest audiences in prime time now; a few years ago it was mid-day as office workers took a break. That shift should continue as more people buy Web-connected televisions. Google says that big-name advertisers are warming to the medium. For example, American Express has signed on to be a title partner for the new WIGS channel. Google played television’s game in its upfront presentation, mixing its messages with performances by big name entertainers including Jay-Z, comedian Chris Hardwick, and violinist Miri Ben-Ari.