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Ratings Rat Race: ’2.5 Men’ Still Big, ‘Terra Nova’ Premiere Just OK, ‘Playboy’ Dives

Nellie Andreeva

PREMIERE WEEK: Comedies In Comeback, Dramas Mixed While NBC & CW Struggle
CBS’ comedies stayed red-hot in Week 2 of the season. Two and a Half Men (7.2/17 in adults 18-49, 20 million viewers) was down 30% from its gigantic season premiere for a demo number that is still way higher than any scripted series can score in Live+Same Day these days. It boosted the second-season premiere of Mike & Molly (4.9/11, 14 million) to series highs in 18-49 and total viewers, up 26% from its series premiere last fall. At 8 PM, How I Met Your Mother (4.4/12, 10.6 million) continues to excel in its seventh season, down only 6% from its biggest season premiere ever last week. 2 Broke Girls (4.5/11, 11.6 million) settled nicely in its new 8:30 PM slot. It was down 37% from its big debut behind Men last week but did something that CBS hammock shows have rarely done — build on its HIMYM lead-in. At 10 PM, Hawaii Five-0 (3.3/8) was down only a tenth from its season premiere last week. CBS (4.6/11, 13 million) won every half-hour in primetime in both 18-49 and total viewers.

The two-hour premiere of Fox’s dinosaur drama Terra Nova drew a 3.0/7 and 9 million viewers, which was OK but slightly below expectations. In its defense, the male-skewing drama had to face the Washington-Dallas Monday Night Football game on ESPN. And it stayed consistent throughout the night, logging a 3.0 rating at 8 PM, 8:30 PM and 9 PM and climbing to a 3.1 at 9:30 PM. Speaking of the MNF game, it drew a 11.9 metered market household average. UPDATE: In the finals, Terra Nova was adjusted up to a 3.1 rating in 18-49.

NBC’s Monday lineup already started very low last week. It dropped even further last night. The Sing-Off (1.7/4) was down a relatively modest 11%, but The Playboy Club (1.3/3) plunged 19% to reach Lone Star ratings levels and join fellow new NBC series Free Agents on the cancellation block. Read More »

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CW Orders Additional Episodes Of Four Returning Dramas

By | Wednesday August 3, 2011 @ 1:58pm PDT
Nellie Andreeva

EXCLUSIVE: The CW is looking to beat the midseason rerun blues by supersizing the orders of four returning drama series. The network has picked up two additional episodes each of soaps Gossip Girl and 90210, bringing their orders to 24 episodes, and one additional episode each of veteran Supernatural and sophomore Nikita, which will go up to 23 episodes each. Notably missing is CW’s flagship drama The Vampire Diaries. That stems from the show’s inability to accommodate additional episodes because of its extensive post-production process that leads to longer production times. (Additionally, co-showrunner Kevin Williamson is also shepherding the new CW series The Secret Circle). This is the second time the CW has expanded the seasons of existing series — it ordered additional episodes of Gossip Girls and One Tree Hill a couple of years ago — but it has never done it on such scale, with four series. It is part of new CW president Mark Pedowitz’s plan to bring lull periods of reruns during the season to a minimum. He already ordered three series for midseason at the upfronts: reality series Re-Modeled and The Frame and the final season of veteran One Tree Hill.

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CW Announces Fall Premiere Dates

Nellie Andreeva

The CW today was the first broadcast network to announce its fall premiere dates. The network will launch three nights — Tuesday, Wednesday and Thursday — the week before the Sept. 19 official start of the fall season, Friday during premiere week and Monday’s lineup the week after. With the exception of Friday, which pairs sophomore Nikita and veteran Supernatural, all other nights feature a returning series and a newbie. Here is CW’s premiere schedule: Read More »

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CW Planning Schwartz/Savage, Kevin Williamson & McG Blocks, ‘Nikita’ To Friday?

Nellie Andreeva

Kevin Williamson and the duo of Josh Schwartz & Stephanie Savage may be getting their own nights on the CW next season. I hear Schwartz and Savage’s veteran Gossip Girl may be paired with a newly picked up series they produce, small-town medical drama Hart of Dixie, written by Leila Gerstein and starring Rachel Bilson. And the newly picked-up young witch tale The Secret Circle, which Williamson co-wrote  and is executive producing with Andrew Miller, is rumored to get a lunch behind the CW’s top series The Vampire Diaries, which Williamson also co-created and is executive producing. Freshman Nikita, which ran behind Vampire Diaries this season, is expected to move to Fridays, paired with veteran Supernatural. That would give McG a night on the CW too as he executive produces both shows. I also hear One Tree Hill may be held as a backup.

 

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Ratings Rat Race: ‘Dancing With The Stars’ Leads ABC Against Finales

ABC’s Dancing With the Stars spoiled the party for a slew of shows offering their season finales Monday in primetime, drawing a preliminary 21.4 million viewers and a 4.4 rating in the 18-49 demographic. It provided a solid lead-in for the season finale of Castle, which got a 3.3 rating at 10 PM, and gave ABC an easy win on a night where the broadcast networks didn’t have to compete against the NBA playoffs.

Fox’s House was one of the few shows to withstand the Dancing heat, posting a 3.5 rating, up 17% from last week and its highest demo number since March 21.

As for CBS, How I Met Your Mother closed its season with a 3.0 in the demo, the show’s lowest-rated finale since Season 2. The series finale of canceled Mad Love (2.1) and the season finales of Mike & Molly (2.5) and Hawaii Five-0 (2.5) all grew a couple of tenths.

NBC’s Chuck (1.5, up a tenth) and the CW’s 90210 (0.8) and Gossip Girl (0.7) also wrapped their season runs.

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CW Renews 5 Series: ‘Top Model’, ‘Vampire Diaries’, ‘Gossip Girl’, ’90210, ‘Supernatural’

Nellie Andreeva

The CW Network just gave early pickup to almost all of its returning series, including reality veteran America’s Next Top Model, which has been renewed for 2 more cycles, including its first ever All-Star edition in the fall. On the scripted side, picked up for next season are the CW’s flagship series The Vampire Diaries, the Monday duo of 90210 and Gossip Girl and sci-fi veteran Supernatural. The only returning series besides departing Smallville not to get an early renewal is veteran One Tree Hill, which is back on the bubble where it was also last year before snagging a last-minute 13-episode order that was later expanded for a full-season 22-episode pickup. Also missing from the list  are the CW’s 2 scripted freshmen, Nikita and Hellcats, which are also very much on the bubble. But, judging by the CW’s renewal patterns in the past, there is a very good chance that 2 of the 3  bubble series will eventually make the cut. All five newly renewed series will return in Fall 2011.

According to the CW, the All-Star Edition of Top Model will “feature the models who became breakout characters and who had the most memorable stories from past cycles.”  Additional details about the cast, judges and prizes for the All-Star cycle will be announced later. Now in its second season, Vampire Diaries remains the CW’s most-watched show (4.0 million viewers) and top-rated show among the network’s target audience … Read More »

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RATINGS RAT RACE: NBC Freshman Monday Dramas Up, Still Low

Nellie Andreeva

How underperforming is NBC Monday’s lineup? Even if the other networks air color bars in primetime, it probably won’t crack the 1.5 demo rating mark. With CBS and Fox largely in reruns last night, NBC’s originals The Event and Law & Order: Los Angeles both drew a 1.3/3 in 18-49. On the bright side, that was up 18% from the 1.1/3 the two dramas posted last week, and The Event jumped 27% from the first half-hour, when it faced ABC’s Dancing With the Stars performance show, to the second half-hour, when it ran against comedy Better with You. But even against all-rerun competition at 10 PM, LOLA still finished distant third in adults 18-49 (1.3/3) total viewers (5.8 million). Such low levels of viewership last night certainly wouldn’t help NBC’s new reality series The Voice, which launches tonight.

ABC’s Dancing (4.5/13) was up 13% from last week’s season low. A new Better Than You (2.6/6) at 9:30 PM was up also by 13% from what an original Cougar Town did in the slot last week in the fast nationals (the shows following Dancing tend to drop a tenth in the finals because of overrun.) CBS’ only fresh offering last night was comedy Mad Love (2.0/5) at 8:30 PM, which was flat with last week. CBS continues to do tryouts in the 9 PM slot given the uncertain future of Two and a Half Men. Last night, a Big Bang Theory rerun (2.3/6) did 15% better than the Two and a Half Read More »

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RATINGS RAT RACE: CW Monday Dramas Return Higher, NBC Lineup Hits Season Low

Nellie Andreeva

It was another sad Monday ratings performance for NBC, which hit another season low on the night with all original programming. Chuck (1.3/4) was even with last week, tying its series low. But it also delivered NBC’s highest demo rating last night. The Event (1.1/3) was down 13% from its last original two weeks ago for a series low. And the relaunch of Law & Order: Los Angeles continues to sputter. In its second week since the series’ return last Monday, the Law & Order spinoff drew a 1.1/3, down a steep 27% from the two-hour midseason premiere last week. Such an underwhelming performance bodes well for David E. Kelley’s Harry’s Law, which did better in the slot earlier this midseason.

ABC’s Dancing With the Stars performance show (3.9/11) was down 13% from last week to rank as the lowest-rated spring performance telecast ever for the venerable reality franchise. In its special airing after Dancing, a new Cougar Town (2.3/6) was down 15% from its last original Feb. 2. Proving that comedy series do better in a block, even with a weaker lead-in, that last original followed a Modern Family repeat. The first of a slew of specials about the upcoming Royal Wedding, ABC News: William & Catherine: A Modern Fairytale, averaged a 1.7/4 at 10 PM. Read More »

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RATINGS RAT RACE: ABC, CW And Fox Up, CBS Down, NBC Flat On Monday

Nellie Andreeva

After getting a ratings hit on Valentine’s Day, ABC’s female-friendly Monday lineup had a rebounded nicely last night. The Bachelor (3.3/9 in adults 18-49, 10.3 million viewers) was up 14% from last week in the demo for a season high. Castle (2.6/7, 9 million) was up 18%. With CBS’ flagship Monday series, Two and a Half Men, in repeat, ABC edged CBS for the top spot in adults 18-49 (3.1/8), scoring its best Monday numbers in the demo and total viewers (9.9 million) in 3 months.

CBS’ midseason comedy Mad Love (2.8/7, 8 million) slipped 7% from its so-so premiere last week. Its lead-in, How I Met Your Mother (3.6/10, 9.4 million) was down 3%. With its lead-in, Two and a Half Men (3.0/8, 11.5 million), a repeat after airing its last original completed before the current hiatus last week, Mike & Molly (3.2/8, 11.3 million) was down 16% from last week when it drew its largest audience ever. At 10 PM, Hawaii Five-0 (2.7/8, 10.2 million) was less impacted, down 4% from last week in the demo. The action drama won the 10 PM slot by a razor-thin margin in the demo and comfortably in total viewers. CBS (3.0/8, 10.1 million) finished first for the night in total viewers and close second in 18-49.

Fox’s dramas were up slightly after … Read More »

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Casting Roundup: Mary Lynn Rajskub to ‘Raising Hope,’ Billy Baldwin returns to ‘Gossip Girl’ And Jason Wiles to ‘Castle’

EXCLUSIVE: 24 vet Mary Lynn Rajskub has landed a guest appearance on Fox’s freshman comedy Raising Hope. The actress/comedian will play the never-before-seen wife of Cousin Mike (Skyler Stone). The twist? Rajskub’s character has three other husbands. The episode is scheduled to air in February.

Fresh off his recurring stint on NBC’s Parenthood (where he played Lauren Graham’s boss and boyfriend), Billy Baldwin is headed back to Gossip Girl to reprise his role as William van der Woodsen, father to Serena (Blake Lively) and Eric (Connor Paolo) and the ex-husband of Lily (Kelly Rutherford). He’s slated to appear in at least two episodes of the CW soap.

Lastly, Persons Unknown lead Jason Wiles is set to guest star on ABC’s Castle this February. He’ll play an old friend of Castle‘s (Nathan Fillion) who becomes a prime suspect in a murder. Michael Ausiello is contributing to Deadline.com as he preps for the launch of TVLine.com, a new TV-centric website from MMC.

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Kaylee Defer Joins CW’s ‘Gossip Girl’

By | Wednesday December 15, 2010 @ 1:58pm PST
Nellie Andreeva

EXCLUSIVE: Kaylee Defer is joining the CW series Gossip Girl as a recurring with a series option for next season. Her character which, like most things Gossip Girl, is shrouded in secrecy, is said to be Lily’s (Kelly Rutherford) niece. She will be introduced later this season. Defer, repped by Innovative and Kritzer Levine Wilkins Griffin Entertainment, was a regular on the Fox comedy The War at Home and the WB drama The Mountain, which was executive produced by Gossip Girl co-creator Stephanie Savage.

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RATINGS RAT RACE: ‘Sing-Off’ Up In Debut, American Country Awards Disappoint

Nellie Andreeva

CBS and NBC had the 8-10 PM time period pretty much all to themselves last night, with ABC and Fox largely out of contention. Fox aired the inaugural American Country Awards, which flopped with a 1.5/4 rating among adults 18-49 and 6 million viewers overall.  For comparison, the 44th Annual Country Music Association Awards on ABC drew a 4.7/13 in 18-49 and 16.5 million viewers last month, and the Academy of Country Music Awards on CBS averaged a 3.2/8, 13.1 million in April. Meanwhile, ABC’s  Dancing with the Stars spinoff Skating with the Stars (1.0/3, 4.8 million) shed another 17% week-to-week in its third airing for a new low. Following a Modern Family rerun, which aired after the 90-minute Skating, ABC’s Castle (2.2/6) was down 12% from its last original on Nov. 15 for a season low.

NBC took advantage of the weakened competition. The 8-10 PM season premiere of reality series The Sing-Off (2.8/7) was up 22% from the show’s series premiere last year for a series high. Despite having a stronger lead-in than its regular one, The Event, freshman Chase (1.5/4), whose order was recently reduced from 22 to 18 episodes, was down 6% from last week.

It was a mixed bag for CBS. How I Met Your Mother Read More »

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RATINGS RAT RACE: CBS Tops Monday With Reruns; NBC, Fox & CW Series Gain

Nellie Andreeva

This is a throwback to the dog days of summer: CBS’ all-rerun Monday lineup dominated the original competition last night. The network’s comedy reruns – Two And A Half Men (3.0/8), How I Met Your Mother (2.7/8), Rules Of Engagement (2.4/6) and Mike & Molly (2.3/6) – ranked as the 4 highest-rated programs on the night among adults 18-49. With a Hawaii Five-0 repeat (1.9/5) also winning its 10 PM slot, CBS easily topped the night in 18-49 (2.4/6) and total viewers (8.6 million).

ABC’s Dancing with the Stars spinoff Skating with the Stars (1.2/3) dived 50% from its mediocre premiere behind Dancing’s performance finale last week. In another CMA tie-in, ABC aired the CMA Country Christmas special (1.4/4) from 9:30-11 PM, following a 90-minute Skating.

With no Dancing and CBS in repeats, NBC, Fox and the CW’s originals posted ratings increases. NBC’s Chuck (2.0/6, 6.2 million) was up 18% from last week to match its season high in 18-49 and hit a new season high in total viewers. The fall finale of The Event (1.9/5) was up 12%, while Chase (1.6/4) was up 12%. Following a House repeat (1.6/4) a new Lie to Me (2.2/6, 6.3 million) on Fox was up 29% to post season highs in adults … Read More »

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‘Gossip Girl’ Sidelines Taylor Momsen

By | Monday November 22, 2010 @ 5:23pm PST

EXCLUSIVE: Gossip Girl firebrand Taylor Momsen will continue to be a scarce presence on the CW soap during the second half of the season. Sources confirm that the increasingly volatile actress — who has appeared in a grand total of three episodes this fall despite being listed as a series regular — will begin an indefinite hiatus following next Monday’s episode. Although reps for The CW and producer Warner Bros. declined to comment, sources confirm that Momsen’s Jenny will be MIA for at least four episodes beginning with the show’s midseason finale on Dec. 6. The news comes as the 17-year-old Pretty Reckless singer’s off-screen antics continue to raise eyebrows. Read More »

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Hot Clip: ‘Love And Other Drugs’

By | Friday November 5, 2010 @ 1:56pm PDT

Twentieth Century Fox just ran this clip on Gossip Girl this week:

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RATINGS RAT RACE: Quiet End For World Series, CBS Comedies Gain Led By ‘Men’

Nellie Andreeva

It was a disappointingly short and uneventful run for the World Series this year as the San Francisco Giants wrapped things up in Game 5 to win the first title for the franchise since it moved cross country in 1958. The game between the Giants and the Rangers drew a 4.2 rating in 18-49 and 14.9 total viewers on Fox, down 21% from last year’s Game 5 featuring the Yankees and up 5% in 18-49 and 13% in total viewers from the non-Yankees Game 5 in 2008, which was plagued by rain delay. Fox is projected to win Monday in adults 18-49, while ABC was No.1 in total viewers for a seventh straight week.

The controversy surrounding Two and a Half Men star Charlie Sheen resulted in a 9% ratings bump for the veteran CBS comedy, which drew a 4.7/11 in adults 18-49, up from a 4.3/11 in the fast nationals last week to rank as the top program of the night in the demo. (All CBS comedies went up by a tenth in the finals last week.) The other CBS comedy to make headlines last week, Mike & Molly, the object of the infamous Marie Claire column about fat people on TV, didn’t get a boost. It was flat with the freshman comedy’s fast national number last week. CBS posted big gains in the 8 PM hour with How Read More »

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RATINGS RAT RACE: ‘Dancing’ And ‘Mike & Molly’ Up, ‘Chase’ Way Down On Monday

Nellie Andreeva

The big Monday Night Football game between the Dallas Cowboys and the New York Giants on ESPN had an impact on the broadcast networks last night, with male-skewing shows down across the board, including series lows for recently renewed freshmen The Event, Chase and Hawaii Five-0, while female-friendly fare did just fine, with ABC’s Dancing with the Stars up week-to-week and CW’s 90210, scoring its most watched episode of the season. As for MNF, it drew a 12.3 metered market rating, its best this fall, peaking at 10 PM when it was up 93% from last week’s game.

Dancing (4.2/11) was up 5%, while Castle (3.0/8) posted another fast national inflated by a Dancing overrun. Expect Castle to go down by a couple of notches and Dancing to possibly go up a tenth in the finals.

Some disturbingly low numbers for NBC, whose Monday night is unraveling. At 2.0/5 The Event, which was down 9%, actually ranked as the network’s highest-rated telecast last night, ahead of Chuck (1.9/5), which was flat in 18-49 and saw an uptick in total viewers, and Chase (1.3/4), which was down a steep 19% to ratings levels that doomed fellow newcomers Lone Star, My Generation and The Whole Truth. Both The Event and Chase hit series lows. Read More »

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LIVE+7 RATINGS: ‘Fringe’, ‘Gossip Girl’ & ‘Parenthood’ Are Top Gainers In Week 2

Nellie Andreeva

The Live+7 numbers for the second week of the season came out, and they’re almost identical to those for premiere week, meaning that people established viewing habits and are sticking to them. Fringe, the second biggest gainer last week behind 90210, was No.1 this time, adding 45% to its Live+same delivery and rising to a 2.9 18-49 rating. Parenthood jumped 2 spots to No.2 with a 40.9% gain to a 3.1, while Gossip Girl slipped a notch to No.3 with a 40% boost to a 1.4. No change in the overall standings from Live+plus same day, with Glee remaining No.1 for the week with a Live+7 18-49 rating of a 6.9 for the Britney Spears episode, up 19%. Grey’s Anatomy (6.4, up 28%) was second with the biggest net gain, 1.4 rating, and Modern Family (6.2, up 26.5%) was third. Like it did in premiere week, Hawaii Five-0 (16.8 million) added the most viewers, 3.3 million, followed again by CBS’ The Mentalist (3.2 million) and Grey’s Anatomy (3.0  million).

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Warner Bros Completes $159M Shed Deal

The studio’s TV arm has completed its acquisition of one of the UK’s largest independent producers. Warner wanted Shed Media, which makes Supernanny for America, because it wants to expand overseas, replicating the success it has had in America with shows such as The Wire and Gossip Girl – both of which have exported well. Shed will remain an independent producer. Outright Distribution, its TV sales company, will be folded into UK-based Warner Bros International Television Production. But the Outright brand will remain without any job losses.

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