In ABC Family’s renewal announcement today, there was one bubble series conspicuously missing — Jane By Design. The cable network will not order more episodes of the comedic drama, which is being cancelled after one season. Jane By Design had an OK initial 10-episode run in the winter, which yielded an eight-episode back order in February. But the series could not keep up with its Pretty Little Liars lead-in this summer.
Related:ABC Family Renews ‘Baby Daddy’, ‘Melissa & Joey’ & ‘Switched At Birth’, Gives Back Order To ‘Bunheads’
Jane by Design stars Andie MacDowell and Erica Dasher and is about high-schooler Jane (Dasher) who finds herself, through a case of mistaken identity, working in the world of high fashion. The series’ future has been in doubt since MacDowell in May signed on as the lead of another series, Hallmark Channel’s Cedar Cove. April Blair created Jane By Design and executive produced it with Gavin Polone and John Ziffren. As for the other two ABC Family series not mentioned in the pickup release today, both Pretty Little Liars and The Secret Of The American Teenager were renewed earlier this year.
Desperate Housewives star Teri Hatcher has booked the first acting gig after the end of the ABC dramedy. Hatcher is staying within the ABC family with a recurring role on ABC Family’s Jane By Design. Hatcher will be playing the lead character Jane’s (Erica Dasher) long-lost mother for four episodes, the first of which will air on June 19. Hatcher also will make her directorial debut by directing an episode of Jane By Design, which returns to originals on June 5.\ Jane By Design follows Jane Quimby (Dasher), a quirky teen with an eclectic chic fashion sense, who lands a job at a hip fashion house when they mistake her for an adult, working for demanding, but talented creative director Gray Chandler Murray (Andie MacDowell). Hatcher is the latest Desperate housewife to line up a new gig. Read More »
EXCLUSIVE: ABC Family has given a back order of 8 additional episodes to freshman original series Jane By Design. The pickup brings the total first-season order for the show to 18 episodes. The new episodes will air in the summer alongside ABC Family’s recently announced new series, comedy Baby Daddy, drama Bunheads and reality series Beverly Hills Nannies. Jane by Design is a light-hearted drama starring Andie MacDowell and Erica Dasher about high-schooler Jane (Dasher) who finds herself, through a case of mistaken identity, working in the world of high fashion. April Blair created the series and is executive producing with Gavin Polone and John Ziffren. The pickup comes on the heels of ABC Family’s announcement yesterday that Jane by Design finished February as the No.1 series on Tuesday at 9 PM in female teens (391,000/3.3rating) and the and the No.1 scripted cable series in the hour in females 12-34. (781,000/1.7rating). The last episode of Jane By Design‘s original 10-episode order airs next Tuesday.
ABC Family Orders 5th Scripted Series: ‘Jane By Design’
Burbank, CA (Wednesday, April 13, 2011) – Building on its most expansive programming slate ever, ABC Family has picked up an additional one-hour scripted drama, “Jane By Design.” The drama is in addition to the network’s four previously announced series pick-ups set to launch this summer, the one-hour dramas “The Nine Lives of Chloe King,” “Switched at Birth” and “The Lying Game,” and the half-hour multi-cam comedy series, “State of Georgia” (formerly “The Great State of Georgia”). “Jane By Design” is set to premiere in early 2012.
“Jane By Design” (formerly “What Would Jane Do”), a light-hearted drama, follows Jane, a teenager who lands a job at a hip retail company when they mistake her for an adult. Jane soon finds herself juggling life both as a regular high school student and as an assistant to a high powered executive in the cutthroat world of fashion… all while trying to keep her true identity a secret.
Read More »
EXCLUSIVE: I hear ABC Family is set to pick up drama pilot Jane By Design (formerly What Would Jane Do) to series, with the order expected to come through as early as tonight. It will mark the fifth new series pickup for ABC Family this year, joining recently greenlighted comedy series State of Georgia (formerly The Great State of Georgia) and dramas The Nine Lives of Chloe King, Switched at Birth and The Lying Game. Read More »