Lifetime has ordered another scripted pilot HR (working title) for 2013. Written by Glenn Porter (I Melt With You), HR centers on the uptight Director of Human Resources for a global company who, after a head injury alters her outlook on life, throws standard corporate practices out the window and inspires the business to strive for new ambitions and profits. HR is executive produced by Aaron Kaplan and Kapital Entertainment and co-executive produced by Porter and Michael Lohmann. HR joins recent Lifetime pilot orders for Cinnamon Girl, The Secret Lives Of Wives (working title) and Witches Of East End. This marks 3-year-old Kapital Entertainment’s 16th pilot, coming on the heel of the recent greenlight by Nick at Nite of comedy Instant Mom, which has Tia Mowry in negotiations to star.
Exactly 20 years ago, German rock band Scorpions released Wind of Change, which became an anthem for our generation of young Eastern Europeans going through a dramatic political change: the fall of communism. Coming back from the broadcast upfront presentations in New York last week, I’ve been having a hard time getting the catchy tune out of my head. While less far-reaching and profound, there is a clear sense of changing of the guard and a new direction for the broadcast networks this year. I can’t remember a time where the majority of the networks had new heads at their upfront presentations. Paul Lee took over for Steve McPherson at ABC, Bob Greenblatt for Jeff Gaspin and Angela Bromstad at NBC, and Mark Pedowitz is succeeding Dawn Ostroff at the CW. There is a similar changing of the guard among the top TV producers this year. Upstart Chernin Entertainment and DreamWorks TV, which is re-entering the broadcast arena, topped the pods with the most new series, three each, with another recently launched company, Aaron Kaplan’s Kapital Entertainment, scoring two new shows. And in its first season, Marty Adelstein and Shawn Levy’s 21 Laps/Adelstein Prods.got one pilot, Tim Allen’s Last Man Standing, picked up to pilot, with another, Fox’s Family Album, in serious contention. Meanwhile, such longtime upfront fixtures as Jerry Bruckheimer TV, Mark Gordon Co. and Wonderland didn’t land any new series for next season.
Here is the second-annual honor roll of the best and brightest at the broadcast upfront. First off, to all who got their pilots picked up to series — congratulations. You’re already winners. This is a list of those who took their upfront success to an extra level:
Whitney Cummings: The undisputed queen of Upfront 2011. She is behind two new comedy series that are among the highest-profile new half-hour entries next fall. She created, stars in and executive produces her eponymous comedy for NBC, which was assigned the network’s best comedy slot, following The Office. She also co-wrote on spec with Michael Patrick King the CBS comedy 2 Broke Girls, which broke records as CBS’ best-testing pilot (comedy or drama) ever. Both were the first comedy pilots to get a series order at their networks. Cummings, who also has a talk show in contention at E!, will serve as an executive producer on 2 Broke Girls but will be full-time on Whitney, which was in first position. I hope that doesn’t impact 2 Broke Girls, which King is expected to run/co-run, because the pilot indeed looks great. Honorable mention in the category of creators with multiple projects for Andrew Reich and Ted Cohen. One of their two ABC pilots, Work It, was picked up to series, while the other, Smothered, is very much in contention for midseason.
What a comeback for J.J. Abrams! After his high-profile NBC drama Undercovers went bust last fall, some questioned whether the networks will continue to bet on him. But bet they did this upfront, with both pilots he produced, CBS’ Person of Interest and Fox’s Alcatraz, going to series. Person of Interest instantly became one of the most anticipated new fall series when CBS made it its new Thursday 9 PM anchor. The network also said it was its best-testing drama pilot ever. And over at Fox, Alcatraz prevailed over several high-profile pilots to land one of only two drama series spots. Then, as icing on the cake, Abrams’ modestly rated but well-liked Fox sci-fi series Fringe got a renewal for next season, bringing the producer’s series for next season to three.