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Legendary Acquires Movie Marketing Company FIVE33

By THE DEADLINE TEAM | Thursday May 16, 2013 @ 2:40pm PDTTags: Five 33, Legendary Pictures, Thomas Tull

Thomas Tull just bought himself a fully functioning in-house marketing division. Legendary Pictures announced today that they’ve acquired strategic marketers FIVE33. The LA and London-based company will become incorporated into Legendary. The companies became acquainted earlier this year as FIVE33 were brought on board for marketing on Legendary’s Pacific Rim and the still in production Godzilla. Here’s the release:

Burbank, CA – May 16, 2013 – Legendary Entertainment has announced an agreement to purchase FIVE33, a global marketing company that specializes in developing innovative marketing programs to bring immersive awareness of tentpole movies and intellectual properties to audiences around the world. Through this deal, FIVE33 will now work exclusively with Legendary and its high-profile stable of filmmakers and storytellers to drive awareness of the studio’s brand and suite of properties via worldwide campaigns and multi-platform strategies. The announcement was made by Legendary President and Chief Creative Officer, Jon Jashni and FIVE33 CEO and Founder, Emily Castel.
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Hot Trailer: ‘Pacific Rim’

By THE DEADLINE TEAM | Thursday May 16, 2013 @ 10:37am PDTTags: Guillermo Del Toro, Legendary Pictures, Pacific Rim, Warner Bros

Here’s the first full trailer for Guillermo del Toro’s Pacific Rim, which expands on the footage Warner Bros and Legendary Pictures unveiled at WonderCon last month. The pic opens July 12:

Watch this video on YouTube

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Holt McCallany Boards Michael Mann’s Cyber Crime Pic

By THE DEADLINE TEAM | Monday May 13, 2013 @ 1:31pm PDTTags: Holt McCallany, Legendary Pictures, Michael Mann

EXCLUSIVE:  Lights Out star Holt McCallany has booked a lead role opposite Chris Hemsworth and Viola Davis in the untitled Legendary Pictures movie being directed … Read More »

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‘Godzilla’ Lawsuit Looks Trial-Bound After Court Denies Arbitration Request

By DOMINIC PATTEN | Friday May 10, 2013 @ 11:14am PDTTags: Dan Lin, Doug Davison, Godzilla, Legendary Pictures, Roy Lee

The legal battle between Legendary Pictures and producers Roy Lee, Dan Lin and Doug Davison over the Godzilla reboot seems more and more certain to be headed to trial. “We’re not interested in arbitration, we want a jury to hear this case”, said the producers’ lawyer Stanton L. Stein in a hearing today in LA Superior Court. With his clients Lee and Lin looking on, Stein made clear that a jury trial is still his goal despite an agreement today by all parties to pursue mediation. “I understand why they don’t want public scrutiny of this case. I understand why they don’t want their behavior being made public”, he added of Legendary’s efforts to have the case moved to private arbitration.

Back in January dueling suits were filed between the producers and Legendary after the studio sought to remove them from the project with a tiny $25,000 payout. The trio countered with a cross complaint January 17 accusing Legendary of breach of contract. Lin, Lee and Davison are seeking millions in compensatory damages, screen credit, and participation in sequels, prequels, or further remakes. As this legal tussle continues, Godzilla is currently in production in Vancouver with the movie set for a May 16, 2014 release.

Related: ‘Godzilla’ Adds Ken Watanabe, But What About Those Producers? Read More »

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‘Kon-Tiki’ Helmers Part Company With Legendary Over ‘Spectral’

By MIKE FLEMING JR | Wednesday May 8, 2013 @ 3:04pm PDTTags: Espen Sandberg, Joachim Ronning, Kon-Tiki, Legendary Pictures, Spectral
Mike Fleming

EXCLUSIVE: Legendary Pictures and Norwegian Kon-Tiki helmers Joachim Rønning and Espen Sandberg have parted company on Spectral, a big project they signed on to direct in January with much fanfare. It was … Read More »

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Viola Davis In Talks To Star In Michael Mann’s Cyber Crime Pic

By MIKE FLEMING JR | Friday April 19, 2013 @ 4:22pm PDTTags: Cyber, Legendary Pictures, Michael Mann, Viola Davis
Mike Fleming

EXCLUSIVE: Viola Davis is in talks to play a starring role in the untitled Michael Mann-directed pic that will star Chris Hemsworth. Legendary Pictures is producing the pic, a thriller about cyber crime, which is set to … Read More »

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Hot TV Spot: ‘Pacific Rim’

By THE DEADLINE TEAM | Monday April 15, 2013 @ 8:21am PDTTags: Guillermo Del Toro, Legendary Pictures, Pacific Rim, Warner Bros Pictures

It’s been a couple of months since the last trailer dropped for Guillermo del Toro‘s Pacific Rim. Warner Bros. India today posted the first international TV spot that features Idris Elba’s Lieutenant-Commander Stacker Pentecost who’s “cancelling the apocalypse” as Earth battles evil aliens risen from the … Read More »

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Sally Hawkins Joins ‘Godzilla’ Cast

By THE DEADLINE TEAM | Friday April 5, 2013 @ 12:24pm PDTTags: Godzilla, Legendary Pictures, Sally Hawkins, Warner Bros

EXCLUSIVE: Sally Hawkins has nabbed the final lead role in Godzilla, the monster movie that Legendary and Warner Bros kicked off shooting last week … Read More »

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Jackie Robinson Biopic ’42′ Screening At White House Tonight; Harrison Ford & Thomas Tull In Attendance

By DOMINIC PATTEN | Tuesday April 2, 2013 @ 9:55am PDTTags: 42, Barack Obama, Harrison Ford, Legendary Pictures, Thomas Tull

Legendary Pictures and Warner Bros’ story of the man who broke pro baseball’s color barrier is headed to the White House. President Obama will host the producers, crew and stars of 42  for a screening at 5:35 PM ET in the Executive Mansion’s Private Theatre. Legendary boss Thomas Tull, director Brian Helgeland, and stars Harrison Ford and Chadwick Boseman will be in attendance. Boseman plays Jackie Robinson in the film, which tells his life story and of his signing with the Brooklyn Dodgers in 1947. Ford plays Dodgers general manager Branch Rickey. Robinson’s widow Rachel Robinson will also be at the screening tonight. Robinson, Tull and the cast joined First Lady Michelle Obama earlier today at an interactive student workshop at the White House looking at the legacy of the legendary ballplayer. 42 opens April 12. Read More »

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‘Godzilla’ Adds Ken Watanabe, But What About Those Producers?

By JEN YAMATO | Monday March 18, 2013 @ 2:33pm PDTTags: Godzilla, Ken Watanabe, Legendary Pictures, Warner Bros

Warner Bros and Legendary Pictures today announced final principal casting for Gareth Edwards’ Godzilla, which begins filming today in Vancouver. Ken Watanabe, repped by WME and ROAR, joins Aaron Taylor-Johnson, Elizabeth Olsen, Juliette Binoche, David Strathairn, and Bryan Cranston in the reboot that is slated for a 3D release on May 16, 2014. Edwards is helming from a script by Max Borenstein, Frank Darabont, and Dave Callaham. But the producer roll call is where things get awkward: Legendary’s Thomas Tull and Jon Jashni are confirmed as producing with Mary Parent and Brian Rogers, but there’s no mention of Roy Lee, Dan Lin, and Doug Davison, the trio of producers who were iced out of the project they claim they brought to Legendary in the first place. Back in January dueling suits were filed between the trio and Legendary after the studio sought to remove them from the project with a mere $25,000 payout. Lee, Lin, and Davison countered with their own cross complaint accusing Legendary of breach of contract and seeking millions in compensatory damages, screen credit, and participation in sequels, prequels, or further remakes or compensation thereof. Read More »

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UPDATE: Legendary Pictures Seals Acquisition Of Sci-Fi Novel ‘Brilliance;’ ‘Oz’s Joe Roth And Palak Patel To Produce

By MIKE FLEMING JR | Tuesday March 12, 2013 @ 6:03pm PDTTags: Big Deals Film, Brilliance, Joe Roth, Legendary Pictures, Marcus Sakey
Mike Fleming

UPDATE, 6:03 PM: Legendary has confirmed Deadline’s scoop that it bought the Marcus Sakey novel Brilliance. In addition, it has attached Oz The Great And Powerful’s Joe Roth and Palak Patel to be the film’s producers. … Read More »

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Time Warner Chief Claims No “Contentiousness” With Legendary Pictures

By DAVID LIEBERMAN, Executive Editor | Wednesday February 6, 2013 @ 8:47am PSTTags: Legendary Pictures, Time Warner, Warner Bros

Jeff Bewkes just now blew off reports of friction between Warner Bros and Legendary Pictures, which finances some of the studio’s most important films including the upcoming Man Of Steel, Hangover 3, and Pacific Rim. But he obviously doesn’t know … Read More »

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‘Godzilla’ Producers Bite Legendary Back In Legal Battle

By DOMINIC PATTEN | Thursday January 17, 2013 @ 12:24pm PSTTags: Dan Lin, Godzilla, Legendary Pictures, Roy Lee

Producers Roy Lee, Dan Lin and Doug Davison today launched their own lawsuit in the escalating legal war over the Godzilla reboot. The duo filed a suit against Legendary Pictures in LA Superior Court on Thursday, with the cross complaint alleging breach of contract among other counts (read it here). Seeking a jury trial and millions in damages, this latest legal action also names fellow Godzilla producer and Legendary President/CCO Jon Jashni as a defendant. Legendary’s Chairman and CEO Thomas Tull was not named in the suit. Today’s action comes in response to Legendary’s suit earlier this month to have Lee and Lin and fellow producer Davison removed from the movie with a $25,000 payout. An action that today’s cross complaint says came about only because the trio of producers were going to assert their claims to a project that that they say they brought to Legendary and that they developed. Read More »

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Hot Trailer: Jackie Robinson Biopic ’42′

By THE DEADLINE TEAM | Friday January 11, 2013 @ 4:34am PSTTags: 42, Legendary Pictures, Warner Bros

Here’s a second, longer trailer for Warner Bros and Legendary Pictures’ Jackie Robinson biopic 42 that opens April 12. Brian Helgeland wrote and directs the film about the famed Brooklyn Dodgers second baseman who broke pro baseball’s color barrier. Chadwick Boseman stars as … Read More »

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Oscar-Nominated ‘Kon-Tiki’ Helmers Make Big Legendary Deal For ‘Spectral’

By MIKE FLEMING JR | Thursday January 10, 2013 @ 5:25pm PSTTags: Big Deals Film, Espen Sandberg, Joachim Ronning, Kon-Tiki, Legendary Pictures
Mike Fleming

EXCLUSIVE: Norwegian helmers Joachim Rønning and Espen Sandberg, whose film Kon-Tiki was Oscar nominated today for Best Foreign Language Film, are near a deal to make their first big splashy Hollywood helming deal. They are signing a 7-figure pact to direct Spectral for Legendary Pictures. The script, based on a treatment by Ian Fried and with a most recent script draft by Jayson Rothwell, is described as a supernatural Black Hawk Down and it is viewed as a potential franchise.

Roenning and Sandberg have been meeting with and being offered projects by studios since Kon-Tiki began playing in Norway and then made its festival debut at Toronto in September. The film tells the harrowing tale of Thor Heyerdahl’s 1947 journey, drifting 4,300 miles across the Pacific Ocean on a balsa raft with a small crew to Polynesia to prove South Americans were its original settlers. Shot on the high seas for $15 million (making it the most expensive Norwegian film ever), Kon-Tiki looks like it was significantly more expensive, showing the potential of directors who can get bang for their buck on logistically complicated studio-level action adventure fare. Read More »

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‘Godzilla’ Reboot: Will Aaron Taylor-Johnson Dodge Those Giant Reptile Feet?

By MIKE FLEMING JR | Thursday January 10, 2013 @ 11:21am PSTTags: Aaron Johnson, Big Deals Film, Godzilla, Kick-Ass, Legendary Pictures
Mike Fleming

EXCLUSIVE: Legendary Pictures is eyeing Kick-Ass star Aaron-Taylor Johnson to star in Godzilla, the Gareth Edwards-directed reboot of the franchise based on the iconic Japanese reptile. I’m told that Johnson, who starred in the Oliver Stone-directed … Read More »

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Legendary Pictures Sues To Remove ‘Godzilla’ Producers

By DOMINIC PATTEN | Wednesday January 9, 2013 @ 5:03pm PSTTags: Godzilla, Hollywood lawsuits, Legendary Pictures

Legendary Pictures today filed suit (read it here) against producers Dan Lin, Roy Lee and Doug Davison to have them removed from the Godzilla reboot. The company also wants the court to order arbitration to stop … Read More »

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Hot Trailer: ‘Pacific Rim’

By THE DEADLINE TEAM | Tuesday January 8, 2013 @ 8:04am PSTTags: Guillermo Del Toro, Legendary Pictures, Pacific Rim, Warner Bros

Here’s a second trailer, which debuted as part of the CES convention in Las Vegas, for the Guillermo del Toro-directed Pacific Rim. It grows appropriately bigger from the first look unveiled last month to show off the giant robots that face off against giant alien invaders. The … Read More »

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UPDATE: Mary Parent Boarding ‘Godzilla’, Which Is Getting A Frank Darabont Rewrite And Losing Roy Lee And Dan Lin

By MIKE FLEMING JR | Monday January 7, 2013 @ 1:00pm PSTTags: Big Deals Film, Dan Lin, Frank Darabont, Godzilla, Legendary Pictures, Roy Lee, Warner Bros
Mike Fleming

UPDATE, 1 PM:: I can understand why Godzilla is trying to shed producers, because there are plenty. Mary Parent is about done with a deal to come aboard on the producer roster. Parent, whose Disruption banner is based at Paramount, takes the job after working closely with Legendary on the Guillermo del Toro-directed Pacific Rim.

PREVIOUS EXCLUSIVE, 8:42 AM: As it stomps its way toward a March production start, Godzilla has two significant developments in the offing. Frank Darabont, who veered into genre territory by launching the AMC series The Walking Dead, has been hired by producer-financier Legendary Pictures to do a final rewrite on the script that was written by The Seventh Son scribe Max Borenstein.

At the same time, Warner Bros-based producers Dan Lin and Roy Lee, who were among the producers who came into Legendary with a Toho rights deal for the iconic reptile, are in a huge battle with the financier-producer. Legendary, which now controls the rights, wants to drop the producers from the film. As it stands right now, the 3D picture will be produced by Legendary’s Thomas Tull and Jon Jashni, along with Brian Rogers, the latter of whom was on the ground floor of the Toho deal. The film will be directed by Monsters helmer Gareth Edwards and has been dated for May 16, 2014 release. Read More »

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