CABLE RATINGS: Solid Numbers For ‘Sam Axe,’ ‘Lemonade Mouth,’ ‘Storage Wars,’ More

By NELLIE ANDREEVA | Monday April 18, 2011 @ 5:03pm PDT
Nellie Andreeva

On a very competitive night, with NBA playoffs and baseball luring male viewers, the premiere of USA Network’s Burn Notice movie prequel, Burn Notice: The Fall of Sam Axe, did OK, drawing 3.6 million viewers, 1.4 million of them in the adults 18-49 demographic. Also last night, A&E’s unscripted series Storage Wars hit a series high with an audience of 3.8 million, 1.9 of them in the 18-49 demo. Meanwhile, AMC’s drama The Killing had a strong Week 3 showing with 2.5 million viewers, down only 2% from last week, and 1.1 million viewers in the 18-49 demographic, up a big 19% from last week and a rare double-digit week-to-week increase for a heavily serialized drama. Reliable ratings for the premiere of HBO’s Game of Thrones will be available tomorrow.

On Friday, Disney Channel’s movie Lemonade Mouth became the most-watched cable movie of the year with 5.7 million viewers. Also on Friday, History’s American Restoration was off to a strong start with 3.3 million viewers, 1.5 million of them in the 18-49 demo.

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Disney Junior To Launch On Valentine’s Day

By NELLIE ANDREEVA | Monday January 10, 2011 @ 1:05pm PST
Nellie Andreeva

UPDATED: The upcoming kids cable channel Disney Junior, will make its debut as a block on Disney Channel on Feb. 14 with new animated series Jake and the Never Land Pirates. In other Disney Channel premiere news, new original movie … Read More »

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Disney Channel Casts Its Next Big Musical

Nellie Andreeva

EXCLUSIVE: Meet Disney Channel’s new Zac Efron and Demi Lovato hopefuls. The cable channel has assembled the cast of what is being groomed to be its next original movie/musical franchise, Lemonade Mouth, by mixing young Disney series stars and … Read More »

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