Lifetime is going two for two with its freshman scripted series. As expected, the cable network has given a second season pickup to drama Witches Of East End, starring Julia Ormond, Mädchen Amick, Jenna Dewan Tatum and Rachel Boston as a family of witches living in the secluded seaside town of East Haven. The series has received a 13-episode order for a 2014 premiere. “With its great story telling and amazing cast, Witches Of East End is leading a full-blown witch renaissance,” said Rob Sharenow, EVP and General Manager of Lifetime. Witches Of East End joins Lifetime’s freshman Devious Maids, which also has been renewed for a second season. One of Lifetime’s youngest skewing scripted series ever, with a median age of 46, Witches Of East End, from Fox 21, is averaging 3.0 million total viewers, 1.7 million Adults 25-54 and Adults 18-49 viewers, and 1.3 million Women 18-49 and Women 25-54 viewers on a Live+7 basis through five weeks.
A&E Networks, revving up for its first ever triple-cast, of new four-hour two-night miniseries Bonnie & Clyde, announced today it had lined up six “premium sponsors” on the project — including the 20th Century Fox release of The Secret Life of Walter Mitty, as well as, ironically, Match.com, plus Jeep Cherokee which will use the time to position itself as the “ultimate escape vehicle.”
Lifetime, A&E and History channels will simulcast the miniseries starting Sunday, December 8 at 9 PM ET. Emile Hirsch (Into the Wild) and Holliday Grainger (The Borgias) star in the title roles of Clyde Barrow and Bonnie Parker, the infamous Depression-era outlaw couple; the cast also includes Holly Hunter (The Piano) and William Hurt (Too Big to Fail).
From today’s announcement:
Lifetime is further expanding the Project Runway franchise with Under The Gunn, a 13-episode new fashion series starring Project Runway co-host Tim Gunn, produced by Runway‘s Bunim/Murray and The Weinstein Co. and featuring Runway alumni. As for Gunn, who just won an Emmy with Runway co-host Heidi Klum, the new show, which premieres on January 16, does not mean a departure from the mothership series, on which he will carry on with his duties. This marks the third Project Runway offshoot on Lifetime, including Project Runway All Stars, now in its third season, and Project Accessory, which ran for one cycle.
EXCLUSIVE: Before The Mentalist‘s Red John, there was 1990s serial killer Keith Hunter Jesperson, known as the “Happy Face Killer” because of the happy face he drew on a bathroom wall and in anonymous letters he sent to the media and prosecutors during his spree. David Arquette is set to portray the Canadian murderer in Happy Face (working title), a Lifetime original movie about the infamous case.
She keeps going! Lifetime’s comedic drama Drop Dead Diva has been picked up for a sixth season, and second post-cancellation with a 13-episode order. The pickup comes as Drop Dead Diva heads towards its fifth season finale …
EXCLUSIVE: The year of Wizard Of Oz continues with the sale of another high-profile Oz-themed drama project. Lifetime has put in development Red Brick Road, from the Wolper Organization, Vertigo Entertainment and Warner Horizon. Written by Tim Schlattman (Dexter) based on an concept by artist Rob Prior and executive produced by Roy Lee and Adrian Askarieh, Red Brick Road is described as an edgy, Game Of Thrones take on the world of Wizard Of Oz. In the classic 1939 feature, when Dorothy set off for the Emerald City, she followed the Yellow Brick Road. But among the yellow bricks at Dorothy’s feet, there was also a swirl of red bricks. They’ve been there the whole time in plain sight. Unnoticed. Unexplored. Which raises the question — just where do they go? Red Brick Road will answer that by following Dorothy down that fateful path, taking her to the oldest, darkest and most dangerous parts of Oz to find what became of her friends who all have gone missing.
Lifetime‘s Army Wives will not be returning for an eighth season. To recognize the show, Lifetime’s longest running series, the network is planning a two-hour retrospective special with cast members that will air early next year. “There is no denying how special Army Wives has been to both Lifetime and the television landscape,” Lifetime’s EVP and GM Rob Sharenow said. “By taking on a very relevant and timely issue, it has brilliantly captured the challenges our military families endure and the bravery they and their loved ones display while serving our country.”
Through the years, Army Wives, which follows the struggles, dreams and friendships of a diverse group of women living with their spouses and families on an active Army post, has starred Catherine Bell, Kim Delaney, Sally Pressman, Wendy Davis, Brigid Brannagh, Kelli Williams, Brian McNamara, Sterling K. Brown, Brooke Shields, Ashanti and Torrey DeVitto. Last season marked the first without original co-star Delaney, with Bell as the only remaining original “wife.” The series was injected with new blood — Ashanti, Shields and DeVitto — but it was slow out of the gate with 2.26 million viewers for its premiere, down almost 1 million from last year, and couldn’t recapture Army Wives‘ former glory. Nevertheless, the ensemble drama had an impressive seven-year run and was used to launch a number of other shows.