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Former FremantleMedia North America PR Executive Manfred Westphal Joins APA

By | Tuesday September 6, 2011 @ 9:34pm PDT
Nellie Andreeva

EXCLUSIVE: Two weeks after FremantleMedia North America’s PR head Manfred Westphal abruptly resigned his post as SVP communications and marketing at the reality TV indie giant, he is joining talent agency APA as head of PR. At APA, Westphal will assume a newly created senior-level communications position, with the agency’s current PR person, Alexis Amonic, staying on to work under him. The appointment is part of an ongoing expansion at APA, which also recently bought an adjacent building, adding 17 new offices.

Westphal puzzled many two weeks ago when he quietly cleared his office over the weekend, leaving only a resignation letter for FremantleMedia North America CEO Cecile Frot-Coutaz on his desk, which his assistant found after he didn’t show up for work Monday. The company is yet to name a replacement. Westphal had been at FremantleMedia North America since 2007 and was promoted to SVP in 2009. Before that, he spent five years at Paramount Domestic TV.

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FremantleMedia North America’s Top PR Exec Manfred Westphal Abruptly Resigns

By | Tuesday August 23, 2011 @ 4:44pm PDT
Nellie Andreeva

This is a bizarre story that has had people scratching their heads over the past two days. FremantleMedia North America’s communications and marketing head Manfred Westphal has abruptly left the reality TV indie giant behind such shows as American Idol, America’s Got Talent and the upcoming X Factor. Westphal served as SVP of marketing and communications, reporting to CEO Cecile Frot-Coutaz. Word is Westphal quietly cleared his office over the weekend, leaving only a resignation letter for Frot-Coutaz on his desk, which his assistant found after he didn’t show up for work Monday. Adding to the mystery, his known personal phones have been disconnected, while his work phone number is automatically transferred to FremantleMedia North America’s main switchboard. The company’s head of human resources Ellen Goldsmith wouldn’t comment on the circumstances surrounding Westphal’s departure but confirmed that he “has resigned to make a change and pursue a new chapter in his life.” “We wish him the best,” she said, adding that the company is “in the process of recruiting” a replacement. Read More »

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