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TCA: ABC Sets Fall Premiere Dates

By | Tuesday July 15, 2014 @ 10:27am PDT
Nellie Andreeva

TCA: ABC Sets Fall Premiere DatesAs usual, ABC will unspool the bulk of its fall lineup during the formal premiere week. The dates include premiere slots for Marvel’s Agents Of S.H.I.E.L.D (Tuesday, September 23) and Scandal (Thursday, September 25). New drama series Forever is getting a two-night launch, with a sneak preview on Monday, September 22, followed by the regular time period premiere the next night at 10 PM. Also, new romantic comedies Selfie and Manhattan Love Story are being held back a week before taking on the daunting task of opening Tuesday night at 8 PM:

Monday, September 15

8-10 PM - “Dancing With the Stars”

Monday, September, 22

10-11 PM - “Forever” (Special Sneak Preview)

Tuesday, September 23

9-10 PM - “Marvel’s Agents of S.H.I.E.L.D.”

10-11 PM – “Forever” (Regular Time Period Premiere) Read More »

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RATINGS RAT RACE: ‘NCIS’, ‘Person Of Interest’ & ‘Glee’ Finales Down, ‘Riot’ Debuts Weak, ‘Agents Of S.H.I.E.L.D.’ Finale Even

By | Wednesday May 14, 2014 @ 9:41am PDT

NCIS MAY 13 SEASON FINALEIt was wall-to-wall, time slot-to-time slot finales last night in primetime as the 2013-14 season enters into its final days. CBS was the only network to have nothing but finales last night, but its traditionally hard-punching Tuesday lineup’s success has been in part due to seamless flow, so a collective bow for the year made sense. And it did as CBS won the night both in terms of adults 18-49 with a 2.3/7 rating and 14.1 million total viewers. The night was kicked off by NCIS (2.6/9), which wrapped up its 11th season with a tribute to actor Ralph Waite among its usual investigations. Waite, who died February 13 and was best known for his paternal role on The Waltons,  had recurred on the procedural since 2008 as the father to lead Mark Harmon. To that end, NCIS was both the highest-rated show of the night and the most watched with a beefy 16.77 million tuning in. The show also topped The Voice (2.5/9) for the first time among adults 18-49, though with the adjustments the NBC singing show usually sees that could change in final numbers. Looking at NCIS’ numbers, compared with last week, last night’s show was up a more-than-respectable 13%, but compared with its Season 10 finale, the vet was down a hard 24% from that May 14, 2013, broadcast.

The same could not be said of lead-out NCIS: LA (2.5/7). While the second-most-watched show of Tuesday’s primetime with an audience of 14.77 million, the spinoff ended its fifth season not only with a 14% rise from it May 6 show but even with its Season 4 ender, also on May 14 last year. The finale-to-finale flat news did not continue for Person Of Interest (1.9/6). The tech thriller was up from last week by 12% but down 21% from its May 9, 2013, Season 2 ender. CBS renewed all of the Tuesday shows for another season each March 13 this year — though NCIS: LA is moving to Mondays while new spinoff NCIS: New Orleans takes its Tuesday spot.

Related: CBS 2014 Schedule: Monday Comedy Block Trimmed, ‘NCIS: New Orleans’ Gets Post-‘NCIS’ Slot, ‘NCIS:LA’ To Monday, ‘CSI’ To Sunday…

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ABC Picks Up ‘Marvel’s Agent Carter’, Renews ‘Agents Of S.H.I.E.L.D.’

By | Thursday May 8, 2014 @ 7:35pm PDT
Nellie Andreeva

HAYLEY ATWELLFinally, the project that was destined for ABC‘s 2014-15 schedule despite no one being allowed to talk about it, is out in the open. As we predicted, ABC picked up Marvel’s Agent Carter in conjunction with renewing Marvel’s freshman drama, Marvel’s Agents of S.H.I.E.L.D. The order to Agent Carter is straight-to-series. The argument is that the project already has a prototype — it is inspired by the short Marvel One-Shot: Agent Carter starring Captain America’s Hayley Atwell as well as the feature films Captain America: The First Avenger and Captain America: The Winter Soldier.

Related: 2014 ABC Pilots

Agent Carter follows the story of Peggy Carter (Atwell). It’s 1946, and peace has dealt Peggy Carter a serious blow as she finds herself marginalized when the men return home from fighting abroad. Working for the covert SSR (Strategic Scientific Reserve), Peggy must balance doing administrative work and going on secret missions for Howard Stark, all while trying to navigate life as a single woman in America, in the wake of losing the love of her life – Steve Rogers. Reaper creators Michele Fazekas & Tara Butters serve as executive producers/showrunners, Captain America: The First Avenger‘s Steve McFeely & Christopher Marcus wrote the script and also executive produce, along with Marvel’s Jeph Loeb. The script was finished more than four months ago (“the script is great,” ABC’s Paul Lee said back in January), the option on one-shot’s star … Read More »

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RATINGS RAT RACE: ‘New Girl’ Finale Falls From Last Year, ‘Mindy Project’ Finale Even, ‘S.H.I.E.L.D.’, ‘Voice’, ‘Trophy Wife’, ‘Originals’ & ‘Growing Up Fisher’ Down

new girl may 6 season 3 finaleIt was a night of ends and the beginnings of the end on primetime on Tuesday as the 2013-2014 TV season moves into its final weeks. Fox had two finales back-to-back last night with New Girl (1.2/4) and The Mindy Project (1.3/4) The former took to the high seas to wrap up its third season with a 9% rise from last week. However that good news sours with the comedy also cratering 42% from the 2.1/6 of its Season 2 ender on May 14, 2013. The Mindy Project was a homage to Mindy Project may 6 season finaleMeg Ryan rom-coms of the 1990s as the series ended its second season. The throwback to two decades ago and the show’s pilot paid off as the comedy was up 18% from last week and even with its Season 1 finale last May. Both New Girl and Mindy will be back next year having unsurprisingly been picked up again in early renewals back in March. Kicking off the night for Fox on an evening that saw overall TV usage between 8 – 10 PM was down 8% from April 29, Glee (0.8/3) was even with last week’s broadcast of the Ryan Murphy series.

Backstories and secrets were the core of the penultimate episode of Marvel’s Agents Of S.H.I.E.L.D. (1.8/6) first season. Virtually a shoe-in for renewal, … Read More »

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RATINGS RAT RACE: ‘The Voice’ & ‘Glee’ Dip, ‘Supernatural’ Surges, ‘S.H.I.E.L.D.’ & ‘About A Boy’ Steady

shakira april 22There were spies on ABC but it was truly show time on Fox and NBC last night. With its first live elimination show of Season 6, last night’s The Voice (2.7/9) rolled out a sizzling performance from mentor Shakira as well as cutting two contestants. Coming off its lowest Monday result ever and with the return of the Twitter instant save for a second season, the singing competition show was down 10% from last Tuesday. That’s a new low for the show in terms of regular episodes. Still, The Voice was the top-rated and most watched show of the night with 10.95 million watching. While NBC likely doesn’t want those standings to change, it might see a change in The Voice’s 18-49 rating later in the day when the final numbers come in – the show has commonly seen an adjustment upward from the preliminaries. With its 9:01 PM Voice spillover start, freshman About A Boy (1.9/6) saw a 6% bop up from last week in preliminary ratings. Fellow newbie Growing Up Fisher (1.5/4) was even with last week’s low.  Getting a 1.8/5 among the 18-49s, NBC was No. 1 last night with an all-encore CBS coming in tops in total viewers with 9.41 million watching. CBS’ NCIS repeat was the second-most-watched show of Tuesday’s primetime after The Voice with an audience of 10.42 million.
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RATINGS RAT RACE UPDATE: ‘Agents Of S.H.I.E.L.D.’ & ‘Voice’ Adjusted Up, ‘Chicago Fire’ & ‘About A Boy’ Down

By | Wednesday April 9, 2014 @ 2:22pm PDT

BRETT DALTON, CHLOE BENNET, CLARK GREGGUPDATE, 2:22 PM: The final numbers are in and Marvel’s Agents Of S.H.I.E.L.D. has seen a rise of two tenths for a second week in a row. While still down from last week’s 2.0/6, last night’s 1.9/6 is not the series low for ABC’s superspy agency drama as preliminary numbers indicated this morning. S.H.I.E.L.D.’s all-time low was a 1.8 on March 4. NBC’ also saw adjustments in its lineup with The Voice up a tenth to 2.9/9 to tie a low for a regularly scheduled show, and About A Boy and Chicago Fire down a tenth each for the latter to hit a season low.

Related: ‘Captain America: The Winter Soldier’ Smashes April Opening Record

PREVIOUS, 9:05 AM: After tease after tease this season, Marvel’s Agents Of S.H.I.E.L.D. (1.7/6) last night finally plunged full force into the greater Marvel Universe with a crossover to Captain America: The Winter Soldier. Even with the heavily promoted crossover, plus betrayals and revelations galore, the superspy agency series didn’t see the blockbuster results of the just-released superhero pic.
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RATINGS RAT RACE: ‘NCIS’ Slips, ‘Mindy Project’ Craters, ‘Agents Of S.H.I.E.L.D.’ & ‘The Voice’ Down

NCIS APRIL 1Looks like the next NCIS (2.3/8) spinoff has gotten off to a slightly unsteady start. After seeing a small rise last week, Tuesday’s second episode of the “Crescent City” two-parter with Scott Bakula dipped 8% from its March 25 episode. On a night that didn’t give big jumps to anyone, that’s a season low for the long-running procedural. The setting up of a Big Easy-based version of NCIS was again the night’s most-watched show, with 16.84 million tuning in, though down a slight 2% from last week. A little bit ahead of its lead-in in the adults 18-49 demo, NCIS: LA (2.4/7) remained even with it March 25 airing. Coming off a big gain last week, Person Of Interest (1.9/6) dipped 5% last night from its previous episode. With all that, CBS took the night in the demo (2.2/7) and in total viewers with 14.49 million.

On Fox’s Glee (0.9/3) it was all New York, New York with the former McKinley High gang starting to strut their stuff in the city that never sleeps. It was a move that didn’t seem to garner much goodwill among the demo: The 102nd episode of the series fell 18% from last week to tie a series low. If Glee’s fall stung, the cratering of The Mindy Project hurt worse. Back for the first time in two months, a double dose of the comedy at 9 PM and 9:30 each drew a 1.0/3 result in 18-49 – that’s a 33% free-fall from the series’ last 9:30 PM original January 31. Read More »

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‘Marvel’s Agents Of S.H.I.E.L.D.’ Crossover With ‘Captain America’ Sequel Revealed: Video

SPOILER ALERT: This story contains details of tonight’s episode of Marvel’s Agents Of S.H.I.E.L.D.

Agents Of S.H.I.E.L.D. Captain America CrossoverWe knew S.H.I.E.L.D.’s Agent Sitwell was in the upcoming Captain America: The Winter Soldier, but tonight on ABC’s Marvel’s Agents Of S.H.I.E.L.D. we learned how he got there. Is this the crossover between the TV series and the about-to-be-released big-screen sequel that Marvel’s been teasing fans about for weeks? Nobody’s talking in secretive Marveland, but in a sense the truth was already out there  – though probably only the hardcore fanboys picked up on it tonight. Amidst all the SAFFRON BURROWS, TITUS WELLIVER, MAX HERNANDEZusual S.H.I.E.L.D. high-tech shenanigans and drama, tonight’s episode, titled “End Of The Beginning,” opened with a number of agents from the superspy org gathering along with the show’s regular team. Among them is Agent Hand, who was on the series earlier in the season; Agent Blake, who was introduced in the direct-to-video Marvel One-Shot Item 47; and the bespectacled Agent Sitwell.

Related: PaleyFest: ‘S.H.I.E.L.D’ Teases ‘Captain America’ Crossover

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PaleyFest: ‘Agents Of S.H.I.E.L.D.’ Teases ‘Captain America: Winter Soldier’ Crossover

By | Sunday March 23, 2014 @ 4:15pm PDT

© Kevin Parry for Paley Center for Media More Marvel Cinematic Universe crossovers are in store next month as ABC’s Agents of S.H.I.E.L.D. heads into its final season 1 stretch with some added Marvel juice. The ABC superhero spinoff series returns to air Thursday, April 1 ahead of the Friday, April 4 theatrical debut of Captain America: The Winter Soldier. Today’s Agents of S.H.I.E.L.D. PaleyFest panelists hinted at Captain America crossovers with S.H.I.E.L.D., which will be back for seven episodes in a row starting April 8 culminating in the Season 1 finale, said exec producer Jeph Loeb. He danced around officially spilling on how the show will overlap with Captain America, but since they already welcomed Thor: The Dark World film co-star Jaimie Alexander on a ratings-lifting crossover episode following the events of that film earlier this month, “it wouldn’t surprise anyone if [events from] the movie you mentioned were to happen in the show we’re talking about,” he teased.

Paleyfest 2014 logoThe series has yet to be renewed for a second season, and Loeb made an effort during PaleyFest’s fan-centric panel to thank ABC’s Andy Kubitz for scheduling their final seven episodes without further scheduling breaks. He and fellow EPs Jeff Bell, Maurissa Tancharoen, and Jed Whedon are heading into production on the season finale (“It’s a long season and everybody’s running on fumes,’ said Tancharoen) and they’re still holding out for an official Season 2 renewal. “Who do I have to shank?” asked one fan in the audience, inquiring after the show’s Season 2 prospects while holding a Thor plush in one hand.

Loeb, Bell & Co. would probably like to know the answer to that question themselves. Read More »

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RATINGS RAT RACE: ‘Agents Of S.H.I.E.L.D.’ & ‘Mind Games’ Rise, ‘About A Boy’ & ‘The Voice’ Fall, ‘Glee’ Ties Low

By | Wednesday March 12, 2014 @ 3:02pm PDT

JAIMIE ALEXANDER, CLARK GREGGUPDATE, 3:02 PM: Looks like Marvel’s Agents Of S.H.I.E.L.D.  had an even better Tuesday than preliminary fast nationals first indicated. The superspy agency series drew a 2.1/7 among adults 18-49 in final fast nationals. That’s a rise of a tenth from earlier. The only other change on ABC was newbie Mind Games who slipped a tenth to 0.8/3. Over on NBC,  The Voice  was adjusted up a 3% to 3.5/12, which is still a season low among the key demo for the singing competition. Freshmen comedies About A Boy and Growing Up Fisher both dropped a tenth from their preliminary fast nationals to 2.0/6 and 1.7/5. Chicago Fire also went down a tenth to 1.9/6

PREVIOUS, 9:20 AM: It wasn’t Captain America, Iron Man or Thor, but the bigger Marvel universe reared its superpowered head on ABC’s Marvel’s Agents Of S.H.I.E.L.D. last night. Asgardian Lady Sif from the Thor pics, played by Jaime Alexander, showed up to work with Coulson and the team against villainess Lorelei, who appeared on Earth last week to get up to no good. These kind of Marvel properties crossovers are what the company has come to excel at on the big screen and, with Captain America: The Winter Soldier opening soon, has long been many a fanboy’s dream for the freshman ABC TV show. Iit certainly gave S.H.I.E.L.D. a much-needed lift: Last night’s show was up 11% in adults 18-49 from the series low the ratings roller-coastering S.H.I.E.L.D. hit last week.
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TCA: Deathlok & Lorelei Characters Joining ‘Marvel’s Agents Of S.H.I.E.L.D.’

By | Thursday January 23, 2014 @ 4:42pm PST

TCADeadline__140109155905The Marvel Comics character Deathlok will appear on ABC‘s Marvel’s Agents Of S.H.I.E.L.D. beginning next month, Marvel TV chief Jeph Loeb said today during the show’s TCA set visit presentation. DeathlokThe character Mike Peterson, played by J August Richards on the series, will become the cyborg. “We’ve been leaving breadcrumbs along the way,” Loeb said. “This is a major Marvel character appearing on TV, on film for the first time.” Earlier in the presentation, Loeb showed footage of Bill Paxton on the series; he is joining  for “several episodes” playing Agent John Garret. It was also confirmed that comic creator Stan Lee will appear in a cameo on the February 4 episode. Also coming aboard is the character of Lorelei (played by Elene Satine), a villain from Thor’s home of Asgard; footage was shown of her and another Thor character, Lady Sif (Jaime Alexander), facing off. ”You are in the back half of the movie,” executive producer Jeff Bell said of the remaining episodes of the season. Added Loeb: “We set it up, now we’re going to pull the trigger.”

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RATINGS RAT RACE: ‘S.H.I.E.L.D.’ Ends Fall Run On Low, ‘Victoria’s Secret’ & CBS Win Night, ‘American Country Awards’ Steady

2013 Victoria's Secret Fashion Show - ShowOne thing about last night’s primetime – it was full of Taylor Swift. The music superstar was on Fox’s American Country Awards (1.4/4) with a taped speech from Australia, where she is on tour. She was also on CBS’ The Victoria’s Secret Fashion Show (3.4/10), the headline performer amid the winged lingerie models. Although the 10 PM VSFS was the top-rated show of the night (it actually took place November 13 in NYC), it saw a 6% slip from its December 4, 2012 show to hit its lowest result since 2010. The runway show’s 9.71 million viewers Tuesday was its third-best audience ever after the 10.50 million of its debut in 2002 and 10.39 million in 2011. Before the models, CBS had NCIS (2.8/8) and NCIS: LA (2.4/6). Back after two weeks, the former dipped 7% from its last original November 19 to tie a season low, while the latter was even with its most recent new show November 26 to tie a series low. Still, with 18.83 million total viewers, NCIS was the most-watched show of the night by far. NCIS: LA was the second-most-watched show in primetime with 14.71 million viewers. With a 2.8/8 rating, CBS won the night in the key demo and in total viewers with 14.42 million.

CLARK GREGG, J. AUGUST RICHARDSABC’s Marvel’s Agents Of S.H.I.E.L.D. (2.0/6) headed into its winter break last night. With the prerequisite cliffhanger, last night’s midseason finale was down a hard 23% from its last original two weeks ago. That’s a season low for the freshman secret agent show, which has had a roller-coaster ratings ride since its debut. Tuesday was a better night for new comedies The Goldbergs (1.7/5) and Trophy Wife (1.2/3), which were up 21% and 9, respectively, from last week’s low and low tie. In the second week of a short stint, What Would You Do? (0.9/3) was down 10% from its December 3 episode to a series low. Read More »

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Ratings Rat Race: ABC Scores With David Blaine Special, CBS Nabs First Tuesday Win

By | Wednesday November 20, 2013 @ 9:57am PST
Nellie Andreeva

ABC needed some ratings magic this fall and it got it last night from a professional. David Blaine’s Real Or Magic celebrity special from 9:30-11 PM drew a 2.5 rating in 18-49, winning its time period, posting ABC’s best numbers in the time frame this season and helping the network score its best 18-49 finish on the night since premiere week. (Check out a clip of Blaine wowing Ricky Gervais below.) Even more impressive, Blaine topped Marvel’s Agents Of S.H.I.E.L.D. (2.3) as ABC’s highest-rated program of the night on a fraction of the budget of the superhero drama. It also did better than ABC’s scripted magic franchise, Once Upon A Time, has been doing this fall. Since TV is a copycat business, expect more magic specials to pop up soon. Fox already has one in the can with close-up magician JB Benn, which could be scheduled soon.

Here’s a clip of Blaine needling Ricky Gervais last night:

There was more good news for ABC last night, as S.H.I.E.L.D. finally posted a week-to-week uptick (.1) after slipping since the premiere, an indication that the freshman drama may have bottomed out. But sandwiched between S.H.I.E.L.D. and David Blaine, The Goldbergs (1.6) was down 6%.

By looking at the ratings for CBS’ Tuesday dramas, you wouldn’t tell how eventful they were, with NCIS introducing new main character Ellie Bishop (played by Emily Wickersham) to replace Ziva, and Person Of Interest bidding a shocking farewell to one of its main characters. NCIS (3.0) was even with last week (up a tenth from the fast national), POI (2.0) too was flat, while NCIS: LA (2.5) was up a tenth. POI still won the 10 PM hour, topping NBC’s Chicago Fire (1.9) for a second time. The firefighter drama dropped 14% to a season low. Its lead-in, The Voice (3.1), also was down, by 9%. The Biggest Loser (1.9) was flat. With NBC’s 9-11 PM declines, CBS’ steadiness paid off — the network logged its first outright Tuesday night win in adults 18-49 (2.5) this season and was once again the most-watched network with 15.5 million. Read More »

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Fall 2013 Freshman Series Scorecard: Time Slot Gainers and Slackers

By | Friday November 8, 2013 @ 8:48am PST
Nellie Andreeva

In scheduling their new series in May, network executives always face the dilemma whether bumping off an existing show for a newcomer is worth it. Networks’ goal always is to improve their schedules, but inevitably, their bets not always pay off. Here is a nifty graphic showing how this fall’s freshman series are doing vs. their predecessors in the time slots last year among adults 18-49, with the vast majority of the shows faring worse. Only seven newbies have improved their time periods so far — 3 at Fox, 2 at ABC and one each at NBC and the CW. There are caveats, including ratings bombs last fall goosing up comparisons, including strong new Fox drama Sleepy Hollow which succeeded one of the biggest flops of last fall, Mob Doctor, in the Monday 9 PM slot. Of the seven freshmen in positive territory, five replaced cancelled series, Sleepy Hollow (Mob Doctor), Marvel’s Agents Of S.H.I.E.L.D. (Dancing With The Stars results), The Originals (90210), Brooklyn Nine-Nine (Ben & Kate), The Goldbergs (Happy Endings); one, Dracula, replaced a newsmagazine; and one, MasterChef Jr., took over for a show that is not on the air and has not been renewed but has originals in the can (Kitchen Nightmares). In the opposite direction, the worst year-to-year drops, 55% for Lucky 7 and 52% for Sean Saves The World, came when newbies replaced long-running shows, the … Read More »

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‘Agents Of S.H.I.E.L.D.’ November Sweep Episode To Feature ‘Thor’ Crossover

By | Friday November 1, 2013 @ 6:18pm PDT

ABC’s Marvel’s Agents Of S.H.I.E.L.D. continues to serve as a promotional platform for Marvel’s movies. Eleven days after the release of the next Marvel/Disney movie, Thor: The Dark World,  the November 19 episode of ABC’s freshman series will pick up the where the feature leaves off, Marvel announced on its Web site. Titled “The Well,” the episode is described thusly: “In the aftermath of the events chronicled in the feature film Marvel’s Thor: The Dark World, Coulson and the Agents of S.H.I.E.L.D. pick up the pieces – one of which threatens to destroy a member of the team.” Star Trek: The Next Generation alum Jonathan Frakes will helm the episode, which will not feature characters or actors from the Thor movies.

Related:
Marvel’s ‘Thor 2′ Comes On Tracking Very Strong But $75M Nowhere Near ‘Iron Man 2′
ABC’s ‘Marvel’s Agents Of S.H.I.E.L.D.’ Gets Full-Season Pickup

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RATINGS RAT RACE: ‘Person of Interest’ Tops ‘Chicago Fire’, ‘Goldbergs’ Ticks Up

Nellie Andreeva

While ABC’s flashy newcomer Marvel’s Agents Of S.H.I.E.L.D. and NBC’s hot transplant Chicago Fire have been drawing a lot of attention on Tuesday, CBS’ Person Of Interest has quietly settled into its new Tuesday 10 PM slot. In a workmanlike manner, the mystery drama has ticked up by a tenth in the fast nationals for the past two weeks, logging a 2.2 in adults 18-49 last night to top the Tuesday 10 PM hour in the demo for the first time, edging NBC’s Chicago Fire (2.1, down 13% from its fast national last week.) In typical CBS fashion, the network’s lineup weathered the big Tuesday launches on the other networks and are now taking charge. At 8 PM, veteran NCIS (3.0) held its fast national rating from last week to top Agents Of S.H.I.E.L.D. (2.6) for a second consecutive Tuesday, widening its margin of victory to 15%. NCIS: LA logged a 2.6 for a third straight week.

NBC’s The Voice (4.0) ticked up a tenth compared with its fast nationals last Tuesday despite its lead-in, The Biggest Loser (2.0), dipping 9% from its season premiere last week. While Agents Of S.H.I.E.L.D. slipped to a new low, its lead-out, new comedy The Goldbergs, ticked up a tenth from its low last week. But its companion, fellow newbie Trophy Wife, went down another tenth to a new low of 1.2. Both series received orders for three additional scripts last week. How good of a utility player is Shark Tank? A rare repeatable reality franchise, the contraption competition pulled in a 1.1 with a rerun at 10 PM last night, topping the Scandal repeats that had been airing in the slot as well as the last Lucky 7 originals. Read More »

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RATINGS RAT RACE: ‘Biggest Loser’ Hits Debut Low, New ABC Comedies Down, ‘The Originals’ Up Strong

By | Wednesday October 16, 2013 @ 9:09am PDT

In one of the last premieres of the new season, The Biggest Loser (2.2/7) was back on NBC for Season 15 last night. The trio of trainers picked the 15 contestants for the cycle, including their first celeb, American Idol alumni Ruben Studdard. Looks like star power didn’t help. The Biggest Loser took a 27% loss from its two-hour Sunday Season 14 debut on January 6. That makes last night’s one-hour show the weight loss series’ lowest premiere ever. By the way, the debuts of Grimm, Dracula, Almost Human, Raising Hope and Enlisted are still to come this season. After Loser, NBC’s night saw mentor Cher showing Team Blake and everyone else in the vicinity exactly how being a superstar is done. Which is to say that The Voice (3.9/10) was back with a new show last night after last week’s recap. The one-hour Battles episode was up 30% over the October 8 recap (no surprise there), but it was down 13% from its two-hour October 1 original. Still, The Voice was easily the top rated show of the night while CBS’s NCIS was the most watched with 18.43 million viewers. Lit-up by the return of an original Voice lead-in Chicago Fire (2.4/7) rose 14% over last week. With a 2.8/8 rating, NBC won the night among adults 18-49 while CBS was tops in total viewers with 15.16 million watching. The rankings flipped in the second spot … Read More »

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ABC’s ‘Modern Family’ Starts Season As Top Entertainment Show With Upscale Young Viewers

ABC did best during Premiere Week with primetime entertainment shows at attracting upscale 18-49-year-olds, Nielsen reported today. ABC’s first-place status was powered by returning Modern Family and the premiere of Marvels Agents Of S.H.I.E.L.D.  Those two entertainment programs rated No. 1 and 2 with 18-49-year-olds in $100K homes. ABC clocked a 2.8 rating with its entertainment programming in this metric, followed by NBC with a 2.4 rating, CBS’s  2.3 rating, and Fox’s 1.7 rating. Modern Family reported an annual median income of $80,400 for its young adult audience. S.H.I.E.L.D, meanwhile, clocked in at $70,800. In addition to S.H.I.E.L.D, three more freshman series made Premiere Week’s Top 15 list of regular entertainment broadcasts among upscale 18-49-ers: NBC’s The Blacklist ($65,700), CBS’s The Crazy Ones ($62,500) and ABC’s The Goldbergs ($69,800).

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The Big Story Of Premiere Week So Far: NBC

ABC’s gloppiest-named new series, Marvel’s Agents of S.H.I.E.L.D. may be the hottest launch of the three-day-old broadcast TV season, but The Big Story so far in Premiere Week ?

NBC.

NBC is up with every single one of its series on Monday, Tuesday, and Wednesday nights compared to Premiere Week 2012. The network has won seven of nine hours in the demo among broadcasters. In total viewers, it’s won six of the week’s first nine primetime hours and has moved from third place to first — making those Comcast guys look pretty clever for having re-upped NBC programming chief Bob Greenblatt’s contract without waiting for Premiere Week numbers.

Related:
The One Thing Each Network Must Pull Off To Claim Success
2013-14 Broadcast Season Preview: Challenges The Networks Face

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