Brian Brooks is a Deadline contributor.
UPDATED: Just in time for the debauchery of Spring Break that has long provided fodder for Hollywood, distribution newcomer A24 Films scored big time with this weekend’s three-theater opening of Harmony Korine’s Spring Breakers. The Venice/Toronto debut headlining James Franco and Disney stars Selena Gomez and Vanessa Hudgens grossed a whopping $270K for a
$90K average. That’s the best opening per-theater-average in the specialty arena for 2013. A24 also fared well with their other rollout, Ginger & Rosa, which had the third-highest per theater average of the current weekend with $15K. Both titles should prove strong box office contenders in the weeks to come. GKids released Studio Ghibli’s From Up On Poppy Hill, which averaged an impressive weekend second-best $27,514 in a pair of theaters. The animated film was directed by Goro Miyazaki, son of master Japanese animator Hayao Miyazaki, who was co-writer on the movie. YouTube channel AwesomenessTV partnered with AMC Entertainment to open the teen R&B concert pic Mindless Behavior: All Around The World in 117 theaters, grossing over a half-million dollars with a solid $4,351 average. Oscilloscope bowed Matteo Garrone’s Reality in one theater, grossing $8K, while Millennium took Upside Down to 11 locations, averaging $2,570. READ MORE »

