Several newcomers make their way to the Specialty box office this coming weekend, though it is more than certain holdovers will entrench their reign with audiences. Searchlight’s tour de force The Grand Budapest Hotel has been shattering sales numbers and will move into upwards of 675 additional theaters heading into Friday. Last weekend Budapest had a stunning $22,204 PTA in 304 theaters. Also grabbing screens in the last weekend of March will be Focus Features’ Bad Words, three weeks after its launch. The Jason Bateman directorial debut will add over 650 locations. Last weekend it averaged $5,747 from 178 runs. On Friday, Sony Classics will follow up its 2012 The Raid: Redemption release with The Raid 2 in limited runs. Cohen Media Group will bow director Drake Doremus’ fourth feature Breathe In with Guy Pearce and Felicity Jones in well over a dozen locations, while Sundance Selects will head out with Finding Vivian Maier, an enigmatic figure in the photography world that has turned into a titan in death. And Abramorama will open Mistaken For Strangers, a music documentary centered on the relationship of two brothers.
The Raid 2 by Gareth Evans follows his 2012 first installment, The Raid: Redemption. The latest feature follows a short time after the first raid, in which Rama goes undercover with the thugs of Jakarta and plans to bring down the syndicate and uncover the corruption within his own police force. “From the beginning we wanted to be a part of Raid 2,” said SPC co-president Michael Barker. “We became involved with [this feature] even before they shot this one, which was still in the script stage at the time.” The project, which SPC worked on with Sony Worldwide Acquisition Group, is building on the momentum of the first Raid, according to Barker.