The online ticketer is poised to announce tomorrow that its second quarter was the best quarter in the company’s 12-year history, with ticket sales up 28% year over year and traffic up 26%. Mobile traffic is up 107% year-over-year, and 27% of ticket sales during the quarter came from Fandango’s mobile site and app. The news comes as the company finalized a partnership with MSN during the quarter, joining recent pacts with Yahoo and AOLMoviefone as well as with movie chains AMC, Regency and Carmike. It also comes during the period when Marvel’s The Avengers bowed and became the third-highest-grossing domestic release of all time.
Fandango today announced a partnership with MSN to become the web portal’s official online and mobile movie ticketer, adding to deals the site already has in place with Yahoo and AOL’s Moviefone. MSN’s sites reach more than 100 million U.S. users per month, according to comScore. Comcast-owned Fandango had its best ever May results in traffic and ticket sales last month, when sales increase 47% year-over-year — it’s biggest monthly haul ever thanks to box office ruler The Avengers — and monthly visitors were up 29% to 34 million. The totals were helped by recent deals with AMC Theatres, Regency Theatres and other exhibition chains.