MTV Boasts Binge-Viewing App Plans For New ‘Wait Til Next Year’

By | Friday October 25, 2013 @ 6:18am PDT

MTV today said it has become the first network to pre-release an entire season of a series exclusively on an app. Viewers can watch all 12 episodes of the new docu-drama Wait ‘Til Next Year via the MTV app — available on iPhone, iPad and Xbox 360 for Xbox Live Gold members in the U.S. — a week before its TV premiere Friday, November 1 at 8 PM ET/PT. Wait ‘Til Next Year follows one season on and off the football field for the Lincoln Park Railsplitters, a team that’s lost 43 consecutive games over the course of a 5-year losing streak. it centers on the players, cheerleaders, parents and fans who are all on a collective mission to do the one thing no one expects them to do: win. This marks the latest experiment by Viacom Music and Logo Group aimed at providing exclusive content within its brand apps. The  MTV app saw an 82% increase in install week over week when MTV launched a “flock-to-unlock” initiative tied to its Miley:The Movement documentary in which fans banded together to tweet #UnlockMiley to access two new clips from the docu exclusively through the app. Earlier this week, MTV’s cable cousin VH1 made its biopic, CrazySexyCool: The TLC Story, exclusively available in the newly launched VH1 app for a week following its televised premiere and encore. Read More »

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MTV Picks Up Comedy Pilots ‘Happyland’ & ‘Faking It’ To Series

By | Friday October 18, 2013 @ 5:57pm PDT
Nellie Andreeva

EXCLUSIVE: MTV has picked up both of its comedy pilots, Happyland and Faking It, to series with eight-episode orders. These were the first MTV scripted pilots greenlighted by the network’s new regime of president Susanne Read More »

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MTV To Debut ‘Generation Cryo’ On November 25

By | Tuesday October 15, 2013 @ 12:25pm PDT

MTV today announced that it will premiere its docu-series Generation Cryo on Monday, November 25 at 10 PM. Generation Cryo follows a teenaged girl’s effort to locate all of her half-siblings, fathered by anonymous sperm donor #1096 — … Read More »

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MTV Sets ‘Teen Wolf’ Season 4 & Talk Show

By | Saturday October 12, 2013 @ 11:20am PDT

MTV‘s Teen Wolf will howl again for a fourth season, the network announced today at NY Comic-Con. That’s no surprise as werewolf series just enjoyed its most-watched season to date, with the second half … Read More »

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MTV Orders Daily Afternoon Singing Competition Show From ‘Bachelor’ Creator

By | Friday October 11, 2013 @ 9:00am PDT
Nellie Andreeva

MTV, once home of TRL, is bringing music back to its afternoon lineup, this time in the form of a singing competition series. The network has picked up Copycat, a half-hour afternoon strip from The BachelorRead More »

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MTV Renews ‘Rob Dyrdek’s Fantasy Factory’ & ‘Ridiculousness’

By | Tuesday September 17, 2013 @ 9:30am PDT

The pro skateboarder will be back for a fourth season of Ridiculousness and a sixth and final run of Rob Dyrdek Fantasy Factory. MTV has made a full 22-episode order for Ridiculousness, which spotlights amateur viral videos and will have Read More »

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FCC Airs Miley Cyrus Twerking Complaints

By | Saturday September 14, 2013 @ 12:31pm PDT

Miley Cyrus and her headline-grabbing twerk routine helped the MTV VMAs reach 10.1M viewers on August 25. It also prompted 150 irate official complaint filings over at the … Read More »

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MTV Greenlights 2 Drama Pilots: Coming-Of-Age ‘Finding Carter’ & Thriller ‘Eye Candy’

By | Thursday September 12, 2013 @ 3:45pm PDT
Nellie Andreeva

MTV has ordered two hourlong pilots: family drama Finding Carter, from Emily Silver and Terri Minsky, and cyber thriller Eye Candy, from top horror producer Jason Blum (Paranormal Activity) and Twilight helmer Catherine Hardwicke. The orders follow recent pilot pickups for comedies Faking It and Happyland, while a Scream series adaptation continues to be on fast-track development. Read More »

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MTV Comedy Pilot ‘Happyland’ Sets Cast

By | Thursday September 5, 2013 @ 2:36pm PDT
Nellie Andreeva

EXCLUSIVE: Bianca Santos (The Fosters) will lead the cast of MTV‘s comedy pilot Happyland. Also cast in the project, written by Ben Epstein, directed by Lee Toland Krieger and executive produced by Neil Meron and Craig Zadan, are Zulay Henao (Love Thy Neighbor), Shane Harper (Awkward), Katherine McNamara (Contest) and Cameron Moulene (Raising Hope). Happyland is a soapy teen comedy exploring the underbelly of one of the country’s most popular theme parks and those who work there. It centers on Lucy (Santos), a cynical teen working as a greeter at the park where her single mother (Henao) has played a fairytale princess for 15 years, and explores the realities of growing up and falling in love while living in a make-believe world. Harper will play Ian, the handsome son of the park’s new president, a new hire at the park who is smitten by feisty Lucy. Read More »

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MTV Sets Premiere Dates For ‘Big Tips Texas’, ‘Scrubbing In’

By | Wednesday September 4, 2013 @ 7:30am PDT

The latest docu-series from the erstwhile music channel will bow next month. Big Tips Texas, which follows a handful of girlfriends working together at a Dallas-area bar, premieres October 9 on MTV with back-to-back episodes … Read More »

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UPDATE: Miley Cyrus’ Twerktastic VMA Performance Tops Weekly Ratings

By | Tuesday August 27, 2013 @ 1:28pm PDT

UPDATED, 1:15 PM: Memo to anyone who has suggested heads will roll at MTV over Miley Cyrus’ exuberant twerking of teddy bear and Robin Thicke at Sunday’s VMAs: The VMAs clobbered all competition for the week, with a 5.2 rating in the key 18-49 demo. The closest thing to actual competition faced by Cyrus and her Phallic Foam Finger — who continued to be a hot topic among morning infotainment hosts two days later — was the Robertson clan on A&E’s Duck Dynasty. DD clocked a  4.5 rating. (NBC’s Sunday Night Football, though tops among broadcasters, trailed far behind with a 2.7 rating.) Among all viewers, CBS’ Under The Dome reigned, despite the Time Warner Cable blackout in three of the country’s Top 5 markets, with 10.639 million viewers. That said, Dome didn’t beat Duck Dynasty by that many folks (10.07 million).

While Dome, Duck Dynasty and the VMAs all made the 10-Mil-And-Change Club last week, at the other end of the spectrum, Thursday’s edition of Al Jazeera America’s Real Money With Ali Velshi only scared up about 54,000 viewers — and that was the best showing for any of the news network’s debuting programs. In Al Jazeera America’s defense, it’s currently available in just 40-million-ish homes.
About 10.1M Watch Miley Cyrus Clumsily Come Of Age On VMAs

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About 10.1 Million Watch Miley Cyrus Clumsily Come Of Age On VMAs – Not A Ratings Record

By | Monday August 26, 2013 @ 1:28pm PDT

An estimated 10.1 million people  — 4.6 million of them aged 12-34 — watched the public sexual blossoming of Miley Cyrus, the non-performing of Daft Punk, the bat-of-an-eye reunion of ‘N Sync, and the Taylor Swift-to-ex STFU-ing that was the 2013 MTV Video Music Awards on Sunday night. That’s a big step up from last year’s overall audience of 6.1 million but still far short of the 12.4 million who tuned in in 2011 — or the runner-up 11.95 million crowd of 2002. The 4.6 million in the age bracket makes it the No. 1-rated cable entertainment telecast of the year in that key MTV demo. According to Twitter, Cyrus was quite a hit. When Cyrus, dressed up in a Disney-kid-star-image-shedding nude bikini, dry-humped Robin Thicke, who was dressed up as an NFL referee on a night out, as they sang “Blurred Lines,” she set a new Twitter record –  306k tweets per minute — surpassing the previous record holder: Beyonce’s Super Bowl performance.

Related: Parents Television Council and VMAs Continue Their Mutually Beneficial Relationship Read More »

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Hot Trailer: Joseph Gordon-Levitt’s ‘Don Jon’

By | Sunday August 25, 2013 @ 6:31pm PDT

Relativity‘s latest spot for its film Don Jon unspooled during tonight’s MTV VMAs as the studio revs up its marketing ahead of a September 27th release. Scarlett Johansson and Joseph Gordon-Levitt star in the rom-com written and directed by Gordon-Levitt. Watch the … Read More »

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Gigi Levangie To Adapt Her Upcoming Book ‘Seven Deadlies’ As Drama Series For MTV

By | Monday August 19, 2013 @ 6:12pm PDT
Nellie Andreeva

EXCLUSIVE: Gigi Levangie, who previously helped adapt her novels The Starter Wife and Maneater as successful mini-series, is taking another novel to television. Levangie is set to co-write Seven Deadlies, a drama project for … Read More »

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MTV’s ‘Real World’ Returning To San Francisco For 29th Season

By | Thursday August 15, 2013 @ 5:22pm PDT

MTV has officially renewed long-running – and arguably long in the tooth – reality series The Real World for a 29th season, which will see the show return to San Francisco. That’s where … Read More »

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MTV Picks Up Four New Reality Series

By | Monday August 5, 2013 @ 10:47am PDT
Nellie Andreeva

The four unscripted series are set to debut in 2014. They include two prime time weekly series with Untitled Virgins Project, a docu-series following the lives of young adults as they navigate the world of relationships and sexual pressures all while sharing one major thing in common: virginity; and MTV’s House Of Food (working title) featuring young aspiring chefs living under one roof while competing in a variety of cooking competitions for a chance to win a career-launching apprenticeship. Ted Iredell and Perry Dance (The Ted & Perry Co) are executive producers of House Of Food. Additionally, MTV has greenlit two new afternoon series, Snackdown (working title), from Rob Dyrdek. It is a new cooking competition show, challenging young cooks to unleash their imaginations on your standard “munchies fare” and elevate them to a fully baked art-form; and The Ex And The Why a 30-minute daytime strip from Jersey Shore executive producer SallyAnn Salsano where young adults who have unresolved issues from past relationships are given the chance to make amends. “We’ve got a pretty explosive line-up with this new slate of shows – virgins, food and exes – all part of the millennial palate,” MTV President of Programming Susanne Daniels said. Also today, MTV renewed its flagship comedy series Awkward for a fourth season. Below are the new show descriptions and credits: Read More »

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MTV’s ‘Awkward’ Renewed For Season 4 With Chris Alberghini & Mike Chessler As New Showrunners

By | Monday August 5, 2013 @ 10:00am PDT
Nellie Andreeva

EXCLUSIVE: MTV is proceeding with a fourth season of its flagship comedy series Awkward after locking in Chris Alberghini and Mike Chessler as new showrunners. They replace Awkward creator/executive producer/showrunner Lauren Iungerich who left the Read More »

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TCA: MTV Sets Miley Cyrus Documentary, Comedy Pilot Pickups, ‘Scream’ Writers

By | Friday July 26, 2013 @ 11:46am PDT

MTV announced today a Miley Cyrus feature documentary, and premieres for docu-series Generation Cryo and Nurses, in addition to renewals for shows including Teen Wolf, the third season of Snooki & JWOWW and the fall season of Awkward. The announcements were among those made today by Susanne Daniels, President of MTV Programming, during the network’s presentation at the TCA summer press tour.

The one-hour Cyrus feature film produced by MTV’s News and Docs team will follow her as she works on her new album and delves into the “transformation” she has experienced over the past few years — from Disney princess to TMZ fave. Premiering this fall, it follows in the footsteps of similar documentaries that have featured the likes of Lady Gaga, Drake, Nicki Minaj, Britney Spears and most recently Demi Lovato.

Additionally, Daniels announced pilot pickups of comedies Faking It (working title) from Carter Covington (10 Things I Hate About You) and Happyland (working title) from Ben Epstein and executive producers Neil Meron and Craig Zadan (Smash). Faking It  revolves around two best friends who will do almost anything to fit in and be popular in high school — including pretending to be something they are not. Happyland is a soapy teen comedy which explores the underbelly of one of the country’s most popular theme parks and those who work there.

Daniels also announced that writers Jay Beattie and Dan Dworkin (Criminal Minds) have been tapped to write the horror drama pilot Scream, which is based on the successful film franchise with Dimension Films. Read More »

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