
Fox’s American Idol continued to keep the pace from premiere week last night, while Bones rose to its best showing in 4 years. But, after a stronger than expected debut last week, NBC’s 3-hour comedy block is starting to show cracks.
Just like it did on Tuesday, American Idol held nicely to its premiere week numbers. Last night, the hourlong show from 8-9 PM drew a 7.6/21 in adults 18-49 and 22.3 million total viewers, down only 3% from last Thursday. Helping things was the fact that Idol‘s biggest competition in the 8 PM hour, CBS’ hit comedy The Big Bang Theory (2.4/7), was a repeat last night vs. an original last week, as was the rest of the CBS lineup except for freshman comedy $#*! My Dad Says (2.3/6), which needs to use up its fresh episodes before it hands off the 8:30 PM slot to Rules of Engagement next month. Against Idol, $#*! dropped 18% in the demo from last week after earlier this month logging matching week-to-week performances behind an original an repeat Big Bang. Also taking a ratings hit in the 8 PM hour was ABC’s reality series Winter Wipeout (2.4/7), down 8% last night, following a 28% drop in its first face-off against Idol last week. Like CBS, ABC aired repeats for the rest of the night. Read More »