F**k! Expletives Take Over Show Titles

By | Wednesday November 7, 2012 @ 6:42pm PST
Nellie Andreeva

Remember when in 2009 CBS put in development a comedy series based on the blog Shit My Dad Says? The racy title raised a lot of eyebrows throughout the project’s development process. The network toned it down to $#*! My Dad Says when it picked up the comedy to series, but still drew the wrath of watchdog Parents Television Council, which urged a boycott of the show. Read More »

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CBS’ Weird Title Punctuation Obsession

By | Monday November 14, 2011 @ 8:08pm PST
Nellie Andreeva

It seems like CBS brass approach creating the titles of their shows the way they select their bank account passwords — by trying hard to assemble an unduplicatable sequence of letters and numbers. Consistently over the past years, the network … Read More »

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CBS Axes ‘Defenders’, ‘$#*!’ & ‘Mad Love’

By | Sunday May 15, 2011 @ 12:20pm PDT
Nellie Andreeva

It is not last year’s bloodbath when CBS canceled seven series, but the network did some bloodletting today with the demise of freshmen The Defenders, $#*! My Dad Says and Mad Love. They join midseason drama Chaos, which was … Read More »

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RATINGS RAT RACE: ‘Idol’ Holds, ‘Bones’ Up While NBC Comedies Slip

Nellie Andreeva

Fox’s American Idol continued to keep the pace from premiere week last night, while Bones rose to its best showing in 4 years. But, after a stronger than expected debut last week, NBC’s 3-hour comedy block is starting to show cracks.

Just like it did on Tuesday, American Idol held nicely to its premiere week numbers. Last night, the hourlong show from 8-9 PM drew a 7.6/21 in adults 18-49 and 22.3 million total viewers, down only 3% from last Thursday. Helping things was the fact that Idol‘s biggest competition in the 8 PM hour, CBS’ hit comedy The Big Bang Theory (2.4/7), was a repeat last night vs. an original last week, as was the rest of the CBS lineup except for freshman comedy $#*! My Dad Says (2.3/6), which needs to use up its fresh episodes before it hands off the 8:30 PM slot to Rules of Engagement next month. Against Idol, $#*! dropped 18% in the demo from last week after earlier this month logging matching week-to-week performances behind an original an repeat Big Bang. Also taking a ratings hit in the 8 PM hour was ABC’s reality series Winter Wipeout (2.4/7), down 8% last night, following a 28% drop in its first face-off against Idol last week. Like CBS, ABC aired repeats for the rest of the night. Read More »

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RATINGS RAT RACE: ABC Wins With ‘Wipeout’, ‘Grey’s’ & ‘Off The Map’ Do-Over

Nellie Andreeva

ABC delivered a solid ratings performance with Winter Wipeout (3.6/11) slipping only 5% from its very impressive debut last week and Grey’s Anatomy (4.4/12), up 5% from last week. At 10 PM, a repeat of the premiere of new medical … Read More »

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RATINGS RAT RACE: CBS Wins Repeat-Laden Thursday

Nellie Andreeva

With most series already on holiday hiatus, it was a quiet Thursday that only featured two originals, CBS’ comedies The Big Bang Theory (4.1/13 in 18-49, 13.5 million viewers) and $#*! My Dad Says (3.0/9, 10.5 million). They were … Read More »

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Ratings Rat Race: ‘$#*!”, ‘Mentalist’ Hit Lows

Nellie Andreeva

Win is a win – pretty or ugly. CBS’ ratings victory last night was on the ugly side, with all series down and two, $#*! My Dad Says and The Mentalist, hitting series lows. Still, the network logged another Thursday win in adults 18-49 (2.9/8) and total viewers (12.4 million). … Read More »

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RATINGS RAT RACE: CBS, Fox & ABC Up While NBC’s ‘Apprentice’ Hits Series Low

Nellie Andreeva

ABC has got to give Grey’s Anatomy a better lead-in. With the Charlie Brown Thanksgiving special (2.2/6, up 10% from last year, 7.4 million) at 8 PM vs. a Grey’s return (1.0) last week, the veteran medical drama (4.3/11, 11.4 … Read More »

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RATINGS RAT RACE: CBS And ABC Down, CBS’ ‘$#*!’ & ‘The Mentalist’ Hit Season Lows

Nellie Andreeva

UPDATE 2PM: As expected, NBC’s series were adjusted down in the finals which the NFL game in Baltimore was taken out. Community, The Office and Outsourced slipped a tenth each to 2.0, 3.6 and 2.6, respectively; 30 Rock and The Apprentice dropped two tenths each to 2.4 and 1.4, respectively. … Read More »

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RATINGS RAT RACE: CBS Comedies & ABC Dramas Up Led By Surging ‘Private Practice’

Nellie Andreeva

With leading lady Kaley Cuoco back from her injury break and fan favorite Eliza Dushku as guest star, CBS’ The Big Bang Theory (4.6/14, 13.9 million) rose 12% from last week’s fast national demo delivery. (The hit comedy always … Read More »

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RATINGS RAT RACE: Fox Wins With Sluggish World Series, NBC Comedies Up

Nellie Andreeva

If it was up to TV executives, the Yankees would sail through to the World Series every year, with the rest of the teams squabbling for the other spot. This year’s World Series between the Giants and the Rangers on … Read More »

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RATINGS RAT RACE: ‘Bang’ Tops, ‘Mentalist’ Dips, NBC Comedies & ABC Dramas Down

Nellie Andreeva

There is a new ratings king on Thursday. For the first time, the new kid on the Thursday block, CBS’ transplant The Big Bang Theory (4.0/13, 12.9 million), ranked as the highest-rated program on the night in 18-49, supplanting perennial winner Grey’s Anatomy. The comedy accomplished the feat on its fifth airing on the night, a nice validation of CBS’ risky scheduling move. Big Bang was down a tenth from the comedy’s 18-49 fast national result last week, while its lead-out, newly picked-up freshman $#*! My Dad Says (3.1/9) was flat, improving its 18-49 retention from last week to 78%. (Both comedies went up in the finals last week, Big Bang by .2, $#*! by .1) Both Big Bang and $#*! were up in total viewers from last week, by 3% and 7%, respectively. Veteran CSI (3.3/9, up 6%, 14.7 million, up 2%) continued its resurgence with a second consecutive week of ratings gains. But The Mentalist (2.9/9) was down 9% from its fast national number last week to post its lowest-rated telecast in the Thursday 10 PM slot, which it still won. (The Mentalist may gain a tenth of a rating point in the finals as it did last week.) CBS won the night by a wide margin in 18-49 (3.3/9) and total viewers (13.6 million), its fifth consecutive Thursday win. Read More »

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CBS Gives Full-Season Orders To All 5 Freshman Series: ‘Hawaii Five-0′, ‘Blue Bloods’, ‘Defenders’, ‘Mike & Molly’ & ‘$#*!’

Nellie Andreeva

UPDATE: I hear the orders to $#*! and The Defenders are for 6 additional episodes and 3 scripts, while the 9-episode back order to Mike & Molly may be expanded to 11.

PREVIOUS: CBS is not monkeying around, handing out today full-season orders to all of its freshman series: dramas Hawaii Five-0 and Blue Bloods, dramedy The Defenders and comedies Mike & Molly and $#*! My Dad Says. No big surprise here given the fact that those happen to be the five most-watched new series of the season and 3 of them, HawaiiMike & Molly and $#*! also rank as the top three new series in adults 18-49. The solid showing by the five freshmen helped CBS win the opening 4 weeks of the season for the first time. ”Everything has clicked so far this year—from development in January, to scheduling in May, to production over the summer, to marketing and publicity in the fall,” CBS Entertainment president Nina Tassler said. Hawaii is averaging 14.2 million viewers and a 4.1/11 in 18-49 and also ranks as the most DVR’d TV program, adding some 3.4 million viewers Read More »

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RATINGS RAT RACE: Live ’30 Rock’ Episode Rocks, ‘CSI’ Up With Digi-novel Crossover

Nellie Andreeva

NBC’s 30 Rock got a big  boost from its star-studded live episode last night. The episode, which featured appearances by Matt Damon, Jon Hamm, Julia Louis-Dreyfus as Liz Lemon in flashbacks as well as several SNL alums, drew a 3.0/9 in adults 18-49, up 43% from last week and a season … Read More »

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RATINGS RAT RACE: All-Time ‘CSI’ Low

Nellie Andreeva

The generational transition on Thursday continues. The 3 series that had been the anchors on the night for years, CBS’ CSI, ABC’s Grey’s Anatomy and NBC’s The Office, all hit lows last night. No great reason for concern for Grey’s (4.5/12) and The Office (3.4/9) just yet as they led their networks’ lineup by a wide margin and finished No.1 and No.3 for the night overall. But CSI (2.7/7) was the lowest-rated program on CBS last night, which featured ratings declines on the CBS and NBC and gains on Fox and CW. Since male-skewing shows were hit harder than the female-skewing ones, the baseball playoffs probably played a role, and some of the declines will probably be offset in DVR viewing. Read More »

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RATINGS RAT RACE: ’30 Rock’ Keeps Steady In Sea Of Double-Digit Declines

Nellie Andreeva

It’s a new time slot and much smaller lead-in, but that has had little effect on NBC’s 30 Rock. While it never became a broad hit, the Emmy-winning comedy held steady behind The Office, and now it’s doing the same at 8:30 PM. Last night, it kept its entire 18-49 … Read More »

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RATINGS RAT RACE: ‘Big Bang’ Shines, ‘CSI’ & ‘Grey’s’ Slip, ‘My Generation’ Flops

Nellie Andreeva

UPDATE 1:30 PM: With final Live+Same Day numbers in, several series got a .1 demo rating boost from DVR viewing: CBS’ The Big Bang Theory (now 4.9/16 among 18-49) and The Mentalist (3.4/10), and NBC’s The Office (4.4/12) and OutsourcedRead More »

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Internet Sensations ‘Sh*t My Dad Says’ & ‘Fred’ Try Successful Leap To TV

By | Monday September 20, 2010 @ 3:09pm PDT
Nellie Andreeva

UPDATE: Fred successfully transitioned from the Web to TV with 7.6 million viewers tuning in to watch the premiere Saturday night. Next up, $#*! My Dad Says on Thursday.

FRIDAY 11 PM: For all the pull the Internet has on younger viewers, no Web property has yet been able to successfully migrate to TV. It may be Read More »

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TCA: William Shatner Is Not Fan Of Bleeping

Nellie Andreeva

William Shatner, star of CBS’ new comedy $#*! My Dad Says, defended the show’s original title, Sh*t My Dad Says, after the Twitter account it’s based on. ”I wish they’d call it sh*t,” Shatner said at the show’s TCA panel. “The word sh*t isn’t a terrible term, it’s a natural function. … Read More »

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