RATINGS RAT RACE: Soft Start For ‘Believe’ & ‘Crisis’ As NBC Reintroduces Drama To Sundays, ‘Resurrection’ Slips But Still Solid

By | Monday March 17, 2014 @ 10:18am PDT
Nellie Andreeva

If ABC last week was hoping for a little bit of luck crisis-s1-keyartwith new drama Resurrection, which was sandwiched between established Sunday dramas Once Upon A Time and Revenge, NBC was praying for nothing short of a miracle last night, launching two new dramas, Believe and Crisis, with no original lead-in on a night on which it had no recent drama tradition. The last time NBC attempted to premiere a new drama on Sunday was five years ago with the short-lived Kings, with only two brief drama runs (Law & Order: Criminal Intent and Harry’s Law) since then on the night, which NBC has been filling up with reality programming post-football. Following a The Voice repeat (1.4), new drama Believe made its time-slot premiere at 9 PM with a 1.4 in adults 18-49 and 6.5 million viewers. At 10 PM, believenew drama Crisis opened to a 1.6 in 18-49 and 6.5 million viewers. Neither showed a breakout potential but, given the circumstances, neither tanked either. Believe‘s premiere rating was a little more than a half of what its preview behind Voice did on Monday (2.7), but those samplings rarely boost series debuts unless the pilot wows the audience. For instance, CBS’ midseason drama Intelligence logged a 2.4 in its preview behind NCIS but only a 1.1 in its regular slot debut on Monday. It’s been a rough midseason for new dramas, with no show besides ABC’s Resurrection debuting to more that 1.7 in 18-49. (Crisis and Believe still finished ahead of the premieres of ABC’s three other midseason entries, Mind Games, Killer Women and The Assets.) Crisis also managed to build on its lead-in, a rare feat for a 10 PM drama, and it finished only a tenth off No. 1 in the hour, beating CBS veteran The Mentalist.

Mostly positive news for ABC. Breakout Resurrection (3.0) was down from the its fast national last week (21% from the final) but still delivered a potent number to finish as the top program of the night in 18-49 and total viewers (10.8 million), more than doubling the rating of its 9 PM drama competitors, Believe and The Good Wife. In my book, the network’s MVP last night was Once Upon A Time (2.3), which not only has provided a strong launching pad for Resurrection but also has found a new momentum with its new witch storyline, matching last week’s midseason premiere fast national rating. On the flip side, Revenge (1.7) at 10 PM slipped 11% from its midseason debut last week, barely edging NBC’s Crisis. ABC still won the night comfortably in adults 18-49 (2.1) though the total viewer crown went to CBS this time. Read More »

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RATINGS RAT RACE: ‘Once Upon A Time’ & ‘Family Guy’ Rise, ‘Home Videos’ Hits High

By | Monday December 9, 2013 @ 9:41am PST
Nellie Andreeva

afvABC’s Once Upon A Time finally wrapped the Neverland-set storyline that had received mixed reaction and resulted in a string of three series lows over the last few weeks. The downward ratings trend was reversed last night when action returned … Read More »

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RATINGS RAT RACE: Football Wins Night For NBC & CBS On Slow Sunday, ‘Once’ Flat

By | Monday December 2, 2013 @ 9:32am PST
Nellie Andreeva

Giants Redskins FootballLast night was a big letdown on broadcast TV following last Sunday’s blockbuster ratings for the Patriots-Broncos thriller on Sunday Night Football and the American Music Awards. NBC is still on track to win the night with SNF, but last night’s Giants-Redskins game posted a 12.1 overnight household rating, down 29% from last week. ABC’s lineup came nowhere near the 4.5 18-49 rating for last week’s AMAs. Once Upon A Time (1.9) was even with its last original two weeks ago, tying a series low. The Hallmark Hall Of Fame movie Christmas In Conway (1.1) was down 39% from last year’s HHF holiday movie Christmas With Holly and matching HHF’s lowest rating to date with this year’s The Makeover. Read More »

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Ratings Rat Race: ‘Almost Human’ Solid In Debut, ‘Revenge’ Rebounds, ‘Once’ Hits Low

By | Monday November 18, 2013 @ 9:56am PST
Nellie Andreeva

Almost Human Ratings Premiere FoxDramas’ strong fall continued last night with the debut of Fox’s Almost Human. Boosted by NFL overrun on the East Coast but facing a highly rated Sunday Night Football game on NBC, Almost Human drew a 3.1 in adults 18-49 and 9.1 million viewers. It follows the strong fall debuts of ABC’s Marvel’s Agents Of S.H.I.E.L.D. (4.6 in fast nationals), NBC’s The Blacklist (3.8) and Fox’s Sleepy Hollow (3.4). Fox is on somewhat of a drama streak with three consecutive solid launches: The Following (3.1) last January, Sleepy Hollow and now Almost Human, which will be paired with Sleepy Hollow starting tonight. Fox’s abbreviated 9-10 PM Sunday animated comedy block featured veterans The Simpsons (1.8, even with last week when it aired at 8 PM) and Family Guy, (2.2), which benefited from the stronger lead-in, up 10%.

NBC is set to win Sunday night in all key measures with the Kansas City Chiefs-Denver Broncos game, which averaged a 16.7/27 in metered-market households from 8:30-midnight ET, the highest rating for a November primetime NFL game in 17 yearssince November 25, 1996. Most of ABC’s Sunday shows were actually up against the big game. America’s Funniest Home Videos (1.4) was up 8%, while Revenge (1.5) and Betrayal (0.9) both rebounded from last week’s series lows, up 15% (0.2) and 13% (0.1), respectively. But Once Upon A Time (1.9) was down 10% to a series low. Read More »

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RATINGS RAT RACE: Sunday Starts Slow With Declines, Low Debut For ‘Betrayal’

By | Monday September 30, 2013 @ 9:10am PDT
Nellie Andreeva

Last night was chock-full of premieres on the broadcast networks, HBO and Showtime, and yet it was a finale that stole the spotlight — the closing episode of Breaking Bad. No numbers for the AMC drama yet but … Read More »

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TCA: ABC’s ‘Once Upon a Time in Wonderland’ Teases John Lithgow, Roger Daltrey Roles & Sebastian Stan’s Mad Hatter

By | Sunday August 4, 2013 @ 12:45pm PDT

Diane Haithman contributes to Deadline’s TCA coverage.

At today’s TCA panel on ABC’s new drama series Once Upon a Time in Wonderland, the producers said the initial order of 13 … Read More »

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UPFRONTS 2013: TV Spinoffs’ Almost Perfect Year

By | Monday May 20, 2013 @ 11:36am PDT
Nellie Andreeva

As movie sequels dominate the box office with more than 30 slated this year alone, including Iron Man 3, Star Trek 2 and Hangover 3, television too is increasingly relying on expanding TV franchises. In … Read More »

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ABC To Air Some Dramas In Two Batches Of 12 Episodes Next Season

By | Tuesday May 14, 2013 @ 9:32am PDT
Nellie Andreeva

ABC is changing things up in scheduling some of its serialized dramas. Taking a page from the cable model, the network will air what ABC president Paul Lee called “a selected group” of dramas in two uninterrupted runs, one in the fall and one in the spring, bridged by limited series. The series that will follow the new scheduling pattern include Once Upon A Time, Grey’s Anatomy, Scandal and likely Revenge, with others TBD. So far, the network only has set up a bridge series for Once, new adventure reality series The Quest. Lee said such bridge series won’t necessarily be all unscripted. Two cycles of 12 episodes would bring the total orders for the shows to 24, which is hard on a complex, serialized drama, but Lee indicated that number has not been set in stone. He said that the network is looking to further shake up the traditional broadcast scheduling model with “quality launches” throughout the season. Lee also said that new fall drama Betrayal is designed as a limited series, airing 12-13 episodes a season. The same applies to midseason drama Resurrection, which will replace it in the Sunday 10 PM slot in midseason.

Related: ABC 2013-14 Schedule Read More »

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PILOT SEASON: The Rise Of Limited Series

By | Tuesday May 7, 2013 @ 12:47pm PDT
Nellie Andreeva

Days after last year’s upfront in New York, History‘s Hatfields & McCoys burst onto the scene, shattering ratings records and reviving the limited-event series form. Over the last 12 months, event series have continued to gain momentum, with History launching another blockbuster in The Bible, and Fox, FX and Spike announcing big pushes in the arena. The genre also has been factoring into the network’s ongoing pilot discussions and may have presence at the upfronts next week. “It seems to be the du jour concept these days,” one industry insider said. “If you call a drama a limited event series, you maintain series options on the actors while at the same time maintain the project’s international value. And if you market them well, they bring in audience.”

One of the highest-profile drama prospects for next season, ABC’s Once Upon A Time spinoff, has been developed as a limited series to air 13-episode arcs every season in the vein of FX’s American Horror Story. Such a potential scenario also has been mentioned for a number of other serialized/high-concept drama pilots should they get a series order: ABC’s Gothica and Big Thunder, Fox’s Sleepy Hollow and CBS’ Hostages. CBS already is branching into the genre this coming summer with Under The Dome, originally developed as a regular series. The CW, whose president Mark Pedowitz last season was among the first to embrace the concept, did midseason entry Cult as a limited-type series and is looking to do more next season, with The Selection among those considered for a limited run. Fox’s The Following and ABC’s Red Widow too had been conceived with cable-style shorter seasons in mind. Read More »

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ABC’s ‘Once Upon A Time’ Spinoff Casts Alice, Gets Title

By | Thursday March 28, 2013 @ 5:45pm PDT
Nellie Andreeva

English-born Australian actress Sophie Lowe has landed the lead in ABC‘s Once Upon A Time spinoff project, which now has a title, Once: Wonderland. Also cast in the presentation, from Once Upon A Time creators … Read More »

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Michael Socha Cast In ‘Once Upon A Time’ Spinoff

By | Thursday March 28, 2013 @ 1:00pm PDT
Nellie Andreeva

Michael SochaBritish actor Michael Socha has landed one of the three leads in ABC‘s Once Upon A Time spinoff presentation. The project, from Once Upon A Time creators Eddy Kitsis and Adam Horowitz, takes place in pre-curse Wonderland. The story is told through the point of view of Alice, who is surrounded by two major characters, The Knave of Hearts (Socha), a sardonic adventurer, a man of action, a loner and a heart-breaker; and Amahl, described as exotic, soulful and optimistic. Kitsis and Horowitz are writing the 15-20-page, four-scene presentation with input from Zack Estrin and Jane Espenson. Production is slated to begin April 7 in Vancouver, immediately following the season wrap of Once there. Read More »

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Eddy Kitsis & Adam Horowitz’s ‘Once Upon A Time’ Spinoff Set In Wonderland Takes Shape, Zack Estrin & Jane Espenson Join

By | Tuesday March 19, 2013 @ 6:00pm PDT
Nellie Andreeva

Once Upon A Time creators Eddy Kitsis and Adam Horowitz are bringing in top-notch writer-producers to help them mount a proposed Once spinoff for … Read More »

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Ratings Rat Race: ‘Red Widow’ & ‘Celebrity Apprentice’ Soft In Debut, ‘Once’ Hits Low

By | Monday March 4, 2013 @ 9:26am PST
Nellie Andreeva

Red WidowABC‘s Red Widow arguably had the biggest marketing campaign of any midseason series, including plum spots during the network’s Oscar broadcast last Sunday. For all that promotional blitz, the two-hour premiere of the mob drama fell short, extending the underwhelming track record of this year’s crop of broadcast midseason replacements. Red Widow drew a 1.4/4 among adults 18-49 from 9-11 PM and 6.9 million viewers. That was down 36% from last midseason’s debut of GCB and this fall’s opener for 666 Park Avenue. Both Sunday 10 PM ABC dramas had hourlong premieres and both have been cancelled. On the bright side, Red Widow saw very little audience erosion throughout its two-hour debut, indicating a possible future cult following. Leading into Red Widow was Once Upon a Time (2.1/6), which didn’t benefit from the Oscar exposure either, down 13% from its last original two weeks ago to a series low. Read More »

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‘Once Upon A Time’ Teases Peter Pan Season Finale At PaleyFest

By | Sunday March 3, 2013 @ 4:10pm PST

Paleyfest 2013 Once Upon A TimeOnce Upon A Time may be wrapping up its sophomore season in Neverland. Ahead of tonight’s new episode, the cast and showrunners of ABC‘s fairy tale drama revealed that the first episode in their season-ending two-parter will be titled “Second Star To The Right” followed by the finale “And Straight On Til Morning”. A new character will be teased but not revealed until the third season, which show creators Eddie Kitsis and Adam Horowitz also promised would include the backstory of fan favorite Captain Hook (Season 2 regular Colin O’Donoghue).
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ABC’s ‘Once Upon A Time’ Recasts Mad Hatter Role With An Eye Toward Spinoff

By | Friday February 22, 2013 @ 5:20pm PST
Nellie Andreeva

EXCLUSIVE UPDATED: The Mad Hatter may get his own series. I’ve learned that ABC brass are mulling spinning the character from fairytale drama Once Upon A Time into his own series. I hear ABC’s original plan was … Read More »

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More Disney-Lucasfilm ‘Star Wars’ Synergy — This Time On ABC’s ‘Once Upon A Time’

By | Sunday January 20, 2013 @ 10:52pm PST
Nellie Andreeva

When volunteers dressed as Darth Vader and his Storm Troopers helped build a house on an Extreme Makeover: Home Edition special a month after Disney‘s acquisition of Lucasfilm was announced, the Mouse House dismissed the corporate synergy as a coincidence as the ABC special had been filmed a year prior. But that cannot be said about tonight’s episode of ABC’s fairytale drama Once Upon A Time, which featured the Star Wars music theme. Incorporating Star Wars into the show is tricky as it takes place almost exlusively in fairytale world — past and present. But the first chance the producers had to introduce Star Wars since the Lucasfilm acquisition — when a guy from Pennsylvania drives into fairytale Storybrooke — they took it: When the stranger’s cell phone rang, its ringtone was the Star Wars theme. The homage shouldn’t come as a surprise, as Once Upon A Time creators Adam Horowitz and Edward Kitsis are self-professed “massive Star Wars fans.” Read More »

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RATINGS RAT RACE: ‘Biggest Loser’ Debut Rises, NFL Dominates As Fox Wins Night

By | Monday January 7, 2013 @ 9:21am PST

There were original shows across the board on the networks last night with football, winter returns and premieres. Trainer Jillian Michaels rejoined The Biggest Loser (2.9/7) as the weight-loss series returned to TV with its Season 14 premiere. Centering on child obesity, this season’s two-hour debut Sunday was up a solid 21% from the 2.4/6 rating of last season’s January 3, 2012 premiere. NBC began the night at 7 PM with a two-hour Sunday season debut of Dateline NBC (1.5/4); the newsmagazine was up 20% from its January 8 airing.

Fast nationals for Fox’s Sunday primetime are approximate due to live football. The NFL playoff opener between Washington and Seattle and postgame show pushed the network’s animation block back to 8:03 PM, causing the rest of the night to slide. The game (12.1/32) pulled in an audience of 33.94 million, while the overrun and postgame show (7.6/19) garnered 19.29 million viewers in the 7:30 PM slot. After that, The Simpsons (4.4/11) was back with its first new show in three weeks as was Bob’s Burgers (3.1/8). (Three weeks ago, both saw pre-emptions due to the Sandy Hook school shooting memorial service in Newtown, which led to 1.9/5 and 1.2/3 ratings, respectively.) Compared with the last uninterrupted airings December 9, last night’s The Simpsons was up 29% and Bob’s Burgers was up 48%, the latter’s highest rating since it debut two years ago. Family Guy (3.5/8) was up 40% from its last original show two weeks ago as was American Dad (2.8/7). With an average audience of 13.676 million, Fox won the night in total viewers and adults 18-49.
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Rose McGowan Cast In ‘Once Upon A Time’ Origin Episode As Young Cora

By | Wednesday December 19, 2012 @ 5:42pm PST
Nellie Andreeva

EXCLUSIVE: ABC’s Once Upon A Time regularly goes back in time to Storybrook residents’ former lives in fairytale land. Now the show will jump even further back in the … Read More »

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PaleyFest 2013 Set For March 1-15

By | Wednesday December 5, 2012 @ 9:39am PST

HBO’s The Newsroom, NBC’s Revolution and ABC’s Once Upon A Time are the first announced participants for the 30th edition of The Paley Center For Media’s TV confab, which will run March 1-15, 2013 at the Saban … Read More »

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