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‘One Direction: This Is Us’ Extended Cut To Hit Theaters Friday

By | Monday September 9, 2013 @ 12:14pm PDT

The concert docu One Direction: This Is Us will screen in theaters beginning Friday with an additional 20 minutes of footage and four songs not in the original cut of the movie. The songs will be decided on by Twitter votes by the boy band’s voracious fans. “We’re overwhelmed by the response to the film, so we’re thrilled to be able to release this extended cut of the film for One Direction fans”, Jeff Blake, Chairman, Worldwide Marketing and Distribution for Sony Pictures, said in a release announcing the plan. “Followers can reach out on Twitter @1DThisIsUs with the songs they’d like to hear in the film — and go to the theater on Friday to see and hear which songs make the cut.” The Sony Pictures/TriStar movie opened over Labor Day weekend and has grossed about $50 million worldwide to date. Morgan Spurlock directed the documentary that follows the boy band on its recent Take Me Home Tour. The teen idols were discovered on Simon Cowell’s UK The X Factor in 2010. Since then, they’ve sold over 29 million records.

Related: 20,000 Sets Of Earplugs For ‘One Direction’ Screenings

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Labor Day: ‘The Butler’ Tops 4-Day Holiday After ‘One Direction’ Wins 3-Day Weekend

By | Monday September 2, 2013 @ 5:03am PDT

MONDAY 7 AM UPDATE: Lee Daniels’ The Butler from The Weinstein Company is the first film in 2013 to take #1 at the domestic box office for 3 straight weekends at this end of the 4-day Labor Day holiday. This, despite a $5 million head start by Sony Pictures/TriStar’s One Direction: This Is Us after overperforming for Thursday and Friday 3D shows. But these concert films are always frontloaded even though this one is doing surprisingly well. Here’s the Top Ten based on the 3-day weekend/4-day holiday estimates:

1. Lee Daniels’ The Butler (Weinstein) Week 3 [Runs 3,330] PG13
Friday $3.6M, Saturday $5.5M, Sunday $5.7M
3-Day Weekend $14.8M, 4-Day Holiday $20.0M, Cume $79.3M

2. One Direction: This Is Us 3D (TriStar/Sony) NEW [Runs 2,735] PG
Friday $8.8M, Saturday $4.0M, Sunday $2.9M
3-Day Weekend $15.7M, 4-Day Holiday $18.0M

3. We’re The Millers (New Line/Warner Bros) Week 4 [Runs 3,445] R
Friday $3.1M, Saturday $4.5M, Sunday $4.9M
3-Day Weekend $12.6M, 4-Day Holiday $16.3M, Cume $113.3M

4. Planes 3D (Disney) Week 4 [Runs 3,259] PG
Friday $1.7M, Saturday $2.9M, Sunday $2.9M
3-Day Weekend $7.5M, 4-Day Holiday $10.5M, Cume $73.6M

5. Instructions Not Included (Lionsgate) NEW [Runs 347] PG13
Friday $1.9M, Saturday $2.7M, Sunday $3.1M
3-Day Weekend $7.8M, 4-Day Holiday $10.3M

6. Elysium (Sony) Week 4 [Runs 2,539] R
Friday $1.5M, Saturday $2.3M, Sunday $2.4M
3-Day Weekend $6.3M, 4-Day Holiday $8.2M, Cume $80.4M

7. The Mortal Instruments (Screen Gems/Sony) Week 2 [Runs 3,118] PG13
Friday $1.4M, Saturday $2.0M, Sunday $1.9M
3-Day Weekend $5.4M, 4-Day Holiday $6.8M, Cume $24.3M

8. The World’s End (Focus Features) Week 2 [Runs 1,553]
Friday $1.4M, Saturday $1.8M, Sunday $1.8M
3-Day Weekend $4.9M, 4-Day Holiday $6.5M, Cume $18.4M

9. Percy Jackson: Sea Of Monsters 3D (Fox) Week 4 [Runs 2,393] PG
Friday $980K, Saturday $1.7M, Sunday $1.7M
3-Day Weekend $4.3M, 4-Day Holiday $5.9M, Cume $56.5M

10. Getaway (Warner Bros) NEW [Runs 2,130] PG13
Friday $1.4M, Saturday $1.5M, … Read More »

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