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NBC Cancels 1st Fall Series – From Conan

By NELLIE ANDREEVA | Monday October 11, 2010 @ 3:30pm PDTTags: Jimmy Smits Outlaw, NBC, NBC Ratings, NBC Scheduling, Outlaw, Outlaw Conaco, Outlaw Low Ratings, Outlaw Production Stopped, School Pride, TV
Nellie Andreeva

NBC today pulled the plug on legal drama Outlaw after putting the freshman series on production hiatus last week. It hails from Conan O’Brien’s once NBC-based production company Conaco. Conan and company were shocked when, in the middle of his fight with NBC Universal brass over The Tonight Show hosting gig last January, the network picked up their pilot. NBC gave Outlaw a solid sampling after America’s Got Talent but the series never took hold in its permanent Friday 10 PM time period where it was crushed by CBS’ Blue Bloods. Starting this Friday, NBC will air a second hour of newsmagazine Dateline in the time slot. (NBC had been airing a 2-hour Dateline from 8-10 PM, leading into Outlaw.) This Friday, the network will premiere new reality series School Pride at 8 PM, which will now be followed by a 2-hour Dateline.

The remaining 4 original episodes of Outlaw will air Saturdays at 8 PM over the next five week (preempted on October 30th for a previously scheduled Shrek special). The Jimmy Smits-starring Outlaw in its do-or-die airing this past Friday was only able to match its underwhelming 1.0 rating in adults 18-49 from the week before and drew 4.2 million viewers, down 11%. On the other hand, Outlaw‘s lead-in, the two-hour Dateline (1.6/6) spiked 23% from the previous week, which probably helped NBC brass’ decision to stick with a 2-hour edition of the primetime newsmagazine on the night. Earlier today, Outlaw gained some ratings ground when the Live+7 numbers for premiere week were released. It was the third biggest gainer among freshman series, up 27.3% to a still-miniscule 1.4 demo rating. (No. 1 on that list was fellow cancelled new drama Lone Star on Fox.) This marks the first cancellation for NBC this fall and the third overall by the broadcast networks, following the dismissals of Lone Star and ABC’s My Generation. NBC has another shot at a launching a legal franchise this season with David E. Kelley’s midseason series Harry’s Law.

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Ratings Rat Race: No Bounce For ‘Outlaw’

By NELLIE ANDREEVA | Saturday October 9, 2010 @ 10:06am PDTTags: 20/20 Ratings, Blue Bloods, CBS Ratings, Dateline Friday, Jimmy Smits, Jimmy Smits Outlaw, Medium, NBC Outlaw, NBC Ratings, Outlaw, Outlaw Low Ratings, Ratings, TV, TV Ratings
Nellie Andreeva

NBC’s Outlaw is a show in a desperate fight for its life, with its production put on a two-week hiatus that will become permanent unless its ratings improve. They didn’t last night as the legal drama starring Jimmy Smits matched its underwhelming 1.0 rating in adults 18-49 from last week and drew 4.2 million viewers, down 11% from last week. What’s worse, they didn’t despite Outlaw‘s lead-in, a two-hour Dateline (1.6/6) spiking 23% from last week and its drama competition in the 10 PM hour, CBS’ Blue Bloods (1.8/6) weakening by 10% in the demo. Hope is fading fast for Outlaw, which could’ve fared differently on another night as its preview behind America’s Got Talent indicated, but appears to have no future Fridays at 10 PM. Read More »

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NBC’s ‘Outlaw’ Goes On Production Hiatus

By NELLIE ANDREEVA | Wednesday October 6, 2010 @ 6:30pm PDTTags: Jimmy Smits, NBC, NBC Outlaw, Outlaw, Outlaw Conaco, Outlaw Production Stopped, TV, TV Scheduling
Nellie Andreeva

NBC is stopping production on new legal drama Outlaw while keeping the show on the air. Starting tomorrow, the freshman series will go on production hiatus while the network monitors closely its ratings performance. Eight episodes of Outlaw have been produced; 3 of them have already aired, with 5 more in the can. Read More »

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NBC Mulling Possible Scheduling Changes; Grey’s Reruns Replacing ‘My Gen’ On ABC

By NELLIE ANDREEVA | Tuesday October 5, 2010 @ 12:33pm PDTTags: ABC My Generation Cancelled, Dateline, Grey's Anatomy, Law & Order: SVU, Law & Order:LA, Love Bites, NBC Ratings, NBC Scheduling, Outlaw, Ratings, School Pride, The Apprentice, TV, TV Ratings, TV Scheduling, Undercovers
Nellie Andreeva

While it hasn’t been as quick on the trigger to cancel underperforming new series as its counterparts Fox and ABC, over the past week NBC has been closely monitoring its schedule, which has not performed as well as the network’s executives had hoped. I hear that the intention is to make as fewer scheduling moves as possible, and if things stay stable this week changes might not be implemented. But with the network’s Monday lineup already setting the tone for a 3rd-week declines last night, we could see NBC going for some scheduling tweaks by the end of the week. Most endangered is freshman drama Outlaw, which drew 1.0 in the 18-49 demo and 4.7 million viewers in the Friday 10 PM slot last week. Read More »

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RATINGS RAT RACE: Tom Selleck’s ‘Blue Bloods’ Wins Slow Friday

By NELLIE ANDREEVA | Saturday October 2, 2010 @ 9:16am PDTTags: ABC Ratings, Blue Bloods, CBS Ratings, CSI:NY, CW Ratings, Fox Ratings, Jimmy Smits, Medium, NBC Ratings, Outlaw, Ratings, Tom Selleck, TV, TV Ratings
Nellie Andreeva

The Week 2 declines continued on Friday, with every show sliding from its Premiere Week numbers. Tom Selleck’s new series Blue Bloods at 10 PM (2.0/7, 11.2 million) was once again the top program of the night by a mile in 18-49 and total viewers, down modest 9% from last week.

Also posting a respectable 9% decline was the other freshman series in the 10 PM slot, NBC’s Outlaw (1.0/4, 4.7 million). Unfortunately, the legal drama starring Jimmy Smits started off very low last week and still drew only half of the demo rating and less than half of the audience of Blue Blood last night. Outlaw finished tied for second place in the 10 PM hour with ABC’s 20/20 (1.0/4, 4.5 million, down 23% from last week) CBS’ other two Friday dramas, Medium (1.1/4, 5.6 million) and CSI:NY (1.7/6, 9.7 million) were down 14% and 15%, respectively. They still won their time slots in both measures, another sign how low the high water mark on Friday has fallen. Naturally, CBS won the night in both total viewers (8.9 million) and adults 18-49 (1.6/6).

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RATINGS RAT RACE: ‘Blue Bloods’ Solid, ‘Outlaw’ Dives And CW Sci-Fi Duo Rocks

By NELLIE ANDREEVA | Saturday September 25, 2010 @ 10:02am PDTTags: ABC Ratings, Blue Bloods, CBS Ratings, CSI:NY, CW Ratings, Fox Ratings, NBC Ratings, Outlaw, Premiere Week, Ratings, Smallville, Supernatural, The Good Guys, Tom Selleck Blue Bloods, TV Premiere Week, TV Ratings
Nellie Andreeva

It was mostly carnage on the first Friday of the season, with NBC’s freshman Outlaw barely surviving the transition to Fridays and CBS’ veteran CSI: NY and Fox’s summer entry The Good Guys also hard-hit in their move to TV’s … Read More »

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RATINGS RAT RACE: ‘Survivor’ Up In Return And ‘America’s Got Talent’ Finishes Strong

By NELLIE ANDREEVA | Thursday September 16, 2010 @ 9:06am PDTTags: America's Got Talent, America's Next Top Model, Big Brother, CBS Ratings, CW Ratings, Fox Ratings, Hellcats, MasterChef, NBC Ratings, Outlaw, Ratings, Reality TV Ratings, Survivor, Survivor: Nicaragua, TV Ratings
Nellie Andreeva

After a string of returning series on the CW and NBC premiered lower this fall, CBS veteran Survivor bucked the trend in its new Wednesday 8 PM slot. (Actually, that was Survivor’s original slot when it launched in the summer of 2000 before moving to Thursdays in Season 2.) Survivor: Nicaragua (3.9/12 in adults 18-49, 12 million viewers) was up 8% in the 18-49 demo and 3% in total viewers from the premiere of Survivor: Samoa cycle last fall, an encouraging sign as scheduling moves late in a series’ lifespan most often lead to audience erosion. Against the February debut of the all-star Heroes vs. Villains, the new Nicaragua was down 13%. Survivor boosted the two-hour season finale of Big Brother (2.9/8), which was renewed for another cycle yesterday. The summer reality series was up 7% Read More »

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Wanda De Jesus Departs ‘Law & Order: LA’

By NELLIE ANDREEVA | Friday September 10, 2010 @ 3:01pm PDTTags: Law & Order:LA, Law & Order:LA Actors, Law & Order:LA Casting, Law & Order:LA Recasting, Outlaw, Wanda De Jesus
Nellie Andreeva

EXCLUSIVE UPDATED: Law & Order: Los Angeles co-star Wanda De Jesus is exiting the upcoming NBC series. De Jesus filmed two episodes of the Law & Order spinoff playing Lieutenant Arleen Gonzales, the cool and authoritative captain of the LAPD Robbery Homicide Division. I hear that after two … Read More »

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TCA: Early Launch For 2 NBC Series; NBC Brass Talk ‘Office’, Robert Greenblatt, Piers Morgan

By NELLIE ANDREEVA | Friday July 30, 2010 @ 10:40am PDTTags: Alexandra Cunningham, America's Got Talent, Jeff Gaspin, NBC, NBC Angela Bromstad, NBC Development Deals, NBC Executive Session, Outlaw, Parenthood Season 2, Parks and Recreation, Prime Suspect Pilot, Rob Lowe, Robert Greenblatt, TCA, The Office
Nellie Andreeva

At the top of NBC’s executive session, NBC Uni TV Entertainment chairman Jeff Gaspin announced that a couple of series will premiere early behind the final episodes of America’s Got Talent. The second season of Parenthood will launch on Sept. … Read More »

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Melora Hardin Joins NBC’s New ‘Outlaw’

By NELLIE ANDREEVA | Friday July 23, 2010 @ 4:47pm PDTTags: Jimmy Smits, Melora Hardin, NBC Outlaw, Outlaw, The Office, TV Casting
Nellie Andreeva

EXCLUSIVE: I hear Melora Hardin is set to join NBC’s new drama series Outlaw in a key recurring role. She has also closed a deal to return to The Office for a multi-episode arc. Outlaw stars Jimmy Smits as … Read More »

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