Oprah Insider Lisa Erspamer Out At OWN

By NIKKI FINKE AND NELLIE ANDREEVA | Wednesday January 25, 2012 @ 10:45pm PST

EXCLUSIVE: The revolving door at the struggling OWN: The Oprah Winfrey Network continues without slowing, and even without warning or public announcement. This time it has claimed one of Winfrey’s closest and most trusted executives, Lisa Erspamer. We’ve learned that Erspamer, EVP of production and development for the underperforming cable network, was let go yesterday after an 18-year tenure with Winfrey. We hear that the news was delivered to Erspamer while Winfrey was out of the country. (Oprah has been in India to interview Deepak Chopra for her new show Oprah’s Next Chapter.) We hear Erspamer didn’t even receive the news from Oprah personally. No public statement was made. Instead an internal ”Assistant to the Office of the President” email was sent around only to staff: one of those impersonal “we wish her well” announcements. “Lisa was shocked,” a source tells us. “She’d been in Oprah’s inner circle. She went on cruises and vacations with Winfrey. She’d worked for her for almost 20 years. Oprah had transitioned her to OWN personally.” UPDATE THURSDAY AM: We heard from an OWN spokesperson this morning, who said: “Oprah called Lisa Erspamer from India where she is shooting an episode of Oprah’s Next Chapter, and by mutual agreement they decided that it was time for Lisa to move on.”

When Oprah first brought her longtime producer Erspamer to OWN, Winfrey praised her as a “creative superstar”. Now we hear that Erspamer, who had been in charge of programming, is taking the fall for the network’s rough first year on the air. That includes the tanking Rosie O’Donnell daily talk show which Erspamer most recently was in charge of trying to fix. But it had been Oprah’s idea to bring Rosie to the OWN network “so why isn’t Oprah blaming herself for the show’s .3 rating?” one source complains to us. ”It’s a disaster.” The network just shook up the Rosie Show by replacing original executive producer Page Hurwitz with Shane Farley and overhauling the show’s set after less than 3 months of use. The Rosie Show got off to a decent ratings start with 500,000 viewers tuning in to its October debut. But quickly lost a large chunk of its audience and now averages only about 200,000 viewers.

Erspamer first joined Winfrey’s Harpo Prods. in 1994 and rose through the ranks to co-executive producer of The Oprah Winfrey Show. That’s where she was in charge of the highest-profile episodes, including the two-part Whitney Houston interview and the big Pontiac giveaway. Erspamer was summoned to OWN in January 2010, following the first major shakeup at the Harpo/Discovery Communications venture that saw the exit of president Robin Schwartz and the appointment as CEO of Christina Norman who exited later on. Erspamer’s move was somewhat surprising since she had no TV series or network experience. “Lisa has been a creative superstar,” Winfrey said at the time. “She’s brought fire and force to many of the incredible shows we’ve done over the years. I value her passion and sensibilities and trust her instincts and judgment. I know she’ll be a great fit with the OWN team.”

Erspamer’s title changed last July when Winfrey, originally chairman of OWN, also named herself CEO and chief creative officer in the wake of Norman’s exit, while Harpo Studios presidents Erik Logan and Sheri Salata became OWN presidents. In light of that, Erspamer’s position was changed from chief creative officer to EVP of production and development. Salata has been overseeing programming, along with Winfrey, and is expected to continue to do so.

OWN has soaked up some $300 million in investment funds by Discovery Communications but has largely failed to outperform the Discovery Health network it replaced. Heavily promoted entries like Mark Burnett’s reality series Your OWN Show, Oprah Presents Master Class, and Rosie have disappointed. The network’s best ratings news in almost a year came at the beginning of January when Winfrey’s new series, Oprah’s Next Chapter, posted all-time highs in its first 2 airings. But it, too, has since dropped significantly.

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Has Oprah’s Star Power Dimmed? Relaunch Of OWN Will Put That To The Test

Oprah Winfrey and Discovery Communications CEO David Zaslav have run out of excuses: With their unofficial relaunch today of OWN, they’ll have no one to blame but themselves if their struggling joint venture fails to show a big improvement in the ratings following a dismal 3Q. In its targeted demo, women 25-54, OWN delivered a rating of .16 — down 16% vs. the same period last year when the channel was still Discovery Health. OWN may have set a deceptively low bar for itself; word is that it cut back on marketing in preparation for the relaunch. Still, the channel is betting everything on Oprah’s star power — and, to a lesser extent, Rosie O’Donnell’s — and that will be put to the test beginning today with the launch of The Rosie Show (7-8 PM) and Oprah’s Lifeclass (8-9 PM). Winfrey’s program, built on clips from her syndicated talk show, begins with one of her classics: for an episode about “ego,” she will include scenes from the show where she illustrated how much weight she lost from a liquid protein diet by wheeling in a wagon filled with 70 pounds of fat. Discovery will air both shows today on TLC, Investigation Discovery, Discovery Fit & Health and Planet Green as well as OWN.  The joint venture also is spending more than $10M for marketing, not including free ad time on Discovery-owned networks. The cash is going for ads on hit shows such as The X Factor and Dancing With The Stars, as well as radio and billboards, and websites including Yahoo, Google, People.com, Technorati, and TVGuide.com. Read More »

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OWN Moves ‘Behind The Scenes’ To Sunday, Goes To 3 Nights Of Original Programming

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During its earnings call today, Discovery Communications said that it will invest an additional $50 million in OWN: The Oprah Winfrey Network, earmarked to boost the fledgling network’s original programming. The new cash infusion into OWN is on top of … Read More »

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TCA: Piers Morgan’s First Guest – Oprah

From Ray Richmond, who is contributing to Deadline Hollywood’s TCA coverage:

He was once shooting for Barack Obama but Morgan got the woman who helped him become a president. When his new nightly talk show, Piers Morgan Tonight, premieres on CNN (replacing Larry King Live) on Jan. 17, Morgan’s first guest will be none other than the queen herself, Oprah Winfrey, a “get” of which he was clearly quite proud. “We had a terrific conversation, it was one of those discussions that went on and on,” he said during Piers Morgan Tonight‘s Q&A session at TCA. “It was one of those times where you drop your guard and it’s more like two friends talking. We extended far beyond our allotted time because she was enjoying it so much.” When it was pointed out by a critic that landing Oprah isn’t such a boffo exclusive these days given the launch of her new OWN Network — and that he’s already been beaten to the punch by, among others, Barbara Walters — Morgan begged to differ, noting with characteristic brashness, “Anytime you can get Oprah, it’s a great thing. She has an extraordinary brand. She’s worth nearly $3 billion. That makes her a totally unique character.”

Morgan wasn’t exactly shy during his first meeting before the gathered press, flashing his well-honed British self-assurance and controlling the room with a magician’s smooth sleight of hand. Without bashing his predecessor, he specifically conveyed the message that, yes, he is the savior who will instantly stop CNN’s ratings free-fall and restore it to the greatness and grandeur of yore. “The truth is that CNN remains the most prestigious and profitable news network internationally already,” Morgan said. “The fact that it has a short-term ratings problem here in the U.S. doesn’t diminish that fact. Over the last two years, CNN has been getting its butt kicked by Fox News and MSNBC in primetime. I’d like to get to the position where the butt-kickng is reversed a little bit. And I’m absolutely confident I can do that.” Read More »

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UH-OH OPRAH! TV Stations Complaining About Her Over-Hype Of OWN/Discovery; Some Drop Shows Or Refuse To Pay Up

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By NELLIE ANDREEVA | Thursday January 6, 2011 @ 7:19am PST
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This is going to keep those SNL parodies coming – OWN: Oprah Winfrey Network just announced new primetime series created and hosted by financial advisor, motivational speaker and television personality Suze Orman to launch in the fall. Tentatively titled Money Class, the series will feature Orman helping people with their … Read More »

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OWN Greenlights Carson Kressley Series

By NELLIE ANDREEVA | Thursday October 28, 2010 @ 10:40am PDT
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