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Danny Trejo Hits Comic-Con With ‘Machete’ And Plans To Craft Tough Guy Vehicles

Mike Fleming

machete3Danny Trejo is at Comic-Con this afternoon with director (and cousin) Robert Rodriguez to pump up interest in Machete, the film Fox releases in early September. But Trejo has more on his mind tonight than slinging free tacos to the geek contingent (which he is doing). Trejo is using the momentum from Machete, his recent appearance in  Predators and the upcoming Spy Kids 4 to begin generating his own branded action vehicles.  Might the reformed tough guy—who did hard prison time as a teenager before transforming himself into a drug counselor and finding his way accidentally into a movie career that spans nearly 200 films—be on the verge of a leading man career as the Latino Charles Bronson?

Trejo has completed his first film, the Gil Medina-directed Vengeance. Trejo self-financed that action vehicle and when he couldn’t get the deal he wanted at AFM, made a plan to give it away free to his fans for a $5 postage and handling fee. Trejo’s projects are now being handled by attorney (and former WME agent) Jeff Shumway, who is shopping a Vengeance sequel, as well as Ambition, an uplifting basketball project based around Utah Jazz star, Paul Millsap and his  uncle/agent DeAngelo Simmons, and Legends, which Trejo (who plays the title nightmarish figure) describes as a Goosebumps-like scary movie with a “morality lessons.” That is also directed by Medina, Trejo’s partner. While that film caters to the youth market who knows Trejo from … Read More »

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Weekend Actuals Lower Than Reported

oopsDon’t you hate when this happens? Distribution departments at each studio wound up overestimating the weekend box office across the board for the Top 10 movies in release. Everyone is claiming it’s an honest mistake, attributing it to the World Cups finals. But we all know that numbers don’t lie even if studios do:

1. Despicable Me (Universal) Old $60.1M, New $56.3M (-6.3%)
2. Eclipse (Summit) Old $33.4M, New $31.7M (-5%)
3. Predators (Fox) Old $25.3M, New $24.7M (-2.3%)
4. Toy Story 3 (Disney) Old $22M, New $21M (-4.5%)
5. Last Airbender (Paramount) Old $17.1M, New $16.6M (-3%)
6. Grown Ups (Sony) Old $16.4M, New $15.8M (-3.6%)
7. Knight and Day (Fox) Old $7.8M, New: $7.7M (-1.3%)
8. Karate Kid (Sony) Old $5.7M, New $5.3M (-7%)
9. The A-Team (Fox) Old $1.8M, New $1.7M (-5.6%)
10. Cyrus (Fox Searchlight) Old $1.3M, New $1.2M (-7.7%)

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IT’S GOOD TO BE BAD! ‘Despicable Me 3D’ Doubles Expectations For $60.1M Weekend; R-Rated ‘Predators’ On Target With $25.3M; ‘Eclipse’ Global Cume Now $456M; See How This Hollywood Summer Is Doing Overseas

SUNDAY AM: It was a great weekend at the box office with the total tally $202M, up an impressive +41.4% from last year. And that doesn’t factor in next week which features the most anticipated movie of the summer, Chris Nolan’s Inception. Year to date, 2010 revenues are running $5.9M, that up 5.06% over last year. But attendance is down 1.42%. Summer 2010′s grosses are even more important internationally than domestic for a lot of motion pictures. So in this extended report I’ve included additional detail on the overseas releases all heavily impacted by World Cup play:

despicable_me_movie_poster_02-550x8741. North American box office numbers show that Universal Pictures is enjoying something it hasn’t had in a very long time: a big fat hit film. That’s because weeks of great parent-kid family tracking for Despicable Me 3D translated into what even rival studios told me was ”amazing” attendance of Friday’s $21.7 million and Saturday’s $21.3M for a $60.1M weekend opening despite having two other 3D family films in the marketplace. Still, Despicable Me found 3,476 theaters, of which 1,551 locations were in 3D, and managed to double Universal’s expectations of opening domestic grosses. Exit polling data showed the film received an “A” Cinemascore and the audience was 55% kids 12 years and under and parents.

You’ve got to credit those wonderful movie trailers and TV ads that communicated the movie’s bold originality. (Who doesn’t want minions trailing them!) Despicable Me is the first 3D CGI film from Universal’s animated/family-film production company partner, Illumination … Read More »

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Hot Trailer: ‘Predators’

By | Thursday June 24, 2010 @ 6:27am PDT
Mike Fleming

Here is a new trailer for Fox’s upcoming Predators, which Nimrod Antal directed from a concept by Robert Rodriguez who is also producing.  First released to IGN, the trailer sets up a far different environment than the Arnold Schwarzenegger original:

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What Happened To Badass Action Heroes? (Who Could Actually Win A Fistfight!)

Mike Fleming

Here’s a new trailer for The Green Hornet, which debuts 3D in January.  Cool trailer, sure. But having grown up watching action films with badass protagonists like Arnold Schwarzenegger, Chuck Norris, Bruce Willis, Sly Stallone, even Brian Bosworth and Jeff Speakman, I’ve got a question about this trailer (and the one for Scott Pilgrim vs. The World): Am I the only one having trouble buying Seth Rogen and Michael Cera as action stars? What happened to the days when the heroes could wipe the floor with everyone in the theater? I’m not sure Rogen and Cera could clean house against the matinee audiences for Toy Story 3. The jury is still out on Adrien Brody for Predators, though at least he seems to have undergone a vigorous aerobics regimen. Is this an apocalyptic sign for the genre?

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