‘Pretty Little Liars’ Tyler Blackburn Joins Spinoff Series ‘Ravenswood’

By NELLIE ANDREEVA | Tuesday April 30, 2013 @ 3:01pm PDT
Nellie Andreeva

The first confirmed resident of ABC Family‘s Ravenswood is bad boy Caleb Rivers. Pretty Little Liars co-star Tyler Blackburn will be joining the series’ upcoming spinoff. The series hails from the same auspices as Pretty Little Liars: Warner Horizon, Alloy and executive producers Marlene King, Oliver Goldstick and Joseph Dougherty. The new series takes place in Ravenswood, a town near Liars‘ hometown of Rosewood PA, and revolves around five strangers who are connected by the curse that has plagued Ravenswood for generations. Caleb (Blackburn) will travel to Ravenswood in the third annual Liars Halloween special in October, which will be used to introduce Ravenswood and its inhabitants and launch the new series. Blackburn, repped by Gersh and James Feldman & Cynthia Farrelly Gesner, has been a PLL fan favorite. He has been on the hit drama since the end of the first season, upped to a regular after Season 2. He will appear in every episode of PLL‘s upcoming fourth season this summer before segueing to Ravenswood.

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WME Signs Writer-Producer I. Marlene King

By NELLIE ANDREEVA | Friday April 19, 2013 @ 3:55pm PDT
Nellie Andreeva

EXCLUSIVE: I. Marlene King, creator/executive producer of ABC Family‘s hit drama series Pretty Little Liars, has signed with WME. She was with Gersh. In addition to her duties as executive producer/co-showrunner … Read More »

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ABC Family Greenlights ‘Pretty Little Liars’ Spinoff Series, Renews ‘PLL’ For Season 5

By NELLIE ANDREEVA | Tuesday March 26, 2013 @ 1:01pm PDT
Nellie Andreeva

ABC Family‘s flagship drama Pretty Little Liars is becoming a franchise. The cable network has given a straight to series order to Ravenswood, a spinoff drama from top-rated Pretty Little Liars, which has been renewed … Read More »

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ABC Family’s ‘Pretty Little Liars’ In Sync With Social Media: TCA

By THE DEADLINE TEAM | Thursday January 10, 2013 @ 11:29am PST

Ray Richmond is contributing to Deadline’s TCA coverage.

One of the better kept secrets in cable television is the fact that ABC Family‘s Pretty Little Liars remains something of a phenomenon. Besides being the network’s top-rated series of all time in key demos, it also ranked as cable TV’s top-ranked series of last summer. It’s been renewed for a fourth season that’s skedded to start airing next summer. And during a TCA panel this morning, it came up that one of the reasons for PLL‘s continued audience strength is its pioneering use of social media, generating a major boost from Twitter and Facebook in particular. Exec producer and co-showrunner I. Marlene King noted, “We work very closely with (ABC’s digital and online team). They’ve been amazingly supportive, and we partner on ideas and social media programs with them all the time.” Exec producer Oliver Goldstick concurs. “It almost takes us back to old-time television where we all watch at the same time, because they’re not just DVR-ing and watching it later. There’s an aspect of this that’s truly old fashioned, as cutting edge as it is, because people are experiencing it simultaneously.” Read More »

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ABC Family’s ‘Pretty Little Liars’ Renewed For Fourth Season

By NELLIE ANDREEVA | Thursday October 4, 2012 @ 9:32am PDT
Nellie Andreeva

ABC Family has renewed Pretty Little Liars for a fourth season with a 24-episode order to start airing in mid-2013. Pretty Little Liars next will air a special Halloween-themed episode on Oct. 23 as part of the network’s 13 Nights of Halloween programming event, before returning with the rest of season three in January. Read More »

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ICM Partners Signs Actress Lucy Hale

By NELLIE ANDREEVA | Tuesday September 18, 2012 @ 3:20pm PDT
Nellie Andreeva

EXCLUSIVE: Lucy Hale, star of hit ABC Family series Pretty Little Liars, has signed with ICM Partners. The actress-singer recently left WME and was pursued by several major talent agencies. Hale has won three … Read More »

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Netflix To Stream Warner Bros’ ‘Pretty Little Liars’ And ‘The Lying Game’

Netflix says this morning that it has a multi-year exclusive deal with Warner Bros Domestic Television Distribution to domestically stream all previous season episodes of ABC Family’s Pretty Little Liars and The Lying Game. Season 1 of Pretty Little LiarsRead More »

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‘Pretty Little Liars’ Ashley Benson Cast In ‘Spring Breakers’

By NIKKI FINKE, Editor in Chief | Monday January 30, 2012 @ 10:35am PST

EXCLUSIVE: This high profile indie written and directed by Harmony Korine now sounds even more like the ultimate dream project targeted to tween/teen gals and guys. Already cast are Selena Gomez and Vanessa Hudgens and now Deadline has learned Pretty Little Liars co-star Ashley Benson just … Read More »

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ABC Family Renews ‘Pretty Little Liars’ For Third Season

By NELLIE ANDREEVA | Tuesday November 29, 2011 @ 2:04pm PST
Nellie Andreeva

ABC Family has picked up one of its top series, Pretty Little Liars, for a third season, which is slated to launch next summer. The size of the order is a whopping 24 episodes, which rivals those for broadcast drama … Read More »

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Cable Ratings: Soft Debut For ‘Nine Lives’; ‘Hawthorne’ & ‘Memphis Beat’ Return Lower

Nellie Andreeva

ABC Family already has what what all cable networks strive to get every summer, one breakout hit, in Switched at Birth, which launched with record-breaking 3.3 million viewers earlier this month. The network’s second new drama, The Nine Lives of Chloe King, couldn’t match that performance, debuting with 2.2 million viewers Tuesday night. That was lower than other recent ABC Family premieres, including Pretty Little Liars and Make It Or Break It, which both opened with 2.5 million viewers. Nine Lives, which aired against the first hour of NBC’s The Voice held onto 59% of the audience of its lead-in, the second-season premiere of Pretty Little Liars (3.7 million), which was up from its series debut, down slightly from its record-setting winter premiere (4.2 million) and on par with its freshman-season finale. Pretty Little Liars was the most-watched series on cable last night. Read More »

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CABLE RATINGS: ‘Big Love’, ‘Skins’, ‘Pretty Little Liars’ Finales Up

By NELLIE ANDREEVA | Tuesday March 22, 2011 @ 4:25pm PDT
Nellie Andreeva

HBO’s polygamy family drama Big Love ended its five-season run on Sunday with 1.6 million viewers tuning in for the series finale at 9 PM. The combined finale viewership of 2.3 million viewers across 2 telecasts was up by 7% from last season’s closer. But the 9 PM Read More »

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Edgy Teen TV: Showrunner Marlene King

By THE DEADLINE TEAM | Monday March 21, 2011 @ 11:31pm PDT

Tonight, ABC Family’s Pretty Little Liars had its season finale. The cable channel cashed in on the phenomenon of today’s mothers and daughters watching the same TV shows with The Secret Life Of The American Teenager, so Marlene King was to target the same mother-daughter audience when she was asked to develop Pretty Little Liars. Based on young adult thrillers by Sara Shepard, the series is a product of Gossip Girl‘s Alloy Entertainment. In this interview at Warner Bros, King, who co-runs Pretty Little Liars with exec producer Oliver Goldstick,  talked to Deadline contributor Diane Haithman for this Showrunner Q&A about how a 47-year-old mother of two young boys came to partner with Alloy, Warner Bros, and ABC Family on the story of four small-town girls with secrets who start receiving mysterious text messages from their “missing” best friend:

DEADLINE: How did you get involved in this show?
KING: In a traditional world, I would have met with Alloy, then met with Warner Bros, then met with ABC Family. But we did it in reverse, and we did all right. I had a general meeting with ABC Family. I had only written features [Now And Then, If These Walls Could Talk, Just My Luck] and dabbled in TV only one other time. I had written a pilot for what was The WB. Kate Juergens was over there as WB’s SVP of development and she is now EVP of original series programming at ABC Family. And we had such similar sensibilities, we were like long lost friends. I knew we could do something together. And the next day they sent me the first Pretty Little Liars book.

DEADLINE: Had it been in development long?
KING: Before I came to the project, it was in development at The WB, and again at The CW. I think they tried to develop it twice at The CW. And then Alloy at WB took it to ABC Family. I think it was a perfect fit for me. I come from the heartland and I grew up in a tiny tiny town, and so I know that world very well. It was relatively easy getting the pilot made and getting the show on the air and staying true to what it was. The only struggle we had originally was the tone. We probably had 50 ‘tone’ meetings before we made the pilot. But it is what makes Pretty Little Liars unique unto itself. It is a little bit of mystery, it is a little bit of soap, it is a little bit of heightened reality, it is so many things rolled into one that it became original in that way.

DEADLINE: How did it affect you to have Paul Lee leave as head of ABC Family and become president of ABC Entertainment Group?
KING: It hasn’t really. We were nervous that it would because Paul was a huge champion of this show, and he embraced the darkness and the edginess very early on,. It is a very different show for ABC Family. But the executives over there have been very true to what the show was early on. They have told us many times, ‘If it ain’t broke, don’t fix it.’ Paul is still very very proud of this show and checks in often to see if we’re all happy. I think he thinks of this as his baby, too. Kate Juergens continues to spearhead what this show is, and she has stayed very true and solid with us about the process. Read More »

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ABC Family Renews ‘Pretty Little Liars’ & ‘Secret Life Of The American Teenager’

Nellie Andreeva

ABC Family has renewed its flagship drama series Pretty Little Liars and The Secret Life of The American Teenager. The second season pickup of Pretty Little Liars comes on the … Read More »

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CABLE RATINGS RAT RACE: ABC Family’s ‘Pretty Little Liars’ Hits Series Highs In Return, Lifetime’s ‘Craigslist Killer’ Does Well

Nellie Andreeva

UPDATED: ABC Family’s drama Pretty Little Liars has moved from a ‘promising newcomer’ to ‘bona fide hit’ status. Last night’s winter premiere of the show drew 4.2 million viewers, posting series highs in total viewers as well as all key … Read More »

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ABC Family Orders More ‘Pretty Little Liars’

Nellie Andreeva

ABC Family has picked up 12 additional episodes of Pretty Little Liars, three weeks into the newcomer’s promising freshman run. That brings the show’s total first season order to 22 episodes. Pretty Little Liars launched as ABC Family’s No. 1 series debut ever in several key demos, including adults 18-34 … Read More »

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