Former Showtime Exec Dianne Hatlestad Joins NBC As VP Talent Management

By | Wednesday February 29, 2012 @ 2:30pm PST
Nellie Andreeva

In his first executive hire, NBC Entertainment’s EVP Communications Richard Licata has brought in a former member of his team at Showtime. Dianne Hatlestad, who exited Showtime in the recent restructuring of the network’s communications department under new head … Read More »

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Veteran PR Executive Rebecca Marks To Stay At NBC With New Contract

By | Thursday January 5, 2012 @ 11:19am PST
Nellie Andreeva

NBC PR veteran Rebecca Marks, who has served as EVP, NBC Entertainment Publicity since 2004, has extended her contract and will remain with the company. She reports to Richard Licata, who joined last summer as EVP Communications, NBC Entertainment. Marks … Read More »

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Showtime Names New Marketing Co-Heads As Len Fogge Nears Move To NBC

By | Thursday August 4, 2011 @ 2:24pm PDT
Nellie Andreeva

In anticipation of Showtime Network’s head of marketing Len Fogge re-joining former Showtime Entertainment president Robert Greenblatt at NBC, the pay cable network has restructured its marketing team, elevating Frank Pintauro and Donald Buckley to EVP and co-heads of the department. Fogge, EVP creative, marketing, research & digital media, a close associate of Greenblatt, had long been rumored to take the reins of the NBC marketing department after Greenblatt is allowed to hire CBS/Showtime employees. The moratorium was recently lifted, leading to the recent hires of Showtime’s Richard Licata as EVP communications and CBS TV Studios’ Bela Bajaria as EVP for UMS. Read More »

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Showtime’s Top PR Exec Richard Licata To Reunite With Bob Greenblatt At NBC

By | Tuesday July 26, 2011 @ 1:48pm PDT
Nellie Andreeva

EXCLUSIVE: After months of speculation, its official: Showtime’s long-time PR head Richard Licata is following his former boss Robert Greenblatt to NBC. Licata has been named to the newly created post of EVP Communications for NBC Entertainment, reporting to Entertainment Chairman Greenblatt. He is expected to start in September. There has been a lot of chatter that Greenblatt would bring close associates from CBS/Showtime to NBC after the no-poaching clause in his deal expired this month. While Licata is the only one with a deal in place, there also have been rumblings about CBS TV Studios’ development executive Bela Bajaria possibly getting a job at UMS. In his new position, Licata will be responsible for the strategic creative development and execution of all programming and media relations initiatives for NBC and Universal Media Studios. In addition to overseeing program publicity, talent relations, photography, events, and awards campaigns, Licata will serve as NBC Entertainment’s chief press officer, responsible for press outreach and relations pertaining to industry issues and public affairs. He will work closely with veteran executive Rebecca Marks, EVP Press and Publicity, who will continue to head day-to-day operations for NBC and UMS. Read More »

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