Another Summer To Forget For The Broadcast Networks

Nellie Andreeva

What do American Idol, Dancing With the Stars, Survivor, Who Wants To Be a Millionaire, Hell’s Kitchen, Big Brother, So You Think You Can Dance, America’s Got Talent and Wipeout have in common? They are broadcast TV’s biggest reality franchises of the past decade. And they all launched in the summer. Summer used to be a time for the networks to try out innovative reality formats that had never been done on the Big 4 broadcast nets (ballroom dancing or singing competitions, shows about castaways on an island or strangers locked in a house) or had been gone from primetime for a long time (game shows). Now the broadcast networks are throwing on retreads of over-exposed formats from June through August, so it’s no surprise that nothing has stuck since Wipeout launched on ABC in June 2008. A slew of newcomers came and went over the past three months: ABC’s Expedition Impossible, Take the Money & Run, Karaoke Battle USA and 101 Ways To Leave a Game Show; CBS’ Same Name, NBC’s Love In the Wild and the similar It’s Worth What?; and Buried Treasure on Fox. The only new offering on broadcast to show a pulse this summer was ABC’s Extreme Makeover: Weight Loss Edition, helped by a solid lead-in and the fact that it is an offshoot of a popular franchise. Things looked as bleak on the scripted side, with ABC’s Combat Hospital, Fox’s sketch comedy In the Flow With Affion Crockett and NBC’s burnoff Love Bites barely registering. Read More »

Comments (10)

RATINGS RAT RACE: Slow Start For Fox’s Sketch Comedy ‘In The Flow’

Nellie Andreeva

Fox’s sketch comedy series In the Flow With Affion Crockett, originally slated to premiere in midseason, had a quiet launch last night with two back-to-back episodes at 9 PM (1.3/3 among adults 18-49) and 9:30 PM (1.0/3), ranking … Read More »

Comments (16)

RATINGS RAT RACE: ‘Big Brother’ Steady, ‘Same Name’ Perks Up

Nellie Andreeva

CBS easily won Sunday night with the two highest-rated programs of the night in adults 18-49: Big Brother (2.8/9, 7.8 million) at 8 PM, which was even with last week, and Same Name (1.6/4, 5.1 million) at 9 PM, which was … Read More »

Comments (0)

RATINGS RAT RACE: CBS Wins With Rising ‘Big Brother’

By | Monday August 1, 2011 @ 9:20am PDT
Nellie Andreeva

For the second time in the past couple of months, President Barack Obama interrupted broadcast networks’ Sunday programming for an unscheduled primetime address. In May, it was about the killing of Osama bin Laden; last night, it was to announce … Read More »

Comments (1)

CBS Sets ‘Big Brother’ & ‘Same Name’ Premieres, Tonys & Daytime Emmys Hosts

Nellie Andreeva

CBS’ Big Brother will keep its traditional three-nights-a-week airing pattern this summer with Julie Chen returning as host. It will premiere on Thursday, July 7 and will run Wednesday at 8 PM, Thursdays at 9 PM (live eviction show) and Sundays at 8 PM. On Sundays, Big Brother will run … Read More »

Comments (2)