You are viewing the archive: “Super Bowl”

‘New Girl’ & New Comedy Series To Air After The Super Bowl On Fox

By NELLIE ANDREEVA | Monday May 13, 2013 @ 5:00am PDTTags: Fox, New Girl, Super Bowl
Nellie Andreeva

Remember that joke Jimmy Kimmel made at ABC’s 2010 upfront a day after Fox had announced that Glee would air after its Super Bowl broadcast? “Apparently, they are trying to set a new Guinness World record for the most 43-year-old drunk guys saying ‘What the fuck is this?’ all at once”? He could crack another one tomorrow as Fox has slated another female-centered series to air after the Big Game on February 2: comedy New Girl. The quirky show starring Zooey Deschanel won’t be airing an hourlong episode. Instead, Fox plans to pair it with one of its new comedy series. Fox is launching three male comedies next fall that would work well for the football game — cop show Brooklyn Nine-Nine, Army half-hour Enlisted and guys-and-their-dads sitcom Dads. Fox seems particularly high on Dads and Brooklyn Nine-Nine, which have been slotted as part of Fox’s Tuesday comedy block.

Related: Fox Greenlights Event Series ‘Wayward Pines’ READ MORE »

Comments (10)

CBS Q1 Earnings Beat Estimates With Help From Super Bowl

By DAVID LIEBERMAN, Executive Editor | Wednesday May 1, 2013 @ 1:07pm PDTTags: CBS, Showtime, Super Bowl

The company says this is the first quarter since 2006, when it split from Viacom, that it generated more than $4B in revenues. CBS ended up with net earnings of $443M, +22% vs the first three months of 2011, on revenues of $4.04B, +6.4%. The top line is just a hair more than the $4.02B that analysts expected. Diluted earnings at 69 cents beat forecasts for 68 cents. But if you take away the billboard business in Europe and Asia — which CBS plans to sell, and deems “discontinued” — then earnings hit 73 cents. Ad sales across the company’s properties were up 8.2% to $2.46B. At the Entertainment unit, the largest operation which includes the broadcast network, revenues hit $2.54B (+9.5%) with operating income of $440M (+18.9%). CBS says that the Super Bowl broadcast helped, as did a 62% increase in retransmission consent fees. The cable channels, including Showtime, saw revenues of $478M (+5.8%) with operating income of $227M (+11.3%) due in part to higher affiliate fees.

Related: Moonves Says CBS Will Keep Suing Aereo As It Expands Read More »

Comments (0)

Comcast Beats Q1 Earnings Forecasts With Help From NBCU Cable Networks

By DAVID LIEBERMAN, Executive Editor | Wednesday May 1, 2013 @ 5:12am PDTTags: Comcast, Les Miserables, NBCUniversal, Super Bowl

Here’s yet another mixed-bag Big Media report on this unusually busy morning, although the 2% pre-market jump in Comcast‘s shares suggests that the earnings growth here is especially impressive. The cable and entertainment colossus generated $1.65B in net income in Q1, +13.7% vs the period last year, on revenues of $15.3B, +2.9%. Analysts thought that revenues would come in a little higher, at $15.4B. But earnings of 54 cents a share beat forecasts for 50 cents. NBCUniversal did its part, with operating cash flow +17.2% to $953M — despite a 2.4% drop in revenues to $5.34B. (It would have been up 2.4% if you factor out last year’s $259M from NBC’s Super Bowl coverage.) Cable network revenue was +4.6% to $2.2B with operating cash flow +6.2% to $859M. Comcast says that affiliate fees were up 8.6% while ad price increases offset lower ratings to raise sales 2.5%. The story’s drearier at the broadcast operation: Its operating loss increased to $35M from $14M last year while revenues fell 18.5% to $1.5B. (The drop would be just 5.3% without last year’s Super Bowl.) The main culprits, the company says, were “lower primetime ratings at the NBC broadcast network and lower content licensing revenue.” In Filmed Entertainment, the company says that Les Miserables helped to propel revenues +2% to $1.2B with operating cash flow up to $69M from $6M in the period last year. Theme Parks also performed with revenues +12.2% to $462M and operating cash flow +10.3% to $173M. CEO Brian Roberts says that following his company’s acquisition of General Electric’s stake in NBCU it will “drive innovation and operational excellence to deliver superior entertainment and communications choices for consumers.” Read More »

Comments (0)

Why The Oscars Aren’t Moving Earlier – Analysis

By PETE HAMMOND | Monday March 25, 2013 @ 11:40am PDTTags: Academy Awards, Oscar show date, Super Bowl, The Academy Of Motion Picture Arts & Sciences, Winter Olympics
Pete Hammond

I hate to say I TOLDJA but the Academy of Motion Picture Arts & Sciences today announced its Oscar season schedule for 2014 and, predictably, with the Winter Olympics and the Super Bowl taking every Sunday in February, the Academy moved the Oscar show to the first Sunday in March, the 2nd, as forecast here in a column on March 4th. I also predicted it would give them the opportunity to allow more time for seeing movies by moving the nominations back a week from where they were this year on January 10th (two weeks earlier than usual), and the Academy has done just that, moving the voting period  back to where it has been in previous years with ballots going out December 27 and due back on January 8th (for 2013 ballots were mailed December 17 and came back January 4).

There were complaints from members that there just wasn’t enough time to see all the movies and then vote in that two week Holiday period, especially with so many other distractions of the season. This gives the Academy a lot more breathing room in making nominations but still allows for a six-week period between the announcement and the due date of February 25 for final ballots. This is important because it gives the public a lot more time to see the nominated movies and pleases exhibitors who have two extra weeks to exploit those nominations. Read More »

Comments (4)

Are Winter Olympic Games Forcing 2014 Oscars Into March?

By PETE HAMMOND | Monday March 4, 2013 @ 10:28am PSTTags: Academy Awards, Golden Globes, Grammy Awards, Oscar 2014 date, Seth MacFarlane, Super Bowl, Winter Olympics
Pete Hammond

Are the Oscars moving even later into March next year? All signs say ‘yes’ and the Academy would be wise to announce this sooner than later.

Despite annual (and always wrong) media speculation (including a recent column in a well-knownOscars 2013 show biz trade) that the Academy Awards are planning to move a month earlier into January insiders have repeatedly told me the Academy’s Board has no taste for that, and as at least one former top officer in the organization told me over the weekend, contractually they can’t  do it.

Though they haven’t yet announced any dates for the next Oscar race, the schedule of the Winter Olympics being held in Sochi, Russia February 7 through the 23rd puts a big crimp in any plans to keep the Oscars even on in its current berth on the last Sunday of February where it would run smack into the Closing Night ceremonies. In the past when this has come up the Academy has always moved the Oscar show to the first Sunday in March which would be on the 2nd next year. Quite frankly there is nowhere else for the show to go. Do the math.

With the Super Bowl already claiming Sunday February 2nd and the Olympics taking the remaining three Sundays, the earliest date available would be January 26th and every source with whom I have spoken tells me that is the date CBS is claiming for the Grammys next year (moving two weeks earlier than their February 10, 2013 date). Also getting the message are the major show biz Guilds which have all already staked out their 2014 dates and sprayed the territory. Read More »

Comments (17)

Why Did San Francisco Ignore The 49ers During The Super Bowl?

By PATRICK HIPES, Managing Editor | Tuesday February 5, 2013 @ 12:09pm PSTTags: Super Bowl, TV Ratings

As media outlets race to determine who was at fault for the half-hour power outage during Super Bowl XXLVII — does it really matter now if it the power … Read More »

Comments 25

Will Ferrell Pitches Woo For Old Milwaukee In Another Spit-Swapping Super Bowl Ad

By MIKE FLEMING JR | Monday February 4, 2013 @ 6:04pm PSTTags: Super Bowl, Will Ferrell
Mike Fleming

Here I thought that the only objectionable Super Bowl spit-swapping commercial was the Go-Daddy.com spot highlighted by Israeli supermodel Bar Refaeli’s smooch session with that computer nerd Walter! There was another Super Bowl spot with another famous person … Read More »

Comments (6)

‘Downton Abbey’ Scores High On Super Bowl Sunday

By DOMINIC PATTEN | Monday February 4, 2013 @ 2:33pm PSTTags: Downton Abbey, PBS, Super Bowl

Downton Abbey Ratings Super Bowl SundayTurns out there were people watching something on TV last night besides Super Bowl XLVII. PBS’ Downton Abbey had the second-highest-rated and -viewed show of primetime Sunday. The 4.4 household rating for Sunday’s 9 PM one-hour broadcast of Masterpiece Classic‘s aristocratic British soap soundly thrashed anything else on in primetime except the Super Bowl, according to Nielsen. Down from last week’s 5.1, that household rating was still up a very strong 69% from the Downton that ran last year on Super Bowl Sunday. The series also pulled in 6.6 million viewers; the second-most-watched show on the Big Four last night after the Super Bowl was the 8 PM America’s Funniest Home Videos repeat on ABC, which drew 2.59 million viewers.

Related: Ratings For Post-Super Bowl ‘Elementary’ Down From ‘The Voice’ Last Year Read More »

Comments (4)

UPDATE: Super Bowl XLVII Pulls In 108.4M Viewers, Down From 2012 & 2011

By DOMINIC PATTEN | Monday February 4, 2013 @ 12:21pm PSTTags: Beyonce, CBS, Super Bowl, TV Ratings

UPDATE, 12:21 PM: Despite initial record-breaking overnight ratings, Super Bowl XLVII failed to eclipse the record 111.3 million viewers who watched last year’s game on NBC. Airing on CBS, Sunday’s game garnered an audience of 108.41 million, also down from the 111 million who watched Super Bowl XLV in 2011. With those numbers in, Super Bowl XLVII is now the third most watched program in U.S. TV history. Still, with an average fast national share of 46.3/69, the Baltimore Ravens-San Francisco 49ers matchup was the second-highest-rated Super Bowl in 27 years. Only the 1986 Super Bowl between the Chicago Bears and New England Patriots did better with a 48.3/70.

Related: Post-Super Bowl ‘Elementary’ Ratings Down From Last Year

PREVIOUSLY, 6:29 AM: The Baltimore Ravens won the game but Super Bowl XLVII was a victory for CBS on Sunday. With an average overnight household rating of 48.1/71, the game was the highest-rated Super Bowl in metered market history. The matchup between the Ravens and San Francisco 49ers in New Orleans breaks the 47.9/71 record set by Super Bowl XLV in 2011. It’s also up 1% from the 47.8/71 of last year’s New York Giants-New England Patriots game: Super Bowl XLVI on NBC was the most-watched event in U.S. TV history with a total of 111.3 million viewers. In its ratings today, CBS excluded the span from 8:45-9:15 PM ET that saw a power outage hit the Superdome, pulling data instead from the 6:30-845 PM and 9:15-10:45 PM slots.

Related: Power Outage During Super Bowl XLVII

Sunday’s game peaked with a 52.9/75 in its last nail-bitting half hour, when it looked like the 49ers might pull off a historic comeback from what had been a double-digit deficit before the power outage. Beyoncé’s halftime show extravaganza, which occurred in the 8-8:30 PM time slot, scored a 48.2/71. That’s down from the 48.1/72 of Madonna’s 2012 halftime performance. Following the Super Bowl and starting late because of the outage delay, CBS freshman drama Elementary averaged 12.0/24 in metered markets. The 11:11 PM ET start of the contemporary Sherlock Holmes series was the latest for any post-Super Bowl program in the prime placement postion. Fast affiliate ratings are not time-zone adjusted, so expect to see them change in the final numbers. (Time-period adjusted fast nationals are expected later this morning, and we’ll update then.) In the meantime, below is a list of the five highest-rated Super Bowls ever in overnight ratings, as well as the top 10 metered markets for Sunday’s game.

Read More »

Comments 147

RATINGS RAT RACE: Post-Super Bowl Airing Of ‘Elementary’ Down From ‘The Voice’ Last Year

By DOMINIC PATTEN | Monday February 4, 2013 @ 12:08pm PSTTags: Elementary, Super Bowl, TV Ratings

Related: Super Bowl XLVII Pulls In 108M Audience, Down From 2012 & 2011

On after Super Bowl XLVII last night, CBS’s Elementary fell far short of the post big game audience The Voice got last year. The freshman drama … Read More »

Comments 24

Taco Bell Has Super Bowl’s Most-Watched Ad: TiVo

By DAVID LIEBERMAN, Executive Editor | Monday February 4, 2013 @ 7:13am PSTTags: Super Bowl, Super Bowl ads

Here’s an interesting insight about last night’s Super Bowl viewing in the data that TiVo collects from 30,000 DVR users — which shows what they watched live, as … Read More »

Comments (5)

Super Bowl Spot: ‘Oz The Great And Powerful’

By THE DEADLINE TEAM | Sunday February 3, 2013 @ 4:18pm PSTTags: Oz: The Great and Powerful, Sam Raimi, Super Bowl

Disney’s Oz The Great And Powerful — the Land of Oz as seen by wizard Sam Raimi:


Watch this video on YouTube.

Related: Super Bowl XLVII To Air 6 Studio Film Ads

Comments (13)

Super Bowl Spot: ‘The Lone Ranger’

By THE DEADLINE TEAM | Sunday February 3, 2013 @ 3:31pm PSTTags: Johnny Depp, Super Bowl, The Lone Ranger

Here’s Disney’s game spot for The Lone Ranger. At 90 seconds, this one reveals quite a bit more than we’ve seen previously:

Related: Super Bowl XLVII To Air 6 Studio Film Ads

Comments 27

Super Bowl Spot: ‘Star Trek Into Darkness’; Early Screenings Unveiled

By THE DEADLINE TEAM | Sunday February 3, 2013 @ 2:27pm PSTTags: Paramount, Star Trek Into Darkness, Super Bowl

Paramount’s 2nd-quarter Super Bowl spot for J.J. Abrams’ Star Trek Into Darkness has gone up on Apple/iTunes but you can watch it here:

Watch this video on YouTube.

After the spot’s debut during the Super Bowl, viewers who have downloaded the app (www.startrekmovie.com/startrekapp) can watch a longer version of the game … Read More »

Comments (9)

Super Bowl Sneak (Sort Of): Dunder Mifflin Paper From ‘The Office’ Gets Ad Campaign

By THE DEADLINE TEAM | Friday February 1, 2013 @ 11:35am PSTTags: NBCUniversal, Super Bowl, The Office

Quill.com is a real-life office-products provider that partnered with NBCUniversal‘s consumer products unit in 2011 to offer paper branded Dunder Mifflin — the fictional Scranton, PA-based paper-supply company at the center of NBC’s The Office. It turns out the initiative has been a major success, and now … Read More »

Comments (0)

Canadian Fans Of Super Bowl Ads Spark Yearly Run On Antennas: Report

By THE DEADLINE TEAM | Thursday January 31, 2013 @ 9:23pm PSTTags: Canada, Super Bowl

Ross Lincoln is a Deadline contributor.

In both the U.S. and Canada, the Super Bowl is the biggest TV event of the year. But unlike Americans, a 2012 poll showed that more Canadians planned to watch the ads rather than the game itself. Unfortunately most of the big-budget commercials in Sunday’s game aren’t available to Canadian viewers. The result, according to CBC, is a yearly rush on TV antennas by Canadians living close to the US-Canada border. In the Great White North, stations pay a fee for the right to air the Super Bowl in individual markets. That fee doesn’t include the right to air ads from the U.S. broadcast (due to royalties issues, regional ad strategies and the way media is segregated between different countries). These stations sell their own ad time at a much cheaper rate. While the U.S. ads quickly appear online, Canadian regulations have created what Netflix chief content officer Ted Sarandos called “almost third-world access” to the Internet. Extremely low data caps and huge fees for exceeding them make streaming video dicey for Canadians. The best option for people living close to the U.S. is to get a pair of rabbit ears and catch the signal from U.S. TV  stations.
Read More »

Comments (7)

Super Bowl Sneak: ‘Iron Man 3′ Spot

By THE DEADLINE TEAM | Wednesday January 30, 2013 @ 8:32pm PSTTags: Iron Man 3, Super Bowl

Here’s Disney/Marvel’s teaser for the Iron Man 3 TV spot that will debut during the Super Bowl on Sunday. The teaser aired last night on Entertainment Tonight, with another one due this evening so marketers are working hard to squeeze as much exposure as they can out of … Read More »

Comments (3)

Super Bowl Sneak: ‘Lone Ranger’ Ad

By THE DEADLINE TEAM | Tuesday January 29, 2013 @ 9:04am PSTTags: Disney, Super Bowl, The Lone Ranger

Here’s a teaser for a new 90-second The Lone Ranger ad that Disney has made to run during Sunday’s Super Bowl pregame show on CBS. It’s part of the studio’s push set for this weekend that includes tentpoles Oz The Great And Powerful and Iron Man 3.

Related: … Read More »

Comments (6)

CBS’ ‘Elementary’ Lands Post-Super Bowl Slot

By NELLIE ANDREEVA | Monday November 5, 2012 @ 12:37pm PSTTags: CBS, Elementary, Super Bowl
Nellie Andreeva

Elementary Super Bowl CBSCBS has picked freshman drama Elementary to follow the network’s broadcast of the Super Bowl on February 3. The networks occasionally opt to launch new series behind the Super Bowl, like Fox did with American Dad (in tandem with The Simpsons) in 2005, and CBS premiered Undercover Boss the last time it had the Super Bowl in 2010. But for the most part, the rule of thumb has been to put a young show on an upswing behind the big game to help it get to the next level. Recent examples include CBS’ Criminal Minds, ABC’s Grey’s Anatomy, Fox’s Glee and NBC’s The Voice. (Overall, reality series have fared better than scripted following American TV’s highest-rated yearly telecast.) Read More »

Comments (18)
More Deadline | Hollywood »