Donald Trump Announces He Won’t Run For President And Will Return To ‘Apprentice’

By | Monday May 16, 2011 @ 9:50am PDT
Nellie Andreeva

NBC made a big headline at its upfront presentation today regarding Donald Trump. Trump took the stage to deliver the news: “After getting so many calls from (top NBC executives), I’ve decided that we are going to continue onward with … Read More »

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Hearst, Mark Burnett Hatch Joint Venture

By | Monday April 11, 2011 @ 7:51am PDT
Nellie Andreeva

After trying for find a buyer for his Mark Burnett Prods. for the past several years, Mark Burnett has formed a “long-term media, production and events-based joint venture” with Hearst Corp., the two sides announced this morning. Under the deal, … Read More »

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RATINGS RAT RACE: ABC Tops Thursday While NBC’s ‘The Apprentice’ Gains

Nellie Andreeva

CBS’ improbable run of 3 consecutive nightly wins in both adults 18-49 and total viewers with lineups featuring some or all repeats came to an end last night when ABC won the 18-49 race with a 3.1/8. CBS, which … Read More »

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RATINGS RAT RACE: CBS, Fox & ABC Up While NBC’s ‘Apprentice’ Hits Series Low

Nellie Andreeva

ABC has got to give Grey’s Anatomy a better lead-in. With the Charlie Brown Thanksgiving special (2.2/6, up 10% from last year, 7.4 million) at 8 PM vs. a Grey’s return (1.0) last week, the veteran medical drama (4.3/11, 11.4 … Read More »

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RATINGS RAT RACE: Fox Wins With Sluggish World Series, NBC Comedies Up

Nellie Andreeva

If it was up to TV executives, the Yankees would sail through to the World Series every year, with the rest of the teams squabbling for the other spot. This year’s World Series between the Giants and the Rangers on … Read More »

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Donald Trump Signs First-Look Deal With NBC Universal

By | Wednesday October 27, 2010 @ 3:35pm PDT
Nellie Andreeva

EXCLUSIVE: Donald Trump has been a fixture on NBC for most of the past decade as the star-executive producer of the long-running reality series The Apprentice and partner with NBC on the Miss USA and Miss Universe pageants. Now Trump … Read More »

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RATINGS RAT RACE: ‘Bang’ Tops, ‘Mentalist’ Dips, NBC Comedies & ABC Dramas Down

Nellie Andreeva

There is a new ratings king on Thursday. For the first time, the new kid on the Thursday block, CBS’ transplant The Big Bang Theory (4.0/13, 12.9 million), ranked as the highest-rated program on the night in 18-49, supplanting perennial winner Grey’s Anatomy. The comedy accomplished the feat on its fifth airing on the night, a nice validation of CBS’ risky scheduling move. Big Bang was down a tenth from the comedy’s 18-49 fast national result last week, while its lead-out, newly picked-up freshman $#*! My Dad Says (3.1/9) was flat, improving its 18-49 retention from last week to 78%. (Both comedies went up in the finals last week, Big Bang by .2, $#*! by .1) Both Big Bang and $#*! were up in total viewers from last week, by 3% and 7%, respectively. Veteran CSI (3.3/9, up 6%, 14.7 million, up 2%) continued its resurgence with a second consecutive week of ratings gains. But The Mentalist (2.9/9) was down 9% from its fast national number last week to post its lowest-rated telecast in the Thursday 10 PM slot, which it still won. (The Mentalist may gain a tenth of a rating point in the finals as it did last week.) CBS won the night by a wide margin in 18-49 (3.3/9) and total viewers (13.6 million), its fifth consecutive Thursday win. Read More »

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RATINGS RAT RACE: Live ’30 Rock’ Episode Rocks, ‘CSI’ Up With Digi-novel Crossover

Nellie Andreeva

NBC’s 30 Rock got a big  boost from its star-studded live episode last night. The episode, which featured appearances by Matt Damon, Jon Hamm, Julia Louis-Dreyfus as Liz Lemon in flashbacks as well as several SNL alums, drew a 3.0/9 in adults 18-49, up 43% from last week and a season … Read More »

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RATINGS RAT RACE: ’30 Rock’ Keeps Steady In Sea Of Double-Digit Declines

Nellie Andreeva

It’s a new time slot and much smaller lead-in, but that has had little effect on NBC’s 30 Rock. While it never became a broad hit, the Emmy-winning comedy held steady behind The Office, and now it’s doing the same at 8:30 PM. Last night, it kept its entire 18-49 … Read More »

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RATINGS RAT RACE: ‘Big Bang’ Shines, ‘CSI’ & ‘Grey’s’ Slip, ‘My Generation’ Flops

Nellie Andreeva

UPDATE 1:30 PM: With final Live+Same Day numbers in, several series got a .1 demo rating boost from DVR viewing: CBS’ The Big Bang Theory (now 4.9/16 among 18-49) and The Mentalist (3.4/10), and NBC’s The Office (4.4/12) and OutsourcedRead More »

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RATINGS RAT RACE: ‘Big Bang’ Nabs First Thursday Win, ‘The Apprentice’ Debut Tanks

Nellie Andreeva

Big Bang Theory is putting the Thursday competition on notice. In a warm-up round leading to the comedy’s official move to the Thursday 8 PM slot next week, CBS aired a 2-hour marathon of Big Bang repeats from 8-10 PM. Each of of the 4 episodes dominated its half-hour by … Read More »

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NBC Fall Sked Change: ‘Love Bites’ Out, ‘Apprentice’ In (‘Bites’ Production Pushed)

Nellie Andreeva

NBC-logo-RGB-pos2NBC is making a scheduling change for fall, with a non-celebrity edition of The Apprentice replacing new anthology dramedy series Love Bites. Production on Love Bites is being pushed by a few weeks to accommodate two new developments: the pregnancy of … Read More »

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