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The Oprah Winfrey Network has shored up its calendar for Saturday night originals. It will air six new episodes of Iyanla: Fix My Life starting July 20 and also ordered 10 more episodes of Raising Whitley and 12 more of Life With La Toya. The new half-hours of 
those shows will begin in early 2014 at 9 and 9:30 PM, respectively. For the May sweep, the shows ranked as TV’s top three nonsports original series among African-American women. Iyanla is a self-help series fronted by Iyanla Vanzant, Whitley is a docuseries centered on actress-comic Kym Whitley, and La Toya follows the life of La Toya Jackson.
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OWN Orders More ‘Iyanla: Fix My Life’, ‘Raising Whitley’, ‘Life With La Toya’
Discovery CFO Says OWN Is “On Or Ahead” Of Financial Plan
Discovery CFO Andy Warren says that the goal is for his company to spend less this year than it did in 2011 on the joint venture with Oprah Winfrey, and for the channel to become cash flow neutral in the second … Read More »
OWN Execs Remain Resolutely Positive
Ray Richmond contributes to Deadline’s TV coverage.
OWN co-presidents Sheri Salata and Erik Logan continued to put a positive spin on the embattled network’s forecast, appearing this afternoon at TCA to echo comments a few … Read More »
Oprah Winfrey Says She Can “See The Summit” For OWN
The chief of the struggling cable network didn’t have much to say to advertisers gathered in New York to hear about the prospects for OWN — and other channels affiliated with Discovery Communications. “I’m having the climb of my life,” Winfrey said … Read More »
Oprah Winfrey Network Gets Boost With New Comcast Deal: WSJ
The Oprah Winfrey Network has reached a deal with Comcast Corp that will increase the number of Comcast homes where the struggling cable network will be available. The new number is up to about 17 million from the current … Read More »
Discovery Write Down Expected With OWN Likely To Lose $142.9M In 2012: SNL Kagan
UPDATE, 5:05 PM: “The (SNL Kagan) report is riddled with inaccuracies and bad information. The venture is on more solid ground with more business momentum than ever before. Last Sunday, OWN was the number one cable network for women and people at 10pm. We remain confident in the future of OWN, and the long-term value we are building,” Discovery Communications spokesman David Leavy emailed to Deadline just now.
PREVIOUS, 3:16 PM: Research and investment firm SNL Kagan is the source authority for the kinds of financial information about cable channels that everyone wants to know, and that most companies don’t want to disclose. So it’s sure to attract a lot of attention with a report today from its respected long-time analyst Derek Baine who says that Discovery may need to take “a significant write-down” in Q1 for its investment in OWN to account for “programming costs for shows that are not working, as well as severance costs for those being laid off.” Last week the joint venture with Oprah Winfrey cancelled Rosie O’Donnell’s talk show and fired about 30 employees. Baine says he “would not be surprised to see Discovery ask Oprah Winfrey‘s Harpo Productions to finance some of the network’s losses going forward. Discovery has already funded well-beyond its $189 million commitment and they may want Harpo Productions to have more skin in the game.” Baine’s estimate of OWN’s $142.9M operating loss this year is up 33.6% from the $107M loss that SNL Kagan figured for OWN in 2011. Discovery reported a $35M loss for its equity investments last year, but that includes The Hub – which Kagan says probably broke even — as well as 3net and channels in Canada and Japan.
Discovery’s David Zaslav To Target African-Americans For Oprah’s OWN: UBS Confab
OWN: The Oprah Winfrey Network may be struggling in the ratings but Discovery Communications CEO David Zaslav says he believes the channel just needs more time to connect with viewers. The success of Welcome To Sweetie Pie’s is one bright … Read More »
Oprah’s Out-Of-Studio ‘Next Chapter’ Debuts Jan. 1: At Home With Steven Tyler
Oprah Winfrey’s new primetime out-of-studio show Oprah’s Next Chapter will debut at 8 PM Sunday, January 1, 2012 with a two-hour segment featuring Aerosmith’s Steven Tyler from his home in New Hampshire. The OWN show will … Read More »
UPDATE: Discovery Hunts For More Digital Cash After Netflix Deal Helps It To Top 3Q Earnings Estimates
UPDATE, 2:30 PM: Discovery says that OWN is draining cash — the company added $12M to its investment in the joint venture during 3Q. Still, CEO David Zaslav says he’s optimistic, although “this is going to take some time”: … Read More »
Has Oprah’s Star Power Dimmed? Relaunch Of OWN Will Put That To The Test
Oprah Winfrey and Discovery Communications CEO David Zaslav have run out of excuses: With their unofficial relaunch today of OWN, they’ll have no one to blame but themselves if their struggling joint venture fails to show a big improvement in the ratings following a dismal 3Q. In its targeted demo, women 25-54, OWN delivered a rating of .16 — down 16% vs. the same period last year when the channel was still Discovery Health. OWN may have set a deceptively low bar for itself; word is that it cut back on marketing in preparation for the relaunch. Still, the channel is betting everything on Oprah’s star power — and, to a lesser extent, Rosie O’Donnell’s — and that will be put to the test beginning today with the launch of The Rosie Show (7-8 PM) and Oprah’s Lifeclass (8-9 PM). Winfrey’s program, built on clips from her syndicated talk show, begins with one of her classics: for an episode about “ego,” she will include scenes from the show where she illustrated how much weight she lost from a liquid protein diet by wheeling in a wagon filled with 70 pounds of fat. Discovery will air both shows today on TLC, Investigation Discovery, Discovery Fit & Health and Planet Green as well as OWN. The joint venture also is spending more than $10M for marketing, not including free ad time on Discovery-owned networks. The cash is going for ads on hit shows such as The X Factor and Dancing With The Stars, as well as radio and billboards, and websites including Yahoo, Google, People.com, Technorati, and TVGuide.com. Read More »
Oprah Winfrey And Rosie O’Donnell Shows To Debut On Five Discovery Networks
(Los Angeles, CA) – OWN: Oprah Winfrey Network announced today that the premiere episodes of the new OWN series “The Rosie Show” and “Oprah’s Lifeclass” will air concurrently across five Discovery Communications networks when the series debut
Christina Norman To Detail OWN Exit In Essay As Part Of New Huffington Post Gig
Christina Norman, ousted as CEO of the Oprah Winfrey Network in May, will become executive editor of HuffPost Black Voices, a new site that the AOL Huffington Post Media Group is expected to launch later this week. Norman plans to kick off … Read More »
Discovery Communications To Invest $50 Million More In OWN Original Programming
During its earnings call today, Discovery Communications said that it will invest an additional $50 million in OWN: The Oprah Winfrey Network, earmarked to boost the fledgling network’s original programming. The new cash infusion into OWN is on top of … Read More »
Oprah Winfrey’s OWN Picks Up ‘Miss Representation’
Los Angeles, CA – OWN: Oprah Winfrey Network is adding the documentary “Miss Representation” to the OWN Documentary Film Club, it was announced today by Lisa Erspamer, chief creative officer, OWN. Directed by Jennifer Siebel Newsom, the Sundance Film Festival favorite is the 11th documentary acquisition for OWN.
“Miss Representation” brings together some of America’s most influential women in politics, news and entertainment, including Condoleezza Rice, Nancy Pelosi, Katie Couric, Rachel Maddow, Margaret Cho, Rosario Dawson and Gloria Steinem to give audiences an inside look at the media’s message and depiction of women. The film explores women’s under-representation in positions of power by challenging their limited and often disparaging portrayals in the media. “Miss Representation” takes the stand that the media is portraying women’s primary values as their youth, beauty and sexuality – rather than their capacity as leaders.
To further this important dialogue, ro*co films will act on behalf of “Miss Representation” to distribute the film to educational institutions and libraries for classroom use and university screenings.
OWN Pumps Up The Volume Of Original Programming In Pursuit Of Ratings Growth
On Tuesday, OWN: Oprah Winfrey Network will mark one month on the air. The network, which on Jan.1 replaced Discovery Health amidst a wave of publicity, is still work in progress, OWN CEO Christina Norman admits, but says it is … Read More »
OWN To Launch Suze Orman Series
This is going to keep those SNL parodies coming – OWN: Oprah Winfrey Network just announced new primetime series created and hosted by financial advisor, motivational speaker and television personality Suze Orman to launch in the fall. Tentatively titled Money Class, the series will feature Orman helping people with their … Read More »
OK Start For Oprah’s OWN Cable Network
In its first night of primetime on Jan.1, OWN: Oprah Winfrey Network averaged 1 million viewers, a respectable number, especially on a holiday Saturday night. On Day 2, the co-venture between Oprah’s Harpo and Discovery Communications, drew a primetime average … Read More »
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