Weather Channel Announces Web Series ‘I Am Unstoppable’, ‘Virus Hunters’, ‘Alive’

By THE DEADLINE TEAM | Monday April 29, 2013 @ 10:16am PDT

The NBC Universal property boasted of its 100M cable subscribers and doubled growth in unique visitors to its weather.com site at today’s NewFront in NY. There it announced three new web series which will debut on Weather‘s website, cable TV channel, mobile platform and for tablet in six 2-4 minute episodes launching on the same date: READ MORE »

Comments (4)

David Clark Tapped To Be President Of The Weather Channel Overseeing Programming

By THE DEADLINE TEAM | Thursday November 1, 2012 @ 7:43am PDT

ATLANTA – November 1, 2012 – David Clark, former Madison Square Garden and Fuse executive, has been named president of The Weather Channel. Clark will oversee all aspects of programming, strategy, and operations for the television network, including live and long form programming. His appointment was announced by David Kenny, CEO and Chairman of The Weather Company.

“David brings a unique and broad range of experience across all areas of media and television to this role, one that requires a leader who understands the brand promise of The Weather Channel network while understanding how it must super serve our core audience of weather enthusiasts,” said Kenny.

Read More »

Comments (2)

Weather Channel Ratings Surge With Sandy Coverage

By DOMINIC PATTEN | Tuesday October 30, 2012 @ 5:41pm PDT

The Weather Channel’s coverage of Hurricane Sandy beat all the cable news networks in primetime among adults 25-54 and in overall day viewership. TWC’s viewership peaked to 1.44 million in the demographic Monday during the 10 PM hour. … Read More »

Comments (1)

Weather Channel Taps Ad Exec To Be CEO

By DAVID LIEBERMAN, Executive Editor | Tuesday January 24, 2012 @ 1:10pm PST

There’s been some climate change at The Weather Channel. The operation — owned by a consortium that includes NBCUniversal, Bain Capital, and The Blackstone Group — turned to a digital ad exec, David Kenny, to replace Mike Kelly as CEO. Kelly, … Read More »

Comments (0)

Weather Channel Picks Up 2 More Seasons Of Reality Series ‘Coast Guard Alaska’

By NELLIE ANDREEVA | Wednesday December 14, 2011 @ 6:05am PST
Nellie Andreeva

The Weather Channel has ordered two additional seasons of its breakout freshman hit Coast Guard Alaska, which follows a team of Coast Guard swimmers and rescue pilots stationed in Kodiak, AK, as they train and implement strategies … Read More »

Comments (4)

Amazon Unveils Media Apps For Kindle Fire

The tablet wars are intensifying as the holiday shopping season approaches: Amazon kicked things up today by announcing that Kindle Fire customers will only have to fill out one form to register for multiple media services including Netflix, Rhapsody, Pandora, … Read More »

Comments (1)

Comcast Adds Johnathan Rodgers To Its Board, Replacing Decker Anstrom

By DAVID LIEBERMAN, Executive Editor | Thursday September 22, 2011 @ 2:52pm PDT

Comcast just announced a noteworthy change to its board of directors. Johnathan Rodgers, who retired in July as CEO of TV One, joined today, replacing 10-year board member Decker Anstrom, Comcast says in an SEC filing. The one-time cable industry … Read More »

Comments (0)

Mary Ellen Iwata Joins Weather Channel

By THE DEADLINE TEAM | Monday August 15, 2011 @ 8:19am PDT

In the latest sign that The Weather Channel has original programming in its forecast, the network has hired Scripps Networks exec Mary Ellen Iwata for the newly created position of VP Original Content and Development. She will be … Read More »

Comments (2)

Bob Walker Upped At Weather Channel

By THE DEADLINE TEAM | Monday July 11, 2011 @ 5:29pm PDT

Bob Walker has been upped to EVP and GM of networks and content at the Weather Channel Companies, where he will be responsible for all live and original programming, including on-air and digital content as well as on the TWC Radio … Read More »

Comments (5)