RATINGS RAT RACE: ‘Napoleon Dynamite’ Premiere Boosted By Football; ‘Once Upon A Time’, ‘Desperate Housewives’ Down
A huge primetime overrun from the Giants-Packers NFC Divisional playoff game easily won the night for Fox and lifted the network’s animation block. NBC is on track to finish second with the Golden Globe Awards, which were on par with last year in the metered markets. Fox’s football coverage ended at 8:12 PM, scrambling the ratings for the network’s comedies. From 8-8:30 PM, NFL/The Simpsons drew a 6.8/16. It is hard to tell what The Simpsons‘ final rating will be (mid 5s is probably a good guess), but it is expected to more than double the veteran comedy’s performance last week (2.3/5). From 8:30 PM-9 PM, The Simpsons and the series premiere of Napoleon Dynamite posted a 4.6/11. In the finals, Napoleon Dynamite is expected to be adjusted to about 4.5 to rank as the third-highest-rated new comedy premiere this season behind 2 Broke Girls and New Girl. The adaptation of the cult indie movie almost doubled the debut of the now-defunct Allen Gregory (2.4/6) in the 8:30 PM slot earlier this season. (Napoleon Dynamite‘s lead-in was about 40% higher than Allen Gregory‘s.) At 9 PM, Napoleon Dynamite/Family Guy averaged a 4.4/10, up from Family Guy‘s 3.1/7 last week, and at 9:30 PM, Family Guy and a second original episode of Napoleon Dynamite logged a 3.6/8.
When it announced its midseason plans last month, CBS slated reality series Undercover Boss as a bridge between the two cycles of The Amazing Race on Sunday, beginning Jan. 15. Today, the network set a return date for The Amazing Race, Feb. 19. After 3 original telecasts on Sunday, Undercover Boss will relocate to Fridays at 8 PM, taking the slot of struggling freshman drama A Gifted Man, which will shift to 9 PM. Beginning Feb. 17, the Friday 9 PM time period’s occupant, CSI: NY, will go on hiatus until March 30 after A Gifted Man, which received a short 3-episode back order, finishes its freshman run. Here is CBS’ tweaked midseason schedule for Friday and Sunday: