ABC and Univision announced today that their joint news and lifestyle network announced in May will be called Fusion and will launch in the second half of 2013. Aimed at the growing population of English-speaking … Read More »
The deal will make Bounce TV a multicast channel on seven Univision-owned stations in markets including San Francisco, Boston, Miami, Denver, Sacramento, Raleigh and Tampa. When complete, Bounce will reach 86% of African American TV households — … Read More »
After its plea for an additional presidential debate targeting Hispanic voters was rejected, Univision is now teaming up with Facebook to host “Meet The Candidate” forums with separate events for President Barack Obama and presumptive … Read More »
UPDATE, 12:45 PM: You don’t need to be bilingual to translate the Commission On Presidential Debates’ response to Univision CEO Randy Falco’s letter asking for an additional session targeting Hispanic voters: Don’t be a sore loser. Although “there are many organizations and individuals who wish they had been included in our moderator selection,” the CPD says, “it is impossible to accommodate all of them.” The organization adds that the four moderators it picked “see their assignment as representing all Americans.” And the debates “have always focused on issues of national interest that affect all citizens, including Univision’s audience.” The CPD says that it has met with Univision to consider “joint efforts to get the largest number of people possible engaged in discussing and learning from the debates, and (we) remain interested in working with you toward that goal.” Read More »
27% Of Australians Admit To Illegal Downloads
Some 27% of Australians persistently or casually download screen content illegally and at a growing rate over the past 12 months, according to new research from the Intellectual Property Awareness Foundation, a coalition of film and TV organizations. The report showed 86% of people who download or stream illegally at least once a week admit they do so because it’s free. Incongruously, 71% of the 1,654 adults surveyed acknowledge that piracy is stealing but 76% don’t think they contribute to the problem. Some 50% of respondents agree that Internet Service Providers should take more responsibility to prevent the illegal distribution of movies and TV shows online. — Don Groves
Univision Signs New Deal With FiOS
Univision Communications has reached a comprehensive multiyear agrement with Verizon FiOS to continue carrying the U.S. Spanish-language media leader’s Univision and TeleFutura network feeds and owned-and-operated broadcast stations, the cable network Galavisión. Multichannel News reports the deal also includes Univision’s new cable services sports network Univision Deportes, telenovelas network Univision tlnovelas and FOROtv, a Spanish-language news network. The FiOS agreement also includes plans for multiplatform authentication rights for Univision’s upcoming interactive digital video platform for existing and new networks. The FiOS pact is Univision’s third far-reaching affiliate agreement in 2012. Dish Network and AT&T U-verse reached deals in January and May.
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The event wasn’t all business, but the Latino-focused media company never lost sight of its main mission. Even singer Shakira, who performed for advertisers, recognized that the upfront was about relationship building. She ended her appearance directly addressing company owner Haim Saban, who was in the audience. She says that she considers herself “part of the Univision familiy. You can always, always count on me.” The Facebook news underscored the company’s big push this year into digital media. Univision says it will introduce its online programming destination, UVideos, this summer by having its celebrities and personalities participate in a series of live chats on Facebook. But Univision’s bottom line focus was laid out in Ad Sales and Marketing President David Lawenda’s opening presentation — the most direct and compelling sales pitch I’ve heard so far this upfront season. “Move 15% of your budget to Univision” he told the audience. “You have flat or declining media budgets,” he noted. His networks’ audiences are growing while the traditional English language networks ask for higher CPM unit rates on their flat or declining ratings. “The single biggest risk you can make going out of here today is to do what you did last year.” Execs fired their sharpest barbs at NBC. Univision says it beat the network’s prime time 18-to-49 audience on 195 nights. “NBC’s ‘Must See TV’ has become ‘Might See TV’,” Lawenda says. Read More »
The new Spanish-language streaming service will offer some free content, but mostly will serve as a digital destination for pay TV customers who want to watch shows and telenovelas on demand from the company’s networks including Univision, Galavision, and TeleFutura, execs said in a conference call. They also plan to produce programming for UVideos, with some for genre-specific broadband channels. Along with the new digital initiative, execs on Tuesday will talk up their just-announced joint venture with Disney to create an English-language news channel for Hispanic audiences. CEO Randy Falco says that Univision will urge advertisers to look across all of the company’s broadcast, cable, and digital platforms. The pitch, under the theme “Latinos Live Here,” is that Univision reaches about 20% of marketers’ target audiences with 73% of the Hispanic market. They’ll also note that the average age of its prime time audiences is 36 vs 51 for the major English language networks. About 94% of Univision viewers watch live broadcasts. Among the other announcements: Univision is beefing up its own news operations in Miami, New York, and Los Angeles. There’ll be a huge jump in sports programming on Univision Deportes. And Univision has signed a deal to broadcast the Latin Grammy Awards for the rest of the decade.
Here’s the company’s release about its initiatives and programming plans: Read More »
This plan, which leaked in February, represents a bold departure for the companies in the 50-50 joint venture. ABC has long felt that it missed its chance to launch a news network, while Univision has focused on Spanish-language programming. But the companies see an opening by aligning with the fast-growing population of English-speaking Hispanics. They’ll start off with a Web presence this summer — in time for the presidential election — although the TV channel won’t be up until 2013. Competition for the audience is intensifying: News Corp plans to introduce Spanish-language MundoFox this fall. Also, Comcast has vowed to invest in Telemundo, Univision’s biggest rival. Here’s the announcement:
MAY 7 – NEW YORK, NY – ABC News and Univision News today announced they have agreed in principle to form a far-reaching, multiplatform joint venture dedicated to informing, empowering and inspiring Hispanic Americans in English while providing all audiences with uncompromising coverage of current events with a unique perspective. The landmark agreement would capitalize on Univision’s news leadership and expertise in reaching U.S. Hispanics and ABC’s global news leadership to serve over 50 million Hispanics, the youngest and fastest-growing demographic in the U.S. The new 24/7 network will include America’s first English-language channel for English-dominant and bilingual Hispanics as well as integrated digital and social platforms. It will deliver news content focused on issues, lifestyle interests and culture of importance to Hispanics and will feature the trusted, award-winning journalists of ABC News and Univision News. Now for the first time Hispanic Americans will have a choice for uncompromising coverage of current events and lifestyle with a Latino perspective in English. The transaction is subject to the completion of definitive agreements.
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Movie promotion on the ABC, NBC, CBS, and Fox morning shows are so boooooring compared to Univision’s “Despierta America”. Here Alvin And The Chipmunks promote the DVD release of Fox’s Chipwrecked: