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Prez Weekend: ‘Unknown’ #1, ‘Gnomeo’ #2; ‘I Am Number Four’ #3, ‘Just Go With It’ #4, ‘Big Mommas’ #5; ‘Justin Bieber’ #6

SUNDAY PM/MONDAY AM, 7TH UPDATE: Sources are giving me these North American box office numbers for this Presidents Day long weekend, not helped by wet weather on the West Coast or snow in the Midwest and Plains. The order has been changing since Friday and should keep changing right through Monday evening:

1. Unknown (Dark Castle/Warner Bros) NEW [3,043 Theaters]
Friday $6.7M, Saturday $8.8M, Estimated Sunday $6.3M
Three-Day Weekend $21.7M, Estimated Four-Day Holiday $25.6M

Liam Neeson’s latest action thriller was for Dark Castle/Warner Bros. PG-13 Unknown grabbed No. 1 Friday by overperforming and hasn’t let go yet. Leonard Goldberg brought the book to Joel Silver’s Dark Castle, which for once wound up financing a decently made film to decent reviews. “This could be the Dark Castle film Silver needs to shore up the DC financing and continue to make films under his DC label,” a Warner Bros exec tells me. Studio execs tell me Unknown was positioned as an interesting mystery with a newly popular hero to root for, as shown by early test screenings that proved the film had great playability. Trailers were placed on varied films to reach both younger & older audiences, from Hereafter to Unstoppable, True Grit to The Fighter, and even The King’s Speech. But TV was key, launching in early January with high-profile sports events and a strong mix of cable and prime time, again reaching younger and … Read More »

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Berlin Adds ‘Margin Call’ To Competition

The Kevin Spacey/Jeremy Irons/Demi Moore financial drama joins 22 films in total, 16 of which will be competing for the Silver Bear. Unknown, the new Liam Neeson thriller with January Jones, will premiere Out of Competition at next month’s 61st Berlin Film Festival. That’s only fitting considering the Warner Bros movie was shot there. The 14 new films announced today join the 8 previously announced, including Opening Film True Grit and Coriolanus. Berlin Film Festival will run between February 10-20.

The festival will also be staging 2 special screenings. Jafar Panahi’s Offside will be shown on February 11 out of solidarity of the jailed Iranian director. And Werner Herzog will premiere his 3D documentary Cave of Forgotten Dreams about prehistoric cave painting.

In Competition

A Torinói Ló (The Turin Horse) Hungary/France/Germany/Switzerland
By Béla Tarr (Satantango, Werckmeister Harmonies)
With János Derzsi, Erika Bók, Mihály Kormos
World premiere

Almanya – Willkommen in Deutschland (Almanya) Germany
By Yasemin Samdereli – debut film
With Vedat Erincin, Fahri Yardin, Aylin Tezel,Lilay Huser, Demet Gül
World premiere / Out of Competition

El premio (The Prize) Mexico/France/Poland/Germany
By Paula Markovitch – debut film
With Paula Galinelli Hertzog, Sharon Herrera, Laura Agorreca, Viviana Suraniti, Uriel Lasillo
World premiere

Jodaeiye Nader az Simin (Nader And Simin, A Separation) Iran
By Asghar Farhadi (About Elly, Fireworks Wednesday)
With Leila Hatami, Peyman Moadi, Shahab Hosseini, Sareh Bayat, Sarina Farhadi
International premiere

Les contes de la nuit (Tales Of The Night) France
By Michel Ocelot
World premiere – animated film in 3D

Les femmes du 6ème étage (Service Entrance) France
By Philippe Le Guay (Le

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