The Wizard Of Oz is getting a major brand revitalization this fall. The Technicolor classic will return to screens on September 20 for an exclusive one-week IMAX 3D engagement commemorating its 75th anniversary, with dozens of promotional partnerships bringing the Oz brand to apparel, jewelry, collectibles, publishing, stationery and paper goods, toys and games, slot machines, November’s 87th Macy’s Thanksgiving Day Parade, and a campaign of child passenger safety PSAs. WB‘s extensive 8K 3D conversion will also be available as part of a 5-disc Blu-ray 3D collector’s edition debuting in October.
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WB To Fete ‘Wizard Of Oz’ 75th Anniversary With IMAX 3D Release
Warner Home Video Ups Rosemary Markson To SVP In Marketing Unit
DVD Disaster? Study Says Sales Plummeted In 2010, Contrary To Industry Report
The bottom seems to have fallen out of the DVD market according to a startling report out this week from SNL Kagan. The research firm says that studio shipments of DVDs fell 43.8% to 226 million discs last year. Wholesale revenues fell … Read More »
BAFTA/LA’s Free Film Screenings In Parks
Los Angeles, CA, July 21, 2010 – The British Academy of Film and Television Arts/Los Angeles (BAFTA/LA) has teamed up with Warner Bros Pictures and Warner Home Video, The County of Los Angeles Department of Parks and Recreation (Parks After

Los Angeles, CA, July 21, 2010 – The British Academy of Film and Television Arts/Los Angeles (BAFTA/LA) has teamed up with Warner Bros Pictures and Warner Home Video, The County of Los Angeles Department of Parks and Recreation (Parks After 
