
Fox did not catch a break with the World series this year. First, none of the big TV audience draws, The Yankees or the Red Sox, made it to the final, sending ratings down double-digits for the opening games. Then the Giants swept the series in four games. The NLCS championship series at least went to seven games, but Fox could’ve used three more nights of World Series ratings instead of reruns in a fall season it’s been struggling, down double-digits from last year. To make things worse, the deciding Game 4 went against football on NBC, which won the face-off. In the time-adjusted metered market households, Sunday Night Football drew a 11.4 rating/17 share vs. 10.6/16 for the World Series. The Broncos-Saints SNF game was virtually even with last week’s 11.7 rating against Game 6 of the NLCS series. Fox still won the night in 18-49 with help from an NFL overrun. READ MORE »











